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US Creative Works: Featuring BBDO New York, David&Goliath, Wieden+Kennedy Portland and more

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Welcome to The Drum's US Creative Works.

As always, this section is dedicated to showing the best creative work in North & South America and gives you, the reader, the chance to decide which work we feature as our US 'Ad of the Week.'

We've now introduced our new five-star voting system. To vote for your favorite, make sure you click on the stars. The winner be chosen based on the average rating and the number of votes cast. Voting closes on Wednesday, June 8.

For project information, credits and more hover over the 'i' icon or expand to full screen.

To submit work for future publication, contact Minda Smiley.

BBDO New York: Priceline.com 'BBDO New York'

Agency: BBDO New York
Client: Priceline.com
Date: May 2016
With summer approaching and travel plans being considered, the brand is inviting people to sign in to Priceline to unlock even lower hotel prices. It's a follow-up to "Whatever's on the Line, Priceline," a multi-platform campaign that was launched earlier this year focusing on today's "modern traveler," one who takes shorter and more frequent trips. The new campaign features the voice of William Shatner and will run on broadcast and the brands social channels.
Credits:
 
 
 
 
 
 
 
 
 
 
 
David Lubars – Chief Creative Officer, BBDO Worldwide
Greg Hahn - Chief Creative Officer, BBDO New York
Chris Beresford-Hill - Executive Creative Director
Dan Lucey - Executive Creative Director
Dan Kenneally– Creative Director/AD
Ryan Raab– Creative Director/CW
Tricia Lentini Himot– Executive Producer
Tara Leinwohl - Executive Producer
Amy Orgel – Project Manager
Jim Santora – EVP, Senior Account Director
John Chleborad - SVP, Account Director
Laura McWhorter - Account Manager
 
Caviar LA:
Amir Farhang - Director
Michael Sagol - Managing Director/Executive Producer
Omar Bustos - Line Producer
 
Mackenzie Cutler:
Mike Rizzo – Editor
Brendan Hogan and Zoe Newman – Assistant Editors
Producer: Sabina-Elease Utley
 
Sound:
Sam Shafer/Mackenzie Cutler
 
Animation:
Sibling Rivalry
 
Tags: North America
 
 
 
 
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David&Goliath: Jack in the Box '#NationalBurgerDay'

Agency: David&Goliath
Client: Jack in the Box
Date: May 2016
Jack in the Box and David&Goliath celebrated National Burger Day in the US with a social media campaign. A series of online videos (on Facebook and Twitter) were created to drive awareness of Jack in the Box’s ‘buy one, give one’ coupon, which gave customers a second burger for every one they buy – to give to whoever they want – because there is no better way to celebrate #NationalBurgerDay than by giving a free burger to your friend. Six different spots were be launched and geo-targeted to specific demographics based on who the brand mascot, Jack (very strongly) believes deserves your free burger. 
Credits:
 
 
 
 
 
 
 
 
 
 
 
Founder & Chairman: David Angelo
Chief Creative Officer: Colin Jeffery
Executive Creative Director:  Steve Yee
Executive Creative Director:  Bobby Pearce
ACD/Art Director: Rory Odani
ACD/Copywriter: Jason Miller
Junior Art Director: Henry Hsu
Social Media Art Director: Fabienne Wente
Director of Broadcast Production:  Paul Albanese
Agency Executive Producer: Karen Jean
Senior Agency Producer: Juliet Diamond
Agency Producer: Carlie Naftolin
Group Account Director: Michele Tebbe
Account Director: Bryan Reugebrink
Management Supervisor: Nancy Diaz
Account Supervisor: Denny Tran
Account Coordinator: Shannon Stucke
Senior Project Manager:  Lila Anton
Project Manager:  Mark Diaz
Sr. Social Strategist: Natalie Gomez
Sr. Digital Strategist: Rachel Fletcher
Digital Analytics Manager: Shaun Jacobs
 
Production Company:  Spinach
Director:  Bobby Pearce
Director:  Steve Yee
Director of Photography: Omar Morales
Head of Production: Adam Bright
Production Company: Spinach
 
Editorial House: Spinach LA
Editor: Dan Bootzin
Assistant Editor: Carlos Crooks
Producer: Hunter Conner
Producer: Jonathan Carpio
 
Fell VFX
VFX Supervisor: Russell Fell
Executive Producer: Rachel Koch
 
Mix Facility: Margarita Mix
Sound Designer/Mixer: Nathan Dubin
 
Tags: North America, jack in the box, David&Goliath
 
 
 
 
 
 
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Barkley: Dairy Queen 'Bumper Car'

Agency: Barkley
Client: Dairy Queen
Date: May 2016
What did they come for? The new Funnel Cake a la mode. 
Where did they come from? The carnival.  
Vehicle of choice? The classic, rubber-wrapped, sparks-flaying two-seater we all remember and love. 
In its latest spot, DQ announces itself as the new home of Funnel Cake a la Mode with a fun summer journey. In the 60-second national spot which launched on May 30, a father and son bust out of the bumper car rink and make their way to the DQ. They plow through stuffed animals, pass a mullet-wearing Funnel Cake vendor, and weave in and out of traffic to get their Funnel Cake a la mode...Only to be topped by a mother and daughter team making their Funnel Cake pilgrimage in an actual teacup. 
Credits:
 
 
 
 
 
 
 
 
 
 
 
ECD: Jason Elm
VP CD: Berk Wasserman, Brad Jungles
ACD: Joe DeSalvo
ACD: Kyle Anthony 
Senior Producer: Melany Esfeld
Strategy Director: Chris Cardetti
Account Director: Kylie Legree
Account Supervisor: Kyle Rodriguez  
Director: Chris Woods
Production Company: Hungry Man
Editorial: Cutters, Matt Walsh 
 
Tags: North America, Dairy Queen, Barkley
 
 
 
 
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Wieden + Kennedy Portland: Secret Agent Marketing 'The Question'

Agency: Wieden + Kennedy Portland
Client: Secret Agent Marketing
Date: May 2016
The next chapter of the "Stress Tested for Women" campaign, the latest spot broke during the season premiere of The Bachelorette — where the story continued, unveiling the next big #StressTested moment, "The Question." The campaign flipped the script on cultural norms, daring women to put themselves out there in the face of stress. Where exactly does it say that a woman can't ask?
Credits:
 
 
 
 
 
 
 
 
 
 
 
W+K Portland
Creative Directors: Justine Armour and Caio Lazurri
Art Director: Johan Arlig
Copywriter: Justine Armour, Brooke Barker
Producer: Jessica Staples
Interactive Strategy: Michael Holz
Social Strategy: Carly Presho-Dunne
Strategic Planning: Angela Jones
Media/Comms Planning: Kelly Muller, Stephanie Ehui
Account Team: Dana Borenstein, Courtney Nelson, Alexina Shaber
​Production
Production Company: Anonymous Content
Director: Aoife McArdle
Executive Producer: SueEllen Clair
Executive Producer Somesuch: Sally Campbell
Producer: Christopher Gallagher
Director of Photography: Alexis Zabe
Editorial
Editorial Company: Final Cut 
Editor: Paul Zucker 
Assistant Editor: Betty Jo Moore [Editor on ‘Three Dots’]
Exec Post Producer: Eric McCasline
Head of Production: Suzy Ramirez
Producer: Sarita White
VFX
VFX Company: MPC Los Angeles
Exec Producer: Elexis Stern
Shoot Supervisor: Ben Persons
Colourist: Mark Gethin
VFX Lead: Susanne Scharping
VFX: Sandra Ross, Vincent Blin, Warren Paleos
Designer: Kathleen Kirkman
​Music + Sound Design
Music Company: Marmoset
Composers: ‘Proposal’ by Will Canzoneri / ‘Raise’ by Jeffrey Brodsky / ‘Three Dots’ by Kerry Smith
Producer: Tim Shrout
Sound Design Company: Barking Owl 
Sound Designer: Michael Anastasi
Exec Producer: Kelly Bayett
Mix
Mix Company: Lime Studios
Mixer: Sam Casas
Tags: North America, secret, wieden+kennedy portland
 
 
 
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Droga5: Johnsonville 'Made the Johnsonville Way'

Agency: Droga5
Client: Johnsonville
Date: May 2016
A strong company culture has been at the center of Johnsonville Sausage in Sheboygan Falls, Wisconsin, since the early 1980s. Established by the owner and chairman, Ralph Stayer, "The Johnsonville Way" puts the people of the company first, empowering its members to have a stake in this 71 year-old business.
This year, Johnsonville is taking that mindset to the next level and doing something only a family-owned company could do: letting their members come up with the commercials. 
The creative (and concept) begins with a trailer and then is followed up with a "Made the Johnsonville Way" anthem spot. From there, we two of the spots thought up by the Johnsonville team (culled from literally hundreds of ideas). The third, "New Neighbors" is slated to launch soon.
Credits:
 
 
 
 
 
 
 
 
 
 
Droga5 NY
Creative Chairman: David Droga
Chief Creative Officer: Ted Royer
Group Creative Director: Scott Bell
Senior Copywriter: Chris Colliton
Senior Art Director: Kevin Weir
Junior Copywriter: Gabe Sherman
Junior Art Director: Gage Young
Executive Design Director: Rob Trostle
Design Director: Rich Greco
Designer: April Pascua
Chief Creation Officer: Sally-Ann Dale
Head of Broadcast Production: Ben Davies
Executive Broadcast Producer: Scott Chinn
Executive Broadcast Producer: Adam Perloff
Global Chief Strategy Officer: Jonny Bauer
Group Strategy Director: Aaron Wiggan
Senior Strategist: Marc Iserlis
Data Strategy Director: Lily Ng
Group Communications Strategy Director: Brian Nguyen Communications Strategist: Kevin Wilkerson
Group Account Director: Julia Albu
Account Director: Dave Murphy
Account Supervisor: Kate Tyler Monroe
Associate Account Manager: Rebecca Warren
Project Manager: Rayna Lucier
Johnsonville Sausage LLC
Vice President, Marketing: Ryan Pociask
Group Marketing Director, General Manager: Jim Mueller
Integrated Marketing Director: Jamie Schmelzer
Senior Brand Manager: Ron Schroder
Senior Brand Manager: Kimberly Keller
Associate Brand Manager: Steve Bembinista
Marketing Associate: Catherine Swick
Production Company: Arts & Sciences 
Director: Adam & Dave
DOP: Toby Irwin
Executive Producer: Marc Marrie
Producer: Pat Harris
Editorial: MackCut
Editor: Ryan Steele
Assistant Editor: Maria Lee
Executive Producer: Sasha Hirschfeld
Post Production: MPC
Executive Producer: Elexis Stearn
Producer: Nicole Saccardi
Lead Artist (Flame): Andy Bate
2D Artists: Steven Miller, Mahendra Natha Reddy
3D Artists: Masahito Yoshioka, Ted Abeyta
Colorist: Mark Gethin
Color Assistant: Kris Smale
Executive Producer/Color: Meghan Lang
Producer/Color: Rebecca Boorsma
Production Coordinator: Valentina Cokonis
Assistant Line Producer: Neela Kumuda Parankusham
Sound: MackCut
​Mixer: Sam Shaffer
Tags: North America, droga5, Johnsonville
 
 
 
 
 
 
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Leo Burnett Mexico: 'MashiMachine'

Agency: Leo Burnett Mexico
Client:
Date: May 2016
Leo Burnett Mexico has partnered with media underdogs 4pelagataos, an independent journal in Ecuador, to create a new interactive video platform that advocates for Ecuadorians freedom of speech, titled “MashiMachine.”
MashiMachine
 
4pelegatos (which translates to “four nobody’s” in English) was founded by four former newspaper editors, after being forced out of their jobs at the top newspapers in the country by the Ecuadorian government because they were raising too many questions about free speech.  
The founders of 4pelagatos and Leo Burnett Mexico leveraged technology to create an interactive video platform that gives Ecuadorians an unfiltered voice to a community that doesn’t have one via MashiMachine, a play on Ecuadorian President Rafael Correa’s Twitter handle, @MashiRafael.
Credits:
 
 
 
 
 
 
 
 
Regional Chief Creative Officer: Fernando Bellotti
Chief Creative Officer: Daniel Perez Pallares
Creative Director: Daniel Perez Pallares
Copywriter: Daniel Perez Pallares
Project Director: Daniel Mastretta
Platform Design and Programming: Jorge Proaño
Art Direction: Jorge Marrufo
Chief of Production: Roberto Collazo 
Tags: Latin America
 
 
 
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TDA Boulder: Blue Sky Bridge 'PSA'

Agency: TDA Boulder
Client: Blue Sky Bridge
Date: May 2016
A pro-bono campaign focused on creating awareness about safe ways to protect kids on social media – especially as schools close for the summer and adolescents turn to social to stay connected with friends. The PSA is designed to demonstrate the single action that can prevent convicted sexual predators from harming your child: don’t friend strangers on Facebook.
Credits:
 
 
 
 
 
 
 
Art Director:  Michael Nesmith
Copywriters: Jonathan Schoenberg, Dan Colburn
Producer: Kate Osborne
Production Co: Buck Ross Productions
Director: Ryan Ross
Editor: Lam T. Nguyen
Media Director: Samantha Johnson
Tags: North America
 
 
 
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The Richards Group: GameStop ''Goat' ad 'Hole in the Wall''

Agency: The Richards Group
Client: GameStop
Date: May 2016
The Richards Group use unexpected situations to demonstrate the ways GameStop brings Power To The Players. “Goat” is a wonderfully absurdist explanation of GameStop’s trade program. The second spot, "Hole In The Wall,” uses dental horror-story stereotypes to promote an exclusive limited edition poster when you pre-order DOOM. Spots were created in conjunction with Lucky Post's Logan Hefflefinger and Scottie Richardson.
Credits:
 
 
 
Agency: The Richards Group
Producer: Laurie Shannon
Creative Group Heads: Lynda Hodge and David Canright
Copywriter (Goat and Hole): Joey Googe
Art Director (Goat): Diego Zelaya
Art Director (Hole): David Styler
Production Company: Independent Media 
Director: Danny Leiner

Post Production: Lucky Post
Editor: Logan Hefflefinger
Assistant Editor: Juan Vargas
Graphics: Seth Olson
Sound Design/Mix: Scottie Richardson 
Tags: United States
 
 
 
 
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Leo Burnett Tailor Made: PEA — Animal Hope Project '"Ain't Cute"'

Agency: Leo Burnett Tailor Made
Client: PEA — Animal Hope Project
Date: May 2016

Almost no one knows what happens to puppies before some of them get to the pet shop window or kennel. 

Often, a puppy can go through a great deal of suffering. The little animals are subjected to ill-treatment, harsh conditions that lead to disease, mental disorders - and many of them are even put to sleep or abandoned in the street. 

Millions of dogs are sold in this scheme every year in Brazil and throughout the world. In Sao Paulo alone, more than 500,000 from illegal breeding. There are 280 thousand dogs, male and female, kept in captivity for breeding. Every year, more than 3 million are euthanized worldwide. 

It might be that not all kennels and pet shops adopt these practices. But, unfortunately, there are many who do, and you cannot know the precise origin of the animals, or be knowledgeable in the process of breeding and the care that is given to animals. 

In a Broadway show style, the film shows what happens in the puppymills, hidden places where purebred puppies are created in series in order to be sold. Film starts with a little girl and her mother in front of a petshop. The girl wants to take the puppy home. Then, when music starts, the little dog starts singing and revealing all the cruelty they suffer. In the end tagline reads: It ain’t cute buying a purebred puppy. Adopt an abandoned dog. 

Credits:
 

CCO/Diretor Geral de Criação: Marcelo Reis
Executive Creative Director: Alessandro Bernardo
Creative Directors:  Alexandre Pagano, João Caetano Brasil
Art Director: André Kirkelis
Copywriter: Romero Cavalcanti
Agency Producers: Celso Groba, Maria Fernanda Moura, Dudi Ciampolini Bourroul
Art-Buyer: Mauro Moura
 
Account Team: Fábio Brito, Isabel Coletta, Mariana Marchi, Luisa Prado
Media Team: Fernando Sales, Leandro Fujita, Andressa Meca
Plannner: Tiago Lara
Digital Project Team: Denis Gustavo, Pedro Rais
 
Production Company: Spray filmes
Director: Judith Belfer
Director of Photography: Gabriel Kalim Mucci
Art Director of Film: Fernando Cacerez
Effects: Eduardo Cordeiro
Production Account Team: Roberta Reigado, Lucia leite, Daniele Pizzo
Editing: Caio Saad, André Kirkelis
Audio Production Company: Antfood
Audio Producers: Pedro Botsaris / Lou Schmidt / Wilson Brown/ Amanda Wahlström Plantin
Audio Production Account Team: Lou Schmidt / Sean McGovern
Photographer: Thomas Susemihl
 
Digital Production Company: Um Studio.com
 
Client Approval: Carlos Rosolen
 

Tags: Latin America
 
 
 
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US Creative Works: Featuring Doner, CP+B Miami, DigitasLBi and more

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Welcome to The Drum's US Creative Works.

As always, this section is dedicated to showing the best creative work in North & South America and gives you, the reader, the chance to decide which work we feature as our US 'Creative Work of the Week.'

We've now introduced our new five-star voting system. To vote for your favorite, make sure you click on the stars. The winner be chosen based on the average rating and the number of votes cast. Voting closes on Wednesday, June 22.

For project information, credits and more hover over the 'i' icon or expand to full screen.

To submit work for future publication, contact Minda Smiley. 

Doner: Detroit Zoo 'The Zoo That Could'

Agency: Doner
Client: Detroit Zoo
Date: June 2016

Created pro bono by Detroit-based Doner, the Detroit Zoo has launched a campaign called 'The Zoo That Could' that aims to highlight the zoo's efforts "in animal rescue and welfare, global conservation, ecological sustainability and education." According to the agency, the campaign comes at a time "when skepticism around animals in captivity is growing," likely a reference to the gorilla who was killed at the Cincinnati Zoo last month after a child fell into its enclosure. The campaign will include print, social media and digital elements. 

Credits:
 

Co-CEO, Chief Creative Officer: Rob Strasberg
EVP, Executive Creative Director: Karen Cathel
EVP, Executive Creative Director: Michael Stelmaszek
SVP, Group Digital Creative Director: Jason Jakubiak
Associate Creative Director: Phil Foster
Senior Copywriter: Kyle Duda
Copywriter: Megan McDonald
Manager, User Experience: Nick Pavlak
Executive Production Consultant: Laurie Irwin
SVP, Brand Leader: Wendy DeWindt
Brand Leader: Stefanie Harbour
Assistant Account Executive: Amy Hallochak
SVP, Director of Business Affairs: Sheryll Kollin
Senior Talent Manager: James Jakubiec
Music
Composed by John Connolly & Adam Hochstatter
Produced by Future Perfect
Mix and SFX: Gold Sound - Clint Stuart
Psyop
Executive Producer: Lydia Holness

Director: Eben Mears

Producer: Chelsea Hyon

Designers: Pedro Lavin, Kevin Li, Kim Dulaney, Eunice Kim
Storyboard: Ben Chan

2D Animation: Norlum

Flame Artists: Aska Otake, Evan Schoonmaker

Tags: United States, Doner
 
 
 
 
 
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CP+B Miami: Vonage 'Mars Landing' and 'Intelligent Office'

Agency: CP+B Miami
Client: Vonage
Date: June 2016
CP+B Miami has created a campaign for Vonage "to support the brand’s strategic transformation into an industry-leading cloud communications company for business." In two spots, viewers are shown how big the gap is between consumer technology and business technology. According to the agency, "our business lives are riddled with outdated, glitchy tech," and Vonage is trying to change that.
Credits:
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Executive Creative Director: Gustavo Sarkis
Associate Creative Director (CW): Jeff Siegel
Associate Creative Director (AD): Alvaro Ramos
Associate Director of Content Production: Sloan Schroeder
Integrated Producer: Jackie Maloney
Strategy Director: Samantha Alonso
Strategist: Natalia Davila
Account Director: Adam Barger
Content Supervisor: Tatiana Estrada
Sr. Business Affairs Manager: Lisa Gillies
Executive Business Affairs Manager: Natalie Greenman
Production Company: Moxie Pictures
Director: Frank Todaro
VP / Executive Producer: Karol Zeno
Head of Production: Paula Benson
Producer: Laura Heflin
Filmgroup: Service Company
Executive Producer: Nathan Miles
Editorial Company: Work Editorial
Editor: Bill Smedley
Executive Producer: Marlo Baird
Producer: Jamie Perritt
Method Studios: Post EFX
Lead Compositor: Noah Caddis
VFX Supervisor: Ben Walsh
Executive Producer: Robert Owens
Tags: United States, CP+B Miami, Vonage
 
 
 
 
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DigitasLBi: Dunkin' Donuts '#WTFast'

Agency: DigitasLBi
Client: Dunkin' Donuts
Date: June 2016
To promote its new On-the-Go app, which lets consumers order online and skip the line in-store, Dunkin' Donuts has partnered with wingsuit base jumper Ellen Brennan to have her execute the "World's Fastest Dunkin' Run." In the spot, Brennan is shown jumping off a French mountain in an attempt to grab a Dunkin' bag mid-flight. According to DigitasLBi, the agency behind the stunt, Brennan was able to catch the bag after 30 attempts, marking the first time a person has successfully grabbed an object during a wingsuit flight.  Called #WTFast, the campaign also includes a 360-video and a behind-the-scenes film.
Credits:
 
Tags: United States, Dunkin' Donuts, DigitasLBi
 
 
 
 
 
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Hornall Anderson: Fathom 'Brand Launch'

Agency: Hornall Anderson
Client: Fathom
Date: June 2016
To help promote Carnival Cruise's recently launched Fathom line, which travels to Cuba & the Dominican Republic and is targeted towards "purpose-driven travelers" who are looking for "social impact travel" experiences, design firm Hornall Anderson has developed "the look and feel of the brand across nearly 100 individual touch points on and off the ship." According to the agency, it is also developing digital touch points that "incorporate the pre and post cruise experience, helping set passenger expectations in advance (sharing the current status of the communities being helped), and after the journey (through a digital summary documenting their adventures)."
Credits:
 
Tags: United States, Fathom, Hornall Anderson
 
 
 
 
 
 
 
 
 
 
 
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Allen & Gerritsen: Sunoco 'Sounds of Racing'

Agency: Allen & Gerritsen
Client: Sunoco
Date: June 2016
Sunoco, official fuel of NASCAR, IndyCar and the National Hot Rod Association (NHRA), has rolled out the latest installment of its 'Essence of Racing' campaign. While last year's efforts were focused around the scents of the racktrack, this year's focus is on sound. In the spots, created by Allen & Gerritsen, NASCAR's Jimmie Johnson, IndyCar's Graham Rahal and NHRA's Courtney Force play conductors. An interactive element allows fans to create their own tracks on Sunoco's digital soundboard, where they can mix together the sounds of tires, engines, screaming fans, high fives and more. 
Credits:
 
Tags: United States, Sunoco, Allen & Gerritsen
 
 
 
 
 
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Fallon Minneapolis: Silk 'You Time'

Agency: Fallon Minneapolis
Client: Silk
Date: June 2016
To help launch Silk's latest nut-based drink, Nutchello, Fallon Minneapolis has created a whimsical spot called 'You Time.' The 30-second ad features a "whispering narrator smoothly describing the new Nutchello product" and introduces the phrase 'satis-snacktion' to viewers. 
Credits:
 
 
 
 
 
 
 
 
 
 
 
 
Chief Creative Officer: Jeff Kling
Creative Director: Patrick Figueroa
Art Director: Jay Morrison
Copywriter: Charlie Kuhn
Producer: Erin Kirby
Group Account Director: Matt Benka
Account Director: Nick Bondeson
Director of Business Affairs: Brendan Lawrence
Animation Production Company: NOMINT
Director: Christos & Yannis
Head of Production: Marilena Vatseri
Tags: United States, Nutchello, silk, Fallon Minneapolis
 
 
 
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Goodby Silverstein & Partners: Sonic '#AmazeYourMouth'

Agency: Goodby Silverstein & Partners
Client: Sonic
Date: June 2016
Sonic has launched a campaign called #AmazeYourMouth that features actors with cartoon-like characters painted around their mouths as they partake in campfires, sleepovers and even a newscast while discussing the brand's specialty drinks. Created by GS&P, the videos feature the "comedic mouths" of Sonic’s iconic Two Guys, Peter Grosz and T.J. Jagodowski, along with John Lutz of 30 Rock and Second City stars Chelsea Devantez & Carisa Barreca. The social videos will run this summer on Instagram, YouTube, Twitter and Facebook.
Credits:
 
Tags: United States, sonic, GS&P
 
 
 
 
 
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R&R Partners: Las Vegas Convention and Visitors Authority 'Sketchbook'

Agency: R&R Partners
Client: Las Vegas Convention and Visitors Authority
Date: June 2016
R&R Partners has created a spot for the Las Vegas Convention and Visitors Authority's ongoing 'What Happens Here, Stays Here' campaign. In the video, a woman who has just returned from Vegas shows her husband some pictures of her trip that she drew in a sketchbook in order to avoid showing him actual photographs of what went on during her visit. The spot is running in the US and Canada. 
Credits:
 
 
 
 
 
Executive Creative Director: Arnie DiGeorge
Group Creative Director: Scott Murray
Executive Producer: Don Turley
Senior Producer: Gerri Angelo
Brand Supervisor: Alyson Ashbock
Brand Manager: Matt Smith
Public Relations: Shawn Mikus
Sr. Project Specialist: Denise Goldbaum
Tags: North America, Las Vegas, R&R Partners
 
 
 
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Rokkan: Glenfiddich 'Rethink Whisky'

Agency: Rokkan
Client: Glenfiddich
Date: June 2016
Digital agency Rokkan has created a campaign for Glenfiddich Bourbon Barrel Reserve 14 Year Old called 'Rethink Whisky.' According to Rokkan, the campaign is "based on the idea that Scotch is the most misunderstood spirit" and "invites viewers to reexamine everything they think they know about Scotch." The digital campaign, which includes four short films, will be supported on social and streaming video through July. 
Credits:
 
 
 
 
Chief Creative Officer: Brian Carley
Chief Strategy Officer: Sean Miller
SVP, Chief Delivery Officer: Joe Tao
SVP, Client Partnership: Matt Garcia
Creative Director: Jeffrey Samson
Creative Director: Anthony DiPaula
Art Director: Jacqueline Mellow
Copywriter: Mike Maher
Executive Producer: Greg Tharp
Producer: Sarah Donnenberg
VP Client Partnership: Kaitlyn Brenner
Account Supervisor: Zack Stoller
Associate Director, Strategy: Emily Garvey
Strategist: Rafael Ramirez
Production: Decon
Executive Producer: Misha Louy
Head of Production: Brian Turner
Director: JEAN
Producer: Mark Miner
Post: Fluid
Editor: Peter Sabatino
Executive Producer: Laura Relovsky
Music:
JSM on “Scotland, KY”
With Lions Production on “Pairings” and “Rocks”
APM on “Dad’s Scotch”
Mix: Mr. Bronx
Audio Engineer: Dave Wolfe
Conform/ VFX:
VFX Artist: Chris Davis
Color Grade: Co3
Colorist: Tom Poole
Tags: United States, Rokkan, glenfiddich
 
 
 
 
 
 
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Leo Burnett Chicago and MSLGroup Chicago: Allstate Foundation 'America’s Largest Prison Break'

Agency: Leo Burnett Chicago and MSLGroup Chicago
Client: Allstate Foundation
Date: June 2016
The Allstate Foundation's Purple Purse program is a national campaign focused around ending domestic violence by providing financial empowerment services for survivors. The foundation recently launched #FreeToWalk, a consumer awareness and fundraising effort focused around educating the public about the domestic violence. The campaign is kicking off with an online film created by Leo Burnett called 'America's Largest Prison Break.' According to the agency, the film was "inspired by real-life domestic violence survivor Lori, a Michigan mom who managed to escape her abuser after 700 days of hiding small amounts of money, out of sight, in tampon applicators."
Credits:
 
 
CCO: Britt Nolan
Executive Creative Director: Charley Wickman
Creative Director: John Kistner, Scott Smith, Mikal Pittman
Art Director: Denison Kusano, Lindsay Stevens
Copywriter: Jeremy Adams, Melanie Sawyer
Group Executive Producer: Veronica Puc
Producer: Leah Karabenick
Production Company: Comrade
Director: Mikal Pittman
DP: Paul Cameron
Line Producer: Jonathan Becker
Editorial: Greenhouse
Editor: Greg Somerlot
Color: Filmworkers
Colorist: Jeff Altman
VFX: Ang Puglise
Music: Human
Recording Studio: Another Country
Tags: United States, Allstate Foundation, leo burnett
 
 
 
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US Creative Work of the Week: Experian – Credit Skills

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Forging an emotional connection with consumers isn’t an easy thing to do for a credit score company, but Experian has managed to do just that with its latest campaign.

Called ‘Credit Skills’ and created by The Martin Agency, the campaign has been voted by readers as US Creative Work of the Week.

The spots are focused around the idea that “everything you’re good at now, you were once pretty bad at,” according to the agency. The campaign aims to show viewers that credit isn’t just a score, it’s a skill that can be improved upon over time – and Experian is there to help.

In the spots, a variety of people are shown trying to get better at skills both big and small – including a young boy learning to ride a bicycle, a baby taking her first steps, and a man trying to master a yoga pose with the help of an instructor.

If you’d like to vote for next week’s US Creative Work of the Week, visit our US Creative Works here. 

Credits:

Chief Creative Officer: Joe Alexander
Executive Creative Director: Andy Azula
Associate Creative Director/Art Director: Dave Padgett
Copywriter: Eric Eisele
Associate Creative Director/Art Director: Alexander Zamiar
Associate Creative Director/Copywriter: Jonathan Richman
Executive Broadcast Producer: Brett Alexander
Senior Producer: Danica Walker
Junior Producer: Alexis Baker
Director of Production Business Management: Karen Taylor
Business Affairs Supervisor: Juanita McInteer
Account Director: Kathryn Leake Scott
Senior Project Manager: Ashley Althizer
Planning Director: Cliff Adams
Strategic Planner: Adalie Reuter
Production Company: MJZ
Director/s: Hoffman/Metoyer
EP: Eriks Krumins
Line Producer: Laurie Boccaccio
Editorial House: Final Cut
Editor: Jeff Buchanan
Producer: Rebecca Baker
Music House: Lullatone
Composer: Shawn James Seymour

US Creative Works: Featuring Y&R Chicago, Droga5, Solve and more

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Welcome to The Drum's US Creative Works.

As always, this section is dedicated to showing the best creative work in North & South America and gives you, the reader, the chance to decide which work we feature as our US 'Creative Work of the Week.'

We've now introduced our new five-star voting system. To vote for your favorite, make sure you click on the stars. The winner be chosen based on the average rating and the number of votes cast. Voting closes on Wednesday, June 29.

For project information, credits and more hover over the 'i' icon or expand to full screen.

To submit work for future publication, contact Minda Smiley. 

Y&R Chicago: Butterball 'Meet the Turketarians'

Agency: Y&R Chicago
Client: Butterball
Date: May 2016
Butterball has launched a campaign called 'Meet the Turketarians' that features a couple who is obsessed with turkey. Featuring improv artists Carrie Barrett and Chris Mars, a short film spoofs vegetarians by showcasing the lives of two people who are devoted to turkey in all forms, whether it's bacon, burgers or deli meat. Created by Y&R Chicago, the campaign is meant to increase awareness for all of Butterball's different products since many people only associate the brand with its whole turkeys. The campaign also includes 15-second & 30-second TV spots as well as social, print, radio, digital and out-of-home elements.
Credits:
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
President: John Fraser
ECD: Pam Mufson
ECD: Jeremy Smallwood
SVP-Director of Integrated Production: Brian Smego
Associate Creative Director: Mark Hohenschau
Associate Creative Director: Michele Underwood
SVP-Group Account Director: Juliet Moffat
Account Supervisor: Jenny Rake
Account Executive: Hannah Daly
Production: Moxie
Director: Martin Granger
Executive Producer: Robert Fernandez
Producer: Heidi Soltesz
Head of Production: Paula Benson
Staff Production Supervisor: Jodi Fisher
Editorial: Cutters
Post Producer: Heather Richardson
Editor: Grant Gustafson
Tags: United States, butterball, Y&R chicago
 
 
 
 
 
 
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Tom, Dick & Harry Creative Co: Black Forest Organic 'Real Gummies of the Black Forest'

Agency: Tom, Dick & Harry Creative Co
Client: Black Forest Organic
Date: June 2016
Creative agency Tom, Dick & Harry Creative Co. has created a reality-style web series for Black Forest Organic to promote the brand's gummy bears. Called 'The Real Gummies of the Black Forest,' the series, which was produced by production studio Shuttlecraft, spoofs reality TV shows by showcasing the lives of "a privileged family of gummy bears with a lot of attitude."
Credits:
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Creative Partner: Bob Volkman
Creative Partner: David Yang
Managing Partner: Greg Reifel
Chief Strategy Officer: Kevin Richey
Associate Creative Director: Jared El-Mofty
Art Director: Kari Grundman
Account Managers: Michelle Sturgis, Bridget Lamiman
Social Media Marketing Manager: Sabrina Medora
Producer: Pat Douglass
Production Company: Shuttlecraft
Director: Ronnie Koff
Executive Producer: Robert Berman
Creative Director: Clint Chang
Model Builders: David Bell & Joe Scarpulla
DP: Travis Tips
Compositors 2D: David Chen, Rachel Rardin, Sylvia Apostol, Junyoung Han
Animation & Rigging: David Lee, Jerry Chow, Thaddeus Andreadas, Tyler Heckman, Lee Wolland
Modeling & Sculpting: Alek Vacura, Jordan West
Lighting & Texturing: Patrick McAvena, Ken Lee
Producer: Nika Offenbac
Storyboards: Wes Simpkins
Technology Used: Nuke, After Effects, ZBrush, Maya/Arnold, Cinema4D/Arnold, PF Track
Audio Company: ARU
Sound Engineer and Designer: Don Arbuckle
Music Supervisor: Tom Haigh
Tags: United States, Tom, Dick & Harry Creative Co, Black Forest Organic
 
 
 
 
 
 
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Droga5: Xfinity 'Glued'

Agency: Droga5
Client: Xfinity
Date: June 2016
Xfinity has launched a web series called 'Glued' starring real-life couple actor John Ross Bowie and actress Jamie Denbo. Created by Droga5, the series "brings to life the humorous yet real insights about how we act toward our favorite shows and how they affect us," according to the agency. Four episodes have been released and two more are slated to come out on June 30. The episodes are available on Xfinity's YouTube channel, watchable.com and Xfinity On Demand. 
Credits:
 
 
 
 
 
 
 
 
 
 
 
 
 
Creative Chairman: David Droga
Chief Creative Officer: Ted Royer
Group Creative Director: Tim Gordon
Creative Director: Lauren Costa
Creative Director: Denise Zurilgen
Senior Copywriter: Jim Curtis
Senior Art Director: Ryan Fitzgerald
Jr. Copywriter: Dan Litzow
Jr. Art Director: Max Friedman
Executive Design Director: Rob Trostle
Senior Designer: Nate Moore
Designer: Dan Kane
Chief Creation Officer: Sally-Ann Dale
Head of Broadcast Production: Ben Davies
Senior Broadcast Producer: Bill Berg
Senior Broadcast Producer: Andrew Slough
Head of Interactive Production: Niklas Lindstrom
Interactive Media Producer: Madison Goldberg
Associate Media Producer: Bethany Lyons
Social Producer: Alice Tam
Head of Art Production: Cliff Lewis
Photographer: Paul McGeiver
Associate Photographer: Robert Ohman
Associated Director of Business Affairs: Matt Friday
Sr. Integrated Production Business Affairs Mgr.: Librado Sanchez
Global Chief Strategy Officer: Jonny Bauer
Group Strategy Director: Ramon Jimenez
Senior Strategist: Emily Mulvey
Senior Communications Strategist: Elsa Stahura
Data Strategy Director: Lily Ng
Senior Data Strategist: Abiola Adeniyi
Group Account Director: Matt Ahumada
Account Director: Kate Behne
Account Manager: Sara Fletcher
Associate Account Manager: Camille Cheeks-Lomax
Project Manager: Dee Dee Swartz
Production Company: Merman x Pulse
Created with Sharon Horgan
Director: John Riggi
DOP: John Inwood
Executive Producers: Clelia Mountford, Kira Carstensen, Jeremy Rainbird
Producer: Steven Ast
Production Supervisor: Gilana Lobel
Writers: Sharon Horgan, Christine Rose, Shaun Pye, Mark Chappell, Kevin Cecil, Andy Riley, Georgia Pritchett, Katy Brand, Holly Walsh
Writing Assistant: Krissie Ducker
Editorial: Final Cut
Editor: Steve Ackroyd
Cutting Assistant: Spencer Campbell
Assistant: Daniel Walker
Head of Production: Jen Sienkwicz
Executive Producer: Sarah Roebuck
Managing Director: Stephanie Apt
Post Production: Significant Others
Finishing Producer: Alek Rost
Mixer: T Terressa Tate
Audio Assistant: Chas Langston
Flame Artist: Betty Cameron
Motion Graphics Designer: Philip Brooks
Color: Color Collective
Colorist: Mike Howell
Assistant: Natacha Ikoli
Executive Producer: Claudia Guevara
Music Composers: Daniel Koren, Benjamin Balcom
Tags: United States, droga5, Xfinity
 
 
 
 
 
 
 
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The Martin Agency: Stoli '#DrinkWhatYouWant'

Agency: The Martin Agency
Client: Stoli
Date: June 2016
Stoli has created a campaign in partnership with The Martin Agency that "celebrates men who challenge the status quo by being confident to drink what they want." The campaign is based off of research that Stoli conducted in the US that found that while 74 percent of millennial men claim to like flavored cocktails, 63 percent claim to avoid them in public due to fear of scrutiny amongst their peers.
Credits:
 
 
 
 
 
 
 
 
 
 
 
Chief Creative Officer: Joe Alexander
Executive Creative Director: Jorge Calleja
VP, Creative Director: Neel Williams
VP, Creative Director: Andrew Watson
Senior Art Director: Alex Herwig
Senior Copywriter: Andrew Maaldrink
SVP, Executive Broadcast Producer: Letitia Jacobs
Broadcast Producer: Liza Miller
Associate Broadcast Producer: Lauren Galanides
Junior Broadcast Producer: Nicolette Steele
Business Affairs Manager: Alice Isner
Senior Production Business Manager: Amy Trenz
VP, Group Planning Director: Mike Kelley
EVP, Managing Director, Account Management: Chris Mumford
Account Director: Laurel Busony
Account Executive: Cassie Harris
Senior Project Manager: Rebecca Gricus
Production Company: Bullitt
Director: Tim K.
Executive Producer: Luke Ricci & Todd Makurath
Staff production Coordinator: Michael Cheng
Bidding Producer: Victoria Curtis
Producer: Jon Dawes
Production Service Company: The Lift
Managing Director - Avelino Rodríguez
Head of Production - Ihxel Pérez
Line Producer "Summer" - Fuad Abed Dalton
Edit: Cut and Run
Editor: Frank Effron
Executive Producer: Amburr Farls
Post Producer: Annabelle Dunbar-Whittaker
Finishing: Jogger
Executive Producer: Rich Rama
Producer: Ben Sposato
Lead Artist: David Parker
Color: Apache
Colorist: Steve Rodriguez
Music Company: Human
Audio Producer: Jonathan Sanford
Composer: James Leibow
Sound Designer: Mike Jurasits
Creative Director: Gareth Williams
Mix Company: Rainmaker
Mix Engineer: Jeff McManus
Tags: United States, stoli, the martin agency
 
 
 
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Solve: Porsche 'Happy Father's Day'

Agency: Solve
Client: Porsche
Date: June 2016
Minneapolis agency Solve created a two-minute film for Porsche to help the brand celebrate Father's Day. According to Solve, "Porsche passion spans generations. Solve created this film to wish a Happy Father’s Day to all the dads who pass the dream down to their kids. Footage is from Rennsport Reunion V, a gathering of Porsche enthusiasts, drawing nearly 60,000 people from across the globe to celebrate one of the most accomplished, magnetic and visceral sports car brands on earth." 
Credits:
 
Tags: United States, porsche, Solve
 
 
 
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DigitasLBi: Charity: Water '#FightDirty'

Agency: DigitasLBi
Client: Charity: Water
Date: June 2016
Charity: Water, a nonprofit whose mission is to bring clean and safe drinking water to every person in the world, has rolled out three videos that were created to look like BuzzFeed's popular Tasty videos. However, these videos show viewers what it looks like to make recipes with dirty water, giving viewers "a real perspective on the problem facing so many in the world," according to the agency. The disease-riddled social recipe videos ran on BuzzFeed's Partner Facebook Page as well as BuzzFeed and Tasty Snapchat Discover channels. The short films direct people to charitywater.org. According to DigitasLBi, Charity: Water is the first nonprofit to partner with Tasty. 
Credits:
 
 
 
 
 
 
 
CCO: Ronald Ng
EVP, Executive Creative: Atit Shah
SVP, Creative: Doris Chung
VP/Group Director, Creative: Jennifer Awasano
Associate Director, Creative: Madeline Malachowski
Associate Director, Creative: Zoe Bell
Associate Art Director: Gabriella Ibrahim
EVP, Group Account Director: Jonathan Dupuis
Account Manger: Syril Smith
VP/GD, Executive Producer: Peter McCann
Associate Producer: Gretchen Hargrove
Director: Nick Fuglestad
Editor: Sricharan Rao
Production Company: MacGuffin Films
Tags: United States, DigitasLBi, Charity: Water
 
 
 
 
 
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Arnold Worldwide: Jack Daniel's 'Barrel Hunt'

Agency: Arnold Worldwide
Client: Jack Daniel's
Date: June 2016

To celebrate the 150th anniversary of the Jack Daniel Distillery, the brand is launching a global scavenger hunt next month. Created by Arnold Worldwide, Jack Daniel's is hiding 150 handcrafted whiskey barrels at historic and cultural sites in more than 50 countries over the course of three months. The scavenger hunt is kicking off in Lynchburg, Tennessee, where the brand was founded. According to Arnold Worldwide, the hunt will "come to live via Facebook, where Jack Daniel's will publish several clues each day on local market pages." The first person to solve the clues and discover the location will receive a "one-of-a-kind bar kit," prizes tailored to their region, and an authentic whiskey barrel from the brand. 

Credits:
 

Global Chief Creative Officer: Jim Elliott
Executive Creative Director: Wade Devers
Creative Directors: Greg Farley, John Simpson
Art Directors: Brittany Riley, Daniel Massih, Ira Cummings, Jocelyn Leveille
Copywriters: Lora Faris, Moon Yang
User Experience: Jordan Clayton
Development: Chris Gladney
Planner: Vaughn Allen
Marketing: Paul Nelson, Emily Brooks, Mallory Brannan, Lindsy Frank
Digital Producers: Rebecca Chaplick, James Murdock
Broadcast Production: Alissa Feldbau
Art Producers: Ingrid Adamow, Dayna Stanley
Brand Experience: John Raftery, Carly Neil
Business Affairs: Maria Rougvie, Amy Wilcox
Media Agency: Mediavest
PR Agency: DVL
Bar Kit Fabrication: !ND!V!DUALS
Barrel Fabrication: Sonalysts
Editing, Social Content: Sweet Rickie, Editbar, Studio 6

Tags: World, Arnold, Jack Daniel's
 
 
 
 
 
 
 
 
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TWBA\Chiat\Day LA: Gatorade 'Never Lose the Love'

Agency: TWBA\Chiat\Day LA
Client: Gatorade
Date: June 2016
Ahead of the Olympics, Gatorade has released a campaign called 'Never Lose the Love' featuring athletes Usain Bolt, Serena Williams, Paul George and April Ross.
Credits:
 
 
Executive Creative Director: Brent Anderson
Worldwide Creative Director: Renato Fernandez
Creative Director: Mark Peters
Creative Director: Gustavo Sarkis
Associate Creative Director: Doug Menezes
Director of Production: Brian O'Rourke
Executive Producer: Guia Iacomin
Senior Producer: Stephanie Dziczek
Producer: Lacy Plunk
Associate Producer: Kathleen Ackel
Managing Director: Jerico Cabaysa
Brand Director: Robyn Morris
Associate Brand Manager: Steve Smith
Associate Brand Managers: Sam Sabine
Group Planning Director: Scott MasMaster
Global Planning Director: Martin Ramos
Planning Director: Abigail Weintraub
Planner: Matt Bataclan
Jr. Planner: Joe Elliott
Director of Business Affairs: Linda Daubson
Associate Business Affairs Manager: Mirielle Smith
Senior Traffic Operations Manager: Judy Brill
Production Company: Superprime
Director: Rick Famuyiwa
Executive Producer/Head of Production: Roger Zorovich
Producer: Salli Zilles
Production Supervisor: Sally Hanson
1st AD: Rhonda Raulston
Director of Photography: Enrique Chediak
Editorial: Rock Paper Scissors
Editor: David Brodie
Assistant Editor: Patrick Tuck
RPS Producer: Dina Ciccotello
RPS Executive Producer: Helena Lee
VFX: Eight VFX
Executive Producers: Shira Boardman/Baptiste Andrieux
Head of Production: Juliet Tierney
Creative Director: Jean-Marc Demmer
VFX Supervisor/Flame Lead: Philip Ineno
CG Lead: Fred Hopp
CG Artist: Benjamin Dupin
Coordinators: Evan Kantor, Ryan Dahlman
Color: The Mill
Executive Producer, Color: Thatcher Peterson
Color Producer: Diane Valera
Colorist: Adam Scott
Sound Design & Mix: 740 Sound
Sound Designers: Chris Pinkston, A. Josh Reinhardt
Mixer: Stephen Dickson
Executive Producer: Scott Ganary
Sound Design Producer: Jeff Martin
Associate Producer of Mix: Geena Richard
Song: "Young at Heart"
Performed by: Jimmy Durante
Master Licensing: Rhino Entertainment Company
Composed by: Carolyn Leigh and Johnny Richards
Publishing: MPL Communications Inc.
Music Licensing: MEGA Inc.
Founder: Danny Socolof
VP of Licensing: Madeline Adami
Tags: United States, TWBA\Chiat\Day LA, Gatorade
 
 
 
 
 
 
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US Creative Works: Featuring GSD&M, Fallon Minneapolis, RPA and more

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Welcome to The Drum's US Creative Works.

As always, this section is dedicated to showing the best creative work in North & South America and gives you, the reader, the chance to decide which work we feature as our US 'Creative Work of the Week.'

We've now introduced our new five-star voting system. To vote for your favorite, make sure you click on the stars. The winner be chosen based on the average rating and the number of votes cast. Voting closes on Wednesday, July 6.

For project information, credits and more hover over the 'i' icon or expand to full screen.

To submit work for future publication, contact Minda Smiley. 

RPA: Honda 'Dream Track'

Agency: RPA
Client: Honda
Date: June 2016
To promote the new Civic Coupe, Honda built the "first-ever crowdsourced stunt track" in partnership with RPA. In a short video, viewers can watch stunt driver Matt Powers as he navigates the different stunts in the track, which include painting a duck on the course, driving through inflatable bowling pins and hitting a giant glitter-filled dinosaur pinata. The stunt ideas were crowdsourced from Honda fans on Twitter and Facebook.  
Credits:
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
EVP, CCO: Joe Baratelli
SVP, ECD: Jason Sperling
VP, Creative Director-Social Media: J Barbush
Associate Creative Director – Art: Marcella Coad
Sr. Art Director: Evan Boswell
Copywriter: Chrissy Deem
SVP, Chief Production Officer: Gary Paticoff
VP, Executive Producer: Isadora Chesler
Producer: Angela Pascal
Producer: Ryan Radley
VP, Director of Digital Production: Dave Brezinski
Executive Digital Producer – Honda: Linda Kim
Sr. Digital Producer – Honda: Annie Hough
VP, Director of Business Affairs: Maria Del Homme
EVP, Management Account Director: Brett Bender
VP, Group Account Director: Adam Blankenship
Account Supervisor: Kaelin McGill
Account Executive: Elizabeth Weakley
Product Information Manager: Marco Fantone
Production Company: Mind Over Eye
SVP, Executive Producer: Dave Wein
VP, Business Development: Alex Gorodetzki
Head of Production:Alenka Obal
Group Creative Director Automotive: Michael Ruiz
CEO: Scott Dickey(TEN: The Enthusiast Network)
Chief Content Officer: Angus MacKenzie (TEN: The Enthusiast Network)
Director: Mike Ruiz
Director of Photography: Ernesto Lomeli
2nd Unit Director: Justin Meredith
A.D: Reggie Ingraham
SPFX Supervisor: Zak Knight
Camera OP: Brent Baer
Production Designer: Gabor Norman
Art Director: Danielle Aziz
Line Producer:Josh Martinez
Production Manager: Nick Diaz
Production Coordinator: Emily Stave
DIT: Ko Massiah
Consulting Producer: Keoni Tyler
Talent: Matt Powers
Stunt Coordinator: TJ White
Post Production Studio: MindOverEye
Group Creative Director Automotive: Michael Ruiz
Creative Director & Designer: Justin Meredith
Executive Producer:Dave Wein
Head of Production: Alenka Obal
Director VFX: Sean Hooper
Lead Editor: Anthony Cerniello
Editors: Nick Sanders, Andrew Andersen
Colorist: Waqas Qazi
CG Artist: Aaron Powell
Animation: Frederick Ross
Graphics Artist: Jiro Ietaka
Clean Up Artist: Sebastian Maldonado, Gerry Kodo
Assistant Editor: Sam Peterson, Isaiah Smith
Online: Waqas Qazi
Post Producer: Miles Friedman
VFX Producer: Jacklyn Ramirez
Post Coordinator: Noah Dates
Music Company: APM, Premium Beats, Killer Tracks
Sound Design: Nick Sanders
Final Mix: Nick Sanders
Tags: United States, RPA, honda
 
 
 
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Fallon Minneapolis: Stok 'Coffee Approved,''The Dream Alarm Clock,' and 'Coffee Coincidence'

Agency: Fallon Minneapolis
Client: Stok
Date: June 2016
Minneapolis Fallon has created a campaign for a new cold-brew coffee called Stok. The campaign includes three videos that mock cheesy inspirational posters. Each spot features a "dramatically over-the-top character who conveys inspirational musings to keep the doers of the world going."
Credits:
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Chief Creative Officer: Jeff Kling
Creative Director: Patrick Figueroa
Copy Writer: Lucas Tristao
Art Director: Daniel Alves
Producer: Erin Kirby
Managing Director, White Wave: Matt Benka
Account Supervisor: Alex Steinman
Account Manager: Payton Gallogly
Director: Chris Woods
Hungry Man Productions
Volt Studios
SisterBoss
Tags: United States, Stok, Fallon Minneapolis
 
 
 
 
 
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GSD&M: Lennox 'Degrees of Perfect'

Agency: GSD&M
Client: Lennox
Date: June 2016
Lennox, maker of heating and air conditioning products, has rolled out a short film called 'Degrees of Perfect.' Created by GSD&M and production company A'shop Crew, the video features five different murals that were made by five street artists. Each artist used thermochromic paint in their murals, a paint that becomes colorless when exposed to heat. When heated air from Lennox systems is applied to the murals, the thermochromic layer disappears, revealing another mural underneath. According to the agency, to create each mural, "each artist was briefed on their respective theme/Lennox pillar: clean air, solar power, intelligence, quiet systems and balance. From there, the artists set out on their own to interpret the theme, create an idea and design a two-part visual story using their individual style and inspiration."                                 
Credits:
 
 
 
 
 
 
 
 
 
 
 
 
 
Chief Creative Officer: Jay Russell
Group Creative Directors: Bill Marceau, Kris Wixom, Alisa Wixom
Creative Directors: Ray Longoria, Sean Keith
ACD, Art Director: Kyle Mitchell
CD, Experience Design: Rye Clifton
ACD, Experience Design: Maria D’Amato
Writer: Jon Miller
Designer: Steve Wolf
Project Manager: Lauren Bowen
Director of Production: Jack Epsteen
Executive Producer: Laura Busino
Producer: Natalie Lum Freedman
Content, Print, and Art Producer: Kelly Grant
Digital Producer: Kate Blair
Account Leadership: Mark Durein, Claire Tudor
Marketplace Planning: John D’Acierno
Business Affairs Manager: Linda Nhan
Social Media Managers: Charlie Joslin and Eduardo Herrera
Media Planner: Molly Herman
Associate Media Director: Marianne Rush
Media Supervisor: Kelsey Caulkins
Communications Manager: Chelsey Korman
HVAC Engineers: Tom Johnson (Lennox Corporate), Alain Savard (Lennox Premier Dealer), Zack Giron and Yuval Giron – Lennox Premier Dealers from AZ Air Conditioning & Heating
Music: Toro Y Moi, starRo
Music Manager: Cameron Rath, owner of Vibe Coach
Production Company/Lead Artists: ASHOP CREW
Director: Fluke (President of ASHOP CREW)
Production: A’Shop Creative Studios, Inc.
Lead Artist/Curator: FLUKE
Project Coordinator: Pascale Godbout
Director of Photography/Editor: Mikael Carriau
Director of Photography/Editor: Jeremie Boivin
Artist: BACON
Artist: DODO OSE
Artist: 123KLAN
Artist: SLICK
Artist: ZEK ONE
Founder / CEO, DoStuff Media: Scott Owens
National Events Manager, DoStuff Media: Erin Shorts
DoLA Founder; Spaceland Presents President: Mitchell Frank
General Manager, DoLA: Ben de Ayora
Account Manager, DoLA: Melissa Aquino
Production Manager, DoLA: Jasper Kuo
Tags: United States, Lennox, GSD&M
 
 
 
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Pearlfisher New York: Blue Bunny 'Redesign'

Agency: Pearlfisher New York
Client: Blue Bunny
Date: June 2016
Pearlfisher New York has created "the new tone of voice, brand architecture, identity and package design" for ice cream brand Blue Bunny. According to Pearlfisher, Blue Bunny challenged the design agency to "visually revitalize the brand in a modern and unexpected way, ultimately to reassert Blue Bunny's iconic status." The brand improved its existing ice cream flavors and developed new ones to coincide with the re-launch. 
Credits:
 
 
 
 
 
 
 
 
 
 
 
Founder and CCO: Jonathan Ford
Founder and CEO: Mike Branson
Head of Strategy: Karen Schnelwar
Creative Director: Harnish Campbell
Design Director: Matt Sia
Head of Business Management: Teres Rodney
Business Manager: Rachel Cobian
Tags: United States, Blue Bunny, Pearlfisher New York
 
 
 
 
 
 
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Eleven: Aria Resort & Casino 'Vegas 2.0'

Agency: Eleven
Client: Aria Resort & Casino
Date: June 2016

San Francisco-based agency Eleven has created a campaign for Las Vegas's Aria Resort & Casino called 'Vegas 2.0.' The video shows off the new, cutting-edge technology that can be found in the resort's rooms. According to Eleven, the campaign was "informed by insights around how many hotel guests today still frequently encounter slow and expensive WiFi and outdated in-room technologies, even in the most luxurious of hotels." 

Credits:
 

Chief Creative Officer: Mike McKay
Creative Director: Matt Klug
Art Director: Jacob Hellstrom
Copywriter: Mads Krogh
Director of Integrated Production: Anastacia Maggioncalda
Sr. Art Buyer/Print Producer: Sharon Kuerschner
Sr. Content Producer: Jan O’Malley
Sr. Creative Technologist: Anderson Oliveira
Editor: Ed Feldman, Penny Krueger, Film@11
Audio Effects: Chris Caceres
Director: Ian Pons Jewell
Director of Photography: Martim Vian
Photographer: Mark Holthusen
Director of Client Services: Rob Garnett
Business Director: Emily Mabley
Account Manager: Lyndsey Sotwick
Project Manager: Jeff Chunn

Tags: United States, Aria Resort & Casino, Eleven
 
 
 
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Leo Burnett Worldwide: Always 'Keep Playing'

Agency: Leo Burnett Worldwide
Client: Always
Date: June 2016
Ahead of the Rio 2016 Olympic Games, Always has rolled out another #LikeAGirl video that the brand hopes will motivate young girls to play sports. In the video, which was created by Leo Burnett Worldwide, viewers are told that half of girls quit sports by the time they finish puberty.
Credits:
 
 
 
 
 
 
Global Chief Creative Officer, Leo Burnett Worldwide and Creative Chairman, Publicis Communications: Mark Tutssel
Chief Creative Officer, Leo Burnett Toronto: Judy John
EVP Executive Creative Director, Leo Burnett Chicago: Nancy Hannon
VP Creative Director: Isabela Ferreira
VP Creative Director: Natalie Taylor
Associate Creative Director: Amanda Mearsheimer
Associate Creative Director: Gloria Dusenberry
Senior Copywriter: Anthony Brooks
Senior Art Director: Jillian Lamb
Copywriter: Garrett Vernon
Copywriter: Pete Kellen
Senior Art Director: Luis Marques
Creative Resource Manager: Darlene White
Production
EVP Executive Director of Production: Vincent Geraghty
SVP Group Executive Producer: Mary Cheney
VP Executive Producer: Tony Wallace
Senior Producer: Adine Becker
Director of Music: Chris Clark
Assistant Music Producer: Alex Stern
Senior Talent Manager: Linda Yuen
Production Manager: Julie Lewandowski
Hungryman/Director: Nanette Burnstein
Hungryman/EP Head of Production: Kevin Byrne
Hungryman/Producer: Julianne Maloney
Director of Photography: Tami Rieker
Whitehouse Post/Editor: Nikki Vapenski
Mill/Colorist: Luke Morrison
Another Country/Audio Mix: John Binder/ David Gerbosi/ Peter Erazmus
Planning
VP Participation Strategy Director: Kristin Hayward
Account
EVP Account Director: Annette Sally
Account Director: Katie Nikolaus
Account Director: Sarah Kaminsky
Account Supervisor: Ashley Sawatzke
Assistant Account Executive: Suz Sward
Assistant Account Executive: Raleigh Ward
Legal
SVP Associate General Counsel: Michael Sirota
Commercial Clearance Manager: Tracy Scimeca
Tags: United States, Leo Burnett Worldwide, always
 
 
 
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Arnold Worldwide & Havas: Hershey's 'Hello From Home'

Agency: Arnold Worldwide & Havas
Client: Hershey's
Date: June 2016
Hershey’s has rolled out its first-ever Olympic Games campaign, which features US gymnast Simone Biles and 2012 US Olympic gold medalist Jordan Burroughs. Called ‘Hello From Home’ and created by Arnold & Havas, the videos feature each athlete as they open a box filled with photos of family & friends as well as Hershey’s chocolate bars. When they open each chocolate bar, they find hand-written notes of encouragement and support from their loved ones. Another video will feature 2012 US Paralympic gold medalist Mallory Weggemann. 
Credits:
 
Tags: United States, Hershey's, Arnold, Havas
 
 
 
 
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Wieden + Kennedy Portland: KFC 'Extra Crispy Colonel Sanders'

Agency: Wieden + Kennedy Portland
Client: KFC
Date: June 2016
To promote its Extra Crispy Chicken, KFC has rolled out a number of spots featuring the ‘Extra Crispy Colonel.’ Played by actor George Hamilton, the Extra Crispy Colonel lounges on the beach in each spot as he touts the fast-food chain’s crispier offering. Created by Wieden + Kennedy Portland, the spots aim to increase awareness of KFC’s extra crispy chicken since “more than 50 percent of Americans don’t know that KFC has two fried chicken recipes – Original Recipe and Extra Crispy,” according to the brand.
Credits:
 
 
 
 
 
Creative Directors: Eric Baldwin + Jason Kreher
Copywriter: Shaine Edwards
Art Director: Matthew Carroll
Producer: Nicole Kaptur
Business Affairs: Connery Obeng
Account Team: Jesse Johnson, Andrie Wheeler, Kate Rutkowski, Madeline Parker
Production Company: Woodshop Productions
Director: Trevor Shepard
Executive Producer: Sam Swisher
Line Producer: Ursula Camack
Director of Photography: Tom Lazarevich
Editorial Company: Joint
Editor: Kelly Brickner Lyon
Assistant Editor: Mimi Bergen
Post Producer: Chris Girard
Post Executive Producer: Leslie Carthy
VFX Company: Joint
VFX Coordinator: Nathanael Horton
Flame Artists: MB Emigh, Leif Peterson, Dave Sarbell, Stephan Lectez, David Stern, Noah Poole
VFX Exectutive Producer: Alex Thiesen
Mix Company: Joint
Mixer/Sound Engineer: Noah Woodburn
Sound Designer: Noah Woodburn
Song: Through the Worm Hole
Producer: Sarah Fink
Telecine Company: Joint
Colorist: David Jahns
Color Executive Producer: Alex Thiesen
Tags: United States, kfc, Wieden + Kennedy Portland
 
 
 
 
 
 
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McCann XBC: MasterCard 'Rainbow Restroom'

Agency: McCann XBC
Client: MasterCard
Date: June 2016
At the NYC Pride Parade over the weekend, MasterCard debuted a “first-of-its-kind” restroom that accepts all humans. To unlock the restroom, parade-goers simply had to touch the fingerprint sensor on the door to prove that they are human. Created by McCann XBC, the restroom featured a “heart-shaped design celebrating the love and acceptance felt across NYC Pride.” When visitors placed their hand on the sensor, LED lights lit up the heart to the rhythm of their heartbeat.
Credits:
 
 
 
 
Executive Creative Director: Pete Jones
Executive Creative Director: Joel Rodriguez
Senior Art Director: Laura Goodman
Senior Copywriter: Joel Lundblad
Designer: Samantha Cooper
Account Executive: Sarah Booher
Group Account Director: Shaheen Salimi
Account Director: Nicole Witover
Chief Production Officer: Nathy Aviram
Senior Producer: Dave Herman
Executive Integrated Producer: Christine Lane
Production Coordinator: Lexie Kaback
Craft
Executive Producer: April Gallo
Print Producer: Sierra Norman
Front-End Technology Director: Erik Kroha
Digital Production Coordinator: Lauren Hanglow
Senior Developer: Andrew Nida
Creative Technologist: Alicia Floor
Creative Technologist: John Ozbay
(Plus scores of McCann people who lent a hand)
Tags: United States, mastercard, McCann XBC
 
 
 
 
 
 
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The Marketing Arm & Jingle Punks: Trulia 'Hammerfy Your Home'

Agency: The Marketing Arm & Jingle Punks
Client: Trulia
Date: June 2016
MC Hammer has partnered with real estate site Trulia to let users "Hammerfy" their home. At Trulia.com/Hammerfy, visitors can create a custom rap song and video by MC Hammer based upon specific amenities and features that they are looking for in their new home. The campaign was created by The Marketing Arm with help from creative music agency Jingle Punks. 
Credits:
 
Tags: United States, Trulia, The Marketing Arm, Jingle Punks
 
 
 
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US Creative Works: Featuring Colle+McVoy, Epsilon, TDA Boulder and more

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Welcome to The Drum's US Creative Works.

As always, this section is dedicated to showing the best creative work in North & South America and gives you, the reader, the chance to decide which work we feature as our US 'Creative Work of the Week.'

We've now introduced our new five-star voting system. To vote for your favorite, make sure you click on the stars. The winner be chosen based on the average rating and the number of votes cast. Voting closes on Wednesday, July 13.

For project information, credits and more click the image or link of each to see the full story.

To submit work for future publication, contact Minda Smiley

Colle + McVoy: USA Swimming 'Olympic Swimmers when they were just beginners'

Agency: Colle + McVoy
Client: USA Swimming
Date: July 2016
Ahead of the 2016 Rio Olympics, Colle + McVoy has created a video for USA Swimming that features footage of Olympian swimmers Michael Phelps, Ryan Lochte, Missy Franklin and Katie Ledecky when they were kids. The home videos show each athlete when they were just beginning to swim as children. According to the agency, the spot shows that "every world class athlete got their start the same way, as regular kids having fun in a pool." The one-minute film is part of a larger campaign called #SwimUnited.
Credits:
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Editing: Ditch Edit/Aaron Nelson
Music: Marmoset Music
Tags: United States, USA Swimming, Colle + McVoy
 
 
 
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Epsilon: Cracker Barrel 'The Worst Camper in the World'

Agency: Epsilon
Client: Cracker Barrel
Date: July 2016

Epsilon has created an online video series called 'The Worst Camper in the World' to promote the relaunch of Cracker Barrel's 'Campfire Meals.' The three videos feature "the worst camper in the world" as he attempts to give advice on how to survive a camping trip before a voiceover cuts him off to state that "you don't need to be a camper to get a great campfire meal."

Credits:
 

Chief Creative Officer: John Immesoete
Executive Creative Director: Janet Barker-Evans
Creative Directors: David Shih, Corey Ciszek
Art Directors: Matt Dalin, Wes Henry
Copywriters: Kitty Shulz, Drew Kearse
Producers: Jill Frank, Sadie Beaver and Sally McGuin
Account Director: Terry Corrigan
Director: Ben Weinstein
Editor: Joe Klaw
Sound Engineer: Dave Kresl
Production Company: Big Spoon Industries
Executive Producer: Craig Leffel

Tags: United States, Cracker Barrel, Epsilon
 
 
 
 
 
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72andSunny: Truth '#PEEtition'

Agency: 72andSunny
Client: Truth
Date: July 2016
Earlier this year, 72andSunny rolled out a campaign called #CATmageddon for anti-tobacco nonprofit Truth that featured internet cats and warned of the dangers of smoking around pets: according to the organization, cats & dogs that live with smokers are twice as likely to get cancer. Now, Truth is back with another pet-focused initiative called #PEEtition. According to 72andSunny, "by snapping a photo of a pet peeing and sharing it online with the hashtag #PEEtition, teens can show their support for Truth’s mission to be a part of the generation that ends teen smoking for good."
Credits:
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Chief Creative Officer, Co-Founder: Glenn Cole
Chief Executive Officer, Founder: John Boiler
Chief Strategy Officer: Matt Jarvis
Group Creative Director: Justin Hooper
Group Creative Director: Mick DiMaria
Creative Director: Allbriton Robbins
Creative Director: Beau Unruh
Senior Writer: Stephania Silveira
Designer: Mindy Benner
Writer: Matt Garcia
Designer: Dan Koo
Group Brand Director: Mike Parseghian
Brand Director: Kristine Soto
Brand Manager: Jane Johnsen
Brand Coordinator: Marie Simoni
Group Strategy Director: Scott Jensen
Strategy Director: Kasia Molenda
Strategist: Erika Bridges
Social Strategist: Luke Yun
Senior Data Strategist: Thomas Steiner
Chief Production Officer: Tom Dunlap
Director of Film Production: Sam Baerwald
Senior Film Producer: Ann Parker
Film Producer: Nolan Rosemond
Partnerships and Legal Group Director: Amy Jacobsen
Partnerships and Legal Jr. Manager: Ryan Alls
HECHO EN 72
Editorial:
Sr Editor: Scott Culver
Editor: Stevo Chang
Asst. Editor: Duncan Dickerson
Producer: Ryan Curtis
Coordinator: Brooke Casler
Mix:
Mixer: Lihi Orbach
Producer: Whitney Fromholtz
Tags: United States, 72andSunny, truth
 
 
 
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TDA_Boulder: Daiya '"Cheesier Than Ever"'

Agency: TDA_Boulder
Client: Daiya
Date: July 2016
The campaign was created by this Colorado-based indepedent to drive awareness of Daiya, promote discovery of dairy-free alternatives and celebrate the "crave-ability" and “cheesiness” of Daiya pizza and cheese. “Cheesier Than Ever” makes Daiya cheese the hero through the creative expression of classic cheesy moments. Campaign will run on platforms including digital video, digital banners, in-store, custom Pandora station (Rhythm & Cheese J), print and more. 
Credits:
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Client: Daiya Food
Art Director: Mia Nogueira
Writer: Brian Mulligan
Creative Director: Jeremy Seibold
Executive Creative Director: Jonathan Schoenberg
Producer: Lindsey Ritter & Kate Osborne
Director of Media: Sam Johnson
Media Planner: Alex Namatevs
Director of Strategy: Constance DeCherney 
Account Director: Paul Siegel
Director Client Services: Christi Tucay
Production Company: Freestyle Picture Company
Director: Spencer Chinoy
EP: Kevin Chinoy
DP: Jeffrey Schneider 
 
Post Production: Cosmo Street
Post Producer: Chelsea Spensley 
Editor: Jeff Grippe
 
Audio: Lime studios
Mix/SFX: Zac Fisher
 
Color: Apache 
Colorist: Steve Rodriguez
Tags: United States, Daiya, TDA_Boulder
 
 
 
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FCB Toronto: Ontario Tourism Marketing Partnership Corporation (OTMPC) 'Where Am I?'

Agency: FCB Toronto
Client: Ontario Tourism Marketing Partnership Corporation (OTMPC)
Date: July 2016
Launched with a riddle, an unconventional tourism campaign called “Where Am I?” is challenging public perceptions about Ontario – and how travel advertising can be done. Provoking mystery and surprise, a campaign developed for the Ontario Tourism Marketing Partnership Corporation (OTMPC) by FCB Toronto is showcasing Ontario in an unfamiliar way.
The high profile, multi-channel campaign, targeting residents of Ontario and Montreal, is designed to increase awareness of Ontario as a travel destination and encourage tourism within the province by asking the question: “Where Am I?” 
Driven by research that discovered residents widely believe they already know Ontario and consequently overlook it as a travel destination, FCB Toronto developed an unconventional strategy for the OTMPC; one that doesn’t include well known landmarks or attractions.
A visually stunning campaign was filmed over nine months with acclaimed Canadian director, Andrew Cividino who earned two Cannes nominations for his film “Sleeping Giant.” The campaign includes three TV ads, online, social as well as digital elements. To generate mystery and intrigue, images of Ontario are presented through new perspectives, using fast cuts, intimate portraits and glimpses of incredible sights, all set to a visceral track created by Ontario indie band Bruce Peninsula.
Credits:
 
 
 
 
 
 
 
 
 
 
 
 
 
CEO:  Tyler Turnbull, CEO   
    
Chief Creative Officer: Jon Flannery, CCO                    
    
Creative Director:     
Jeff Hilts, VP, Group Creative Director   
Nancy Crimi-­‐Lamanna, VP, Group Creative Director       
    
Art Director:     
Jeff Hilts, VP, Group Creative Director   
Rob Dean, Senior Art Director   
Cody Sabatine, Art Director   
    
Writer:     
Nancy Crimi-­‐Lamanna, VP, Group Creative Director   
Dave Delibato, Senior Copywriter   
Joseph Vernuccio, Copywriter   
 
Account Team:     
Sunil Sekhar, VP, Management Director   
Sarah Banks, VP, Business Director   
Violet Karbalaei, Account Supervisor       
Skye Gandy, Account Coordinator   
    
Agency Producer: Rea Kelly,   
Producer: Sumit Ajwani, Producer   
    
Project Manager:
Kinga Karadi, VP, Operations   
Michelle Simpson, Senior Project Manager   
Emily Watkin, Project Coordinator   
Carly Roy, Project Coordinator   
    
Planner:     
Shelley Brown, VP, Chief Strategy Officer   
Heather Segal, VP, Planning Director  
Anastasia Tubanos, Senior Strategist   
Kristy Pleckaitis, Lead User Experience   
Shelagh Hartford, Digital Strategist   
    
Other:
Jorge Vasconez, Agency Videographer/Editor   
Rob MacLean, VP, Director of Communications   
Tags: Canada, FBC Toronto, Ontario Tourism Marketing Partnership Corporation (OTMPC), Canada
 
 
 
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Shareability: AT&T Cricket Wireless 'The Unexpected John Cena Prank'

Agency: Shareability
Client: AT&T Cricket Wireless
Date: July 2016
15-time world champion wrestler, rapper, actor and TV show host of WWE's "Cenation," John Cena got into the hidden camera prank action for AT&T Cricket Wireless. 
Credits:
 
 
 
 
 
 
 
(tbd)
Tags: United States, John Cena, WWE, AT&T Cricket Wireless
 
 
 
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Michael Markowitz + Associates: Good Chemistry 'Craft of Cannabis'

Agency: Michael Markowitz + Associates
Client: Good Chemistry
Date: July 2016
Good Chemistry, a producer of "craft cannabis," has launched a new initiative with a new campaign and website on the heels of the launch of STATS, their consumer evaluation guide, similar to the multi-step process for evaluating wine. The new ad campaign showcases the people and the plants behind the finest flower grown in the industry. The Craft of Cannabis campaign was developed by branding expert Michael Markowitz, president of Michael Markowitz + Associates, whose clients have included, among others, Panera Bread, Anheuser Busch and Universal Studios.
Credits:
 
Tags: United States, Good Chemistry, cannabis, Michael Markowitz
 
 
 
 
 
 
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US Creative Works: Featuring Deutsch, Barkley, DDB New York, Droga5 & more

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Welcome to The Drum's US Creative Works.

As always, this section is dedicated to showing the best creative work in North & South America and gives you, the reader, the chance to decide which work we feature as our US 'Creative Work of the Week.'

To vote for your favorite, make sure you click on the stars. The winner be chosen based on the average rating and the number of votes cast. Voting closes on Wednesday, July 20.

To submit work for future publication, contact Minda Smiley. 

Barkley: Take5 'Uber Remix'

Agency: Barkley
Client: Take5
Date: July 2016
Recently, Hershey's recently revamped Take5 candy bar partnered with Uber in Nashville, Seattle and Denver to give riders in those cities a “remixed” riding experience: instead of being picked up in usual cars like a Civic or Prius, riders were greeted in vehicles including a Lamborghini, Porsche convertible, Volkswagen bus, and even a motorcycle with a sidecar. To catch a ride in one of these cars, riders could select ‘Take5 Uber Remix’ on the app and enter a promo code. According to Kansas City-based Barkley, the agency behind the stunt, Take5 received more than 2,000 ride requests and gave out a total of 388 rides. The Uber stunt was part of Take5’s ongoing effort to provide consumers with “remixed” experiences. 
Credits:
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Executive Creative Director: Jason Elm
VP/Creative Director: Katy Hornaday
Sr. Art Director: Brandon Bennett
Copywriter: Zack Browne
Account Director: Tyler Cook
Account Supervisor: Julie Ray
EVP/Creative + Strategy: David Weaver
Strategist: Molly Griffin
Creative Production Director: Dustin Schirer
Motion Designer: Michael Martin
Sr. Creative Producer: Josh Dubois
Creative Producer: Griffin Davis
Integrated Producer: Theresa Thornhill
Director of Social Media: Marianne Gjerstad
Community Manager: Brandon Painter
Content Producer: Stephanie Castro
PR Director: Anita Strohm
PR Account Supervisor: Tyler Bowser
PR Assistant Account Manager: Jessie Poole
Media Partner: UM
Tags: United States, Barkley, Take5
 
 
 
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David&Goliath: California Lottery 'Audience'

Agency: David&Goliath
Client: California Lottery
Date: July 2016
David&Goliath has created a spot for the California Lottery called 'Audience' that spoofs 'The Price is Right.' In the ad, a customer looking to buy the new 'The Price is Right' scratchers turns to a live studio audience for help when it comes to deciding which price point to purchase. 
Credits:
 
 
 
 
 
 
 
 
 
 
 
 
Founder & Chairman: David Angelo
Chief Creative Officer: Colin Jeffery
Executive Creative Director: Bobby Pearce
Creative Director/Writer: Greg Buri
Creative Director: Basil Cowieson
Writer: Kurt Warner
Art Director: Danny O’Connor
Strategic Planning Director: Kristen Knape
Strategic Planner: Chris Kwak
Managing Director of Broadcast Production: Paul Albanese
Broadcast Producer: Jessica Gardner
Director of Business Affairs: Rodney Pizarro
Business Affairs Manager: Camara Price
Associate Business Affairs Manager: Travis Kohler
Group Account Director: Stacia Parseghian
Account Director: Janet Wang
Account Supervisor: Lindsay Brown
Assistant Account Executive: Ellen Lovoy
Account Coordinator: Alex Petosa
Project Manager: Mike Antonellis
Chief Digital Officer: Mike Geiger
Director of Digital Production: Peter Bassett
Senior Interactive Developer: Ardon Hall
Associate Developer: Mariano Echegoyen
Senior Interactive Art Director: Steven Lau
Associate Interactive Producer: Nat Wilkes
UX Lead: John Randall
Director of Print Services: Meredith Walsh
Senior Art Producer: Andrea Rosenfeld
Production Company: O Positive
Director: Brian Billow
Director of Photography: Larry Fong
Executive Producers: Ralph Laucella & Marc Grill
Line Producer: Trevor Allen
Sales Representative: Irma Rodriguez |In House Reps
Editorial House: Spinach
Editor: Kevin Zimmerman c/o Spot Welders LA
Assistant Editor: Doug Scott
Producer: Jonathan Carpio
Telecine: Company 3
Colorist: Sean Coleman
Online & VFX: Method Studios
Flame Artist: Emily Irvine
Executive Producer: Robert Owens
Producer: Cara Lehr
Music: Licensed c/o FremantleMedia
Mix House: Lime Studios
Sound Mixer/Engineer: Sam Casas
Social Videos
Directors: Casey McIntyre, Kina Choi
Executive Producer: Mike Wigart
Line Producer: Stan Sawicki
Director of Photography: Yash Bhatt
Editor: Jonathan Ficcadenti
VFX Supervisor: Mike Wynd
VFX Producer: Brian Friel
VFX Team: Tim Kafka, Matthew Burns, Rodrigo Carrasco, Kathleen Kirkman, Jonathan Ficcadenti, Matt Bell, Emily
Gerich, Sandra Ross, Rodrigo Jimenez, Christopher Brown, Brian Williams, Andrew Arevalo, Jacob Patrick, Andrew
Price, Priya Bandodkar, Akshay Sunil Wadwalkar
Colorist: Kristopher Smale
Tags: United States, California Lottery, David&Goliath
 
 
 
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The Martin Agency: 'Parrot'

Agency: The Martin Agency
Client:
Date: July 2016
The Martin Agency has released the latest installment of Geico's ongoing 'It's What You Do' campaign.
Credits:
 
 
 
 
 
 
 
 
 
 
 
Chief Creative Officer: Joe Alexander
Group Creative Director: Wade Alger
Group Creative Director: Steve Bassett
Creative Director: Sean Riley
Senior Copywriter: Ken Marcus
Executive Producer: Brett Alexander
Senior Broadcast Producer: Heather Tanton
Junior Broadcast Producer: Sara Montgomery
Group Account Director: Brad Higdon
Account Supervisor: Allison Hensley
Account Executive: Jon Glomb
Account Coordinator: Allie Waller
Business Affairs Supervisor: Suzanne Wieringo
Financial Account Supervisor: Monica Cox
Senior Production Business Manager: Amy Trenz
Senior Project Manager: Karen McEwen
Production Company: Hungry Man
Director: Wayne McClammy
Managing Partner/Executive Producer: Kevin Byrne
Executive Producer/Head of Sales: Dan Duffy
Executive Producer: Mino Jarjoura
Executive Producer: Nancy Hacohen
Producer: Dave Bernstein
Production Supervisor: Shelly Silverman
Editorial Company: Rock Paper Scissors
Editor: Christjan Jordan
Assistant Editor: Pieter Viljoen
Executive Producer: Angela Dorian
Producer: Helena Lee
Telecine: Moving Picture Company
Colorist: Ricky Gausis
Animation/VFX: Moving Picture Company
Executive Producer: Elexis Stearn
Senior Producer: Juliet Tierney
Production Coordinator: Valentina Cokonis
Line Producer: Goutham Hampankatta
Flame Lead: Mark Holden
Nuke Artist: Janice Tso
Nuke Artist: Jim Spratling
VFX Supervisor/Head of 3D: Jason Schugardt
Lead Lighter: Tim Kafka
Render/Look Dev: Jessica Groom
DMP: Partha Modal
3D Supervisor: Nishanth Shrinivasa
Original Music and Sound Design: Q Department
Audio Post Company: Rainmaker Studios
Engineer/Mixer: Jeff McManus
Tags: United States, the martin agency, Geico
 
 
 
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DDB New York: Cotton Incorporated '#CoolerInCotton'

Agency: DDB New York
Client: Cotton Incorporated
Date: July 2016
DDB New York has launched a national campaign for Cotton Incorporated called #CoolerInCotton. According to the agency, the campaign was "designed to remind consumers of cotton's warm weather benefits in the age of synthetic fibers." In a Broadway-style musical PSA, a cheerful singer walks viewers through the sticky situations that people may find themselves in if they don't wear cotton on a hot summer day. 
Credits:
 
 
 
 
 
 
 
 
 
 
Chief Creative Officer: Icaro Doria
Creative Director: Cassandra Anderson
Associate Creative Director: Marilyn Kam
Senior Art Director: Mina Mikhael
Copywriter: Turan Tuluy
Head of Production: Ed Zazzera
Executive Producer: Teri Altman
Business Affairs Manager: Joanna Soliszko
Account Director: Deborah Broda
Management Supervisor: Lauren Solomon
Senior Account Executive: Tiffany Nungaray
Brand Planning Director: Jennifer Fox
Senior Social Strategist: Robin West
Associate Producer: Kelly Treadway
Print Producer: Joan Elsesser
Production Company: Caviar
Director: Henry Scholfield
Executive Producers: Michael Sagol, Jasper Thomlinson, Darren Foldes, Nicola Kenney
Producer: Giles Skillicorn
DP: Marc Gomez Del Moral
Choreographer: Olivier Casamayou
Costume: Alexandra Day
Art Director: Natasa Rogelj
Music: Mophonics
Composer/Executive Producer: Stephan Altman
Executive Producer: Shelley Altman
Editorial: Cosmo Street
Editor: Tom Scherma
Executive Producer: Maura Woodward
Producer: Anne Lai
Post Production Company: Framestore NY
Executive Producer: Derek Macleod-Veilleux
Senior Flame Artist: Martin Lazaro
Flame Artist: Greg Gaskins
Tags: United States, Cotton, DDB New York
 
 
 
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Deutsch: WATERisLIFE 'Venmo Micro Hack'

Agency: Deutsch
Client: WATERisLIFE
Date: July 2016
Deutsch recently created a campaign for nonprofit WATERisLIFE to help the organization spread its message. On July 4, Deutsch monitored payment app Venmo to see what people were paying for. The agency then clicked on individuals' names and sent them a micro payment of one cent. It then used the 2,000 character caption to create what Deutsch said were "real-time targeted ads" that included messages like “1 cent can’t buy you pizza. But for just 3 cents, you can buy someone clean water for a day.” The messages were automatically published to that person's news feed as well as Venmo's global news feed. According to Deutsch, over a 24-hour period, nearly 1,000 people received the ads disguised as payment descriptions, costing the charity only $10.
Credits:
 
 
 
 
 
 
Chief Digital Officer, NA: Winston Binch
Chief Creative Officer, NA: Pete Favat
Chief Creative Officer: Dan Kelleher
Executive Creative Director: Menno Kluin
Creative Directors: Sam Shepherd, Frank Cartagena
Copywriter: Fanny Josefson
Art Director: Ilana Wolstein
Associate Design Director: Brian Gartside
Design Intern: John Sampson
Editors: Aaron Schillinger, Matt Mullen
Sr. Post Producer: Francess Tom-Sahr
Digital Producer: Alisyn Trani
Developer: Marina Brodskaya
Project Managers: Marea Grossman, Michelle Ziff
VO Talent: Phoebe Halkowich
Tags: United States, Deutsch, WATERisLIFE
 
 
 
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Passion Pictures: Chipotle 'A Love Story'

Agency: Passion Pictures
Client: Chipotle
Date: July 2016
In partnership with Passion Pictures, Chipotle has rolled out a short animated film called 'A Love Story.' Featuring a young boy named Ivie and a young girl named Evie, the two children run rival juice stands in their neighborhood. A bit of friendly competition turns into a "saga of jealousy that sees them competing for years and years as their 'businesses' grow beyond their control," according to Passion Pictures, and "before they know it, they're rival owners of giant factories." By the end, the two realize that "together they can ditch the monsters that their restaurants have become" and instead open up their own small restaurant called Evie & Ivan's. 
Credits:
 
 
 
 
 
Agency: CAA
Agency Producer: Amanda Jiminez / Jay Brooker
Agency Creatives: Todd Hunter / Tony Fur
Production & Animation Company: Passion Pictures
Director: Saschka Unseld
Art Director: Katy Wu
Executive Producer: Debbie Crosscup / Ryan Goodwin-Smith
Producer: Sibylle Preuss
Animation & VFX Credits (Passion Pictures)
VFX Supervisor: Neil Riley
CG Supervisor: Christian Mills
Animation: Wesley Coman/ Chris Welsby/ Aldo Gagliardi/ Cath Brooks/ Catherine Elvidge/ Karin Matteson/ Scott Bono
Character & Production Design: Katy Wu / Amandine Pecharman
Graphic Designer: Davide Saraceno
Texture & Shading: Ian Matthews / Katreena Erin Bowell/ David Domingo Jimenez / Leigh Van Der Byl/ Louise Chassain / Sara Diaz / Stuart Hall/ Arkin Esfref / Alex Holman / David Watson/ Leigh van der Byl/ Camille Perrin/ Patrick Kraft/ Roxanne Martinez
Rigging: Morgan Evans / Matteo Nibbi / Giulia Dell’Armi
VFX: Jamie Franks / Colin Perrett/ Kwai Keung IP/ Junaid Syed/ Antonios Deftarios/ Guillaume Zaouche/ Gabriele Veronese/ Matt Moyes/ Robin Nordenstein/ Alice Jarre
Light & Render: Christian Mills/ Richard Moss / Stuart Hall / Adrian Russell/ Patrick Kraftt/ Alex Holman/ Roxanne Martinez/ David Watson/ Nikolay Kulishev/ Simon Maddocks/ Francois Pons
Compositing: Johnny Still/ Andre Bittencourt/ Raphael Theolade/ Valeria Romano/ Javier Cid/ Alex Grey
Animation Supervisor: Jay Boose
CG Coordinators: Joost Zoetebier / Suzanne Forward
Post Production Services: Technicolor Postworks NY
Colourist: Max Horton
Music Producer: Blake Mills
Music Performance: Brittany Howard, Jim James
Tags: United States, Chipotle, Passion Pictures
 
 
 
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Peta: Peta 'Want to 'Live Mas?' billboard'

Agency: Peta
Client: Peta
Date: July 2016
TPeta placed billboards next to Taco Bell locations in Nashville, Tennessee, encouraging people to eat vegan at the fast-foot chain. This "in-your-face" billboard features a chicken's face next to the words "Want to "Live Más"? So Do I. Would It Kill You to Get a Bean Burrito?" playing on the company's famous tagline. An additional extension of the work is an online guide for eating vegan at Taco Bell.
Said Peta Executive Vice President Tracy Reiman: "It's easier than ever to find delicious, cruelty-free vegan food, including at fast-food staples like Taco Bell. Unlike meaty dishes, vegan meals are free of saturated animal fat and cholesterol. Going vegan also spares more than 100 animals every year daily suffering and a terrifying death in today's industrialized meat, egg, and dairy industries." 
The billboards will remain until July 24th.
Credits:
 
 
 
 
Peta in-house
Tags: United States
 
 
 
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Droga5: Under Armour 'Numbers'

Agency: Droga5
Client: Under Armour
Date: July 2016
Droga5 has released the first installment of a multi-sport Under Armour campaign featuring Washington Nationals star Bryce Harper. Driven by the tagline “It Comes From Below,” it shows that every great sporting moment starts with the feet and, more specifically, footwork. “Numbers” tells the story of Harper through the voice of Sam Thomas, Harper’s high school coach — and points out the numbers that have put pressure on Harper throughout his career. 
 
In fall 2016, Under Armour will release short films featuring NFL MVP Cam Newton and the brand’s running product, sharing inspirational stories of true runners.
Credits:
 
 
 
 
Campaign: It Comes From Below
Title: Numbers                
Agency: Droga5 NY
Creative Chairman: David Droga
Chief Creative Officer: Ted Royer 
Group Creative Director: Felix Richter
Group Creative Director: Alexander Nowak
Copywriter: Bryan Wolff
Art Director: Daniel Sumarna    
Chief Creation Officer: Sally-Ann Dale
Executive Producer: David Cardinali
Associate Producer: Troy Smith
Global Chief Strategy Officer: Jonny Bauer
Head of Strategy: Harry Roman
Strategy Director: Sam Matthews
Head of Communications Strategy: Colleen Leddy            
Communications Strategy Director: Hillary Heath 
Communications Strategist: Kathryn Ruocco
Strategist: Newman Granger
Senior Data Strategist: Anthony Khaykin
Group Account Director: Julian Cheevers
Account Director: Bola Adekoya
Account Supervisor: Lucy Santilli
Senior Project Manager: Courtney Kosup
Project Manager: Connor Hall
Somesuch + Anonymous                              
Director: Aoife McArdle
Found Partner, Somesuch: Sally Campbell
Found Partner, Somesuch: Tim Nash
Managing Director, Anonymous: Eric Stern
Executive Producer, Anonymous: SueEllen Clair    
Producer: Laurie Boccaccio
DOP: Steve Annis 
Production Manager: Yianni Papadopoulos
Editorial: Final Cut 
Editor: Dan Sherwen            
Cutting Assistant (NY): Geoff Hastings
Assistant Editor (UK): Leila Gaabi
Executive Producer: Sarah Roebuck  
Head Of Production: Jen Sienkwicz
Producer (UK): Frankie Elster 
Producer (NY): Jamie Nagler 
Post Production: BlackSmith
Executive Producer: Charlotte Arnold 
Producer: Megan Sweet
VFX Supervisor: Iwan Zwarts            
Music / Sound Design: Siren / Factory 
Partner and Company Director: Sean Atherton
Tags: United States
 
 
 
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Erwin Penland: Denny's 'All New Pancakes'

Agency: Erwin Penland
Client: Denny's
Date: July 2016

Denny's has been doing all-day breakfast for over 60 years. To up the ante, "America's Diner" is offering up an entirely new pancake — one made with real eggs, fresh buttermilk and vanilla, that is fluffier (50% fluffier), tastier and better than ever. 

The heart of this launch centers around the understanding that when America thinks about the “best” pancake, they most often think about the pancakes they or loved ones make at home. In fact, when Denny’s conducted research and asked America “Who makes your favorite pancake?” almost 44% of people, the vast majority, answered with something related to those that they make at home.

So for Denny’s in order to demonstrate how they have possibly made the best pancake America can get, they needed to demonstrate how, now because of Denny’s, all of those Master Pancake Makers at home, including grandma, dad, mom, etc., are now without anyone to make pancakes for.

Credits:
 

“Grandma”
Chief Creative Officer / President: Con Williamson
Executive Creative Director(s): Mike Lear, Craig Melchiano
Art Director(s): Craig Melchiano, Chris Cino
Copywriter: Mike Lear
Executive Producer: Danny Miller
Producer(s): Rachel Rawlinson, Georgiana Turner
Account Executive: Traci Beasley, Jenny-Lee Maxwell, Christina Zoha
Live Action Director: Clay Williams, Community Films 
Tabletop Directors: Margaret Elman, Joy Kilpatrick, Gorgeous
Editor: Tom Sherma, Cosmostreet
 
“Forever Changed”
Chief Creative Officer / President: Con Williamson
Executive Creative Director(s): Mike Lear / Craig Melchiano
Art Director(s): Craig Melchiano, Chris Cino
Copywriter: Mike Lear
Executive Producer: Danny Miller
Producer(s): Rachel Rawlinson, Georgiana Turner
Account Executive: Traci Beasley, Jenny-Lee Maxwell, Christina Zoha
Live Action Director: Clay Williams, Community Films 
Tabletop Directors: Margaret Elman, Joy Kilpatrick, Gorgeous
Editor: Tom Sherma, Cosmostreet
 
Pancake Rejection Simulator, English
Chief Creative Officer / President: Con Williamson
Executive Creative Director: Mike Lear
Associate Creative Director: Lance Ford
UX Development Supervisor: Jamie Walker
Copywriter(s): Chris Weiderman
Producer(s): Karl Dunn, Mike Torres
Account Executive(s): Brandee Ellis, Traci Beasley
Photographer/Designer: Seth Hunt
Tech Innovation: Tou Lee
 

Tags: United States
 
 
 
 
 
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US Creative Works: Featuring Chandelier, BSSP, Zimmerman & more

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Welcome to The Drum's US Creative Works.

As always, this section is dedicated to showing the best creative work in North & South America and gives you, the reader, the chance to decide which work we feature as our US 'Creative Work of the Week.'

To vote for your favorite, make sure you click on the stars. The winner will be chosen based on the average rating and the number of votes cast. Voting closes on Wednesday, August 10.

To submit work for future publication, contact Minda Smiley.

Chandelier: Old Navy 'Back to School starring Amy Schumer'

Agency: Chandelier
Client: Old Navy
Date: August 2016
Comedian and actress Amy Schumer is the latest celeb to star in an Old Navy campaign. In the brand's latest ad, Schumer plays a clueless babysitter who isn't sure where to take her niece and nephew back-to-school shopping. Other female actresses who have appeared in Old Navy campaigns include Elizabeth Banks, Amy Poehler, and Julia Louis-Dreyfus. 
Credits:
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Creative Director: Lena Kuffner
Creative Director: Richard Christiansen
Executive Producer: Sara Fisher
Account Director: Eileen Eastburn
Producer: Gulshan Jaffery
Production Coordinator: Camilla Rothenberg
Production Company: Hungry Man
Director: Wayne McClammy
Executive Producers: Mino Jarjoura, Dan Duffy
Line Producer: Dave Bernstein
Director of Photography: Dion Beebe
Editorial: Rock Paper Scissors
Editor: Christjan Jordan
Executive Producer: Helena Lee
Telecine: Color Collective
Colorist: Alex Bickel
Executive Producer: Claudia Guevara
Audio Post: Sonic Union
Mixer: Mike Marinelli
Finishing: MPC NY
Executive Producer: Camila De Biaggi
Finishing Producer: Brendan Kahn
Tags: United States, Chandelier, Old Navy
 
 
 
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Zimmerman: Hhgregg 'FOBO'

Agency: Zimmerman
Client: Hhgregg
Date: August 2016
Florida-based Zimmerman has created a campaign for home appliance retailer Hhgregg that positions the brand as one that can cure "FOBO," or "fear of better options." Based off of research that states "69% of Millennials currently experience feelings of fear that better options may exist elsewhere," the campaign's two-minute video aims to "cure" shopping woes by showing viewers that Hhgregg offers "the largest selection of appliances compared to any other competitor on the market."
Credits:
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Chief Strategy Officer: Michael Angelovich
EVP/Chief Creative Officer: David Nathanson
VP Lead Creative Director: Jesse Potack
VP Creative Director: Chad Garcia
VP Creative Director: Dan Gitlitz
Sr. Copywriter: Scott Katz
Sr. Editor/Designer: Drew Umland
EVP Director of Broadcast Production: Richard Nez
JSM Music
Tags: United States, hhgregg, zimmerman
 
 
 
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RXM Creative: Ray-Ban 'Do You'

Agency: RXM Creative
Client: Ray-Ban
Date: August 2016
To promote Ray-Ban's customization feature, New York-based RXM Creative created a campaign for the sunglasses brand called 'Do You' that "spotlights rule-breakers from the worlds of fashion and society." Shot by fashion and fine art photographer Chadwick Tyler, the campaign features a short film and a series of images for Ray-Ban's digital and social media channels.
Credits:
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Creative Director, RXM Creative: Raul Mandru
Creative Director, RXM Creative: Mihai Botarel
Art Director, RXM Creative: Luana Suciu
Art Director Intern, RXM Creative: Adam Papanestpr
Account Manager, RXM Creative: Shelby Eastman
Production Company: Cartel & Co
Photographer: Chadwick Tyler
Stylist: Zara Mirkin
Casting Director: Sydney Bowen
Video Editor: Mihai Codleanu
Post-Production: Kworq
3D Animation: Dorks Creative Studio
Tags: United States, Ray-Ban, RXM Creative
 
 
 
 
 
 
 
 
 
 
 
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TBWA\Chiat\Day New York: Michelin 'The Send Off'

Agency: TBWA\Chiat\Day New York
Client: Michelin
Date: August 2016
TBWA\Chiat\Day New York has created a short film for Michelin called 'The Send Off' that shows footage of teens packing up their cars and saying goodbye to their parents before they head back to college. According to the agency, this video is "the second installation of a new, real-life style of advertising for the tire brand," the first being a short film called 'My First Car' that debuted last year. 
Credits:
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
CEO: Rob Schwartz
Chief Creative Officer: Chris Garbutt
Global Creative Director: Josh Tavlin
Senior Art Director: Liz Agans
Senior Copywriter: Mike Schneberg
Head of Integrated Production: Jason Souter
Producer: Olivia Whyte
Business Affairs Director: Debra Horvath
Associate Business Affairs Manager: Kiersten Bergstrom
Talent Manager: Charisse Astacio
Talent Manager: Amelia Banchs
Group Account Director: Ben Muldrew
Account Director: Kristina Fraites
Account Executive: Will Brzozowski
Project Manager: Dani Winston
Editors: Edwin Clavijo, Martin Henson
Post Producers: Nida Vohra, Rachel Kamrasch
Mix: Corey Bauman
Music Supervision: Good Ear Music Supervision
Track: Who You Are – Inland Sky
Animation: In Efecto
Tags: United States, TBWA\Chiat\Day New York, michelin
 
 
 
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Butler, Shine, Stern & Partners (BSSP) : Mini '#DefyLabels'

Agency: Butler, Shine, Stern & Partners (BSSP)
Client: Mini
Date: August 2016
Following the launch of its star-studded ‘Defy Labels’ campaign during Super Bowl 50 earlier this year, BMW’s Mini is now taking on the Olympics with a spot that features eight US Olympic athletes who have had to overcome labels to get to where they are today. Created by Butler, Shine, Stern & Partners (BSSP), the campaign features athletes including Serena Williams, two-time cancer survivor & pro beach volleyball player Jake Gibb, and Muslim fencer Ibtihaj Muhammad. The 30-second TV spot highlights the various obstacles and stereotypes each athlete has dealt with throughout their life, everything from growing up in foster care to being placed in special ed classes as a child. The '#DefyLabels' Olympic campaign is part of Mini's effort to reposition the brand as one that embraces and overcomes its own various labels, like being called a “chick’s car,” “short man’s car” or a “slow car.” 
Credits:
 
 
 
 
 
 
 
 
 
 
Chief Creative Officer: John Butler
Creative Director: Mark Krajan
Senior Art Director: Sinan Dagli
Senior Copywriter: Luke Zehner
Senior Producer: Lori Pisani
Head of Integrated Production: Adrienne Cummins
Account Director: Danny Peters
Account Supervisor: Michelle Finelli
Business Manager: Nihad Peavler
Director @ All Day Every Day: Matt Baron
Editors @ Cut + Run San Francisco: Pete Koob, Christopher Malcom Kasper & Andy Berner (Pete Koob on the TV. Christopher & Andy on all other elements)
Music: Human
Mix: Joaby Deal @ One Union
Color Grading: Shane Reed @ Apache
Finish: Jogger
Tags: United States, MINI USA, BSSP
 
 
 
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DigitasLBi: Whirlpool 'Care Counts'

Agency: DigitasLBi
Client: Whirlpool
Date: August 2016
Home appliance company Whirlpool is providing schools across the country with washers and dryers in hopes of making it easier for students to clean their clothes. Based off of the insight that students who don’t have access to clean clothing are more likely to skip school, according to Whirlpool, the goal of the initiative is to improve attendance rates. Called ‘Care Counts’ and created in partnership with DigitasLBi & Ketchum, Whirlpool recently wrapped up a pilot version of the program across 17 schools and found that “after examining the correlation between student attendance and loads of laundry washed and dried, over 90% of tracked students in the first year of the program improved their attendance, averaging 6.1 more days in school than the previous year.” The initiative is expected to expand to more than 30 schools in its second year while 300 other schools have expressed an interest in the program, according to Whirlpool.
Credits:
 
 
 
 
 
 
 
 
 
 
Chief Creative Officer: Ronald Ng
EVP, Executive Creative Director: Morgan Carroll
SVP, Group Creative Director: Mike Frease
VP, Creative Director: Louie Calvano
Associated Creative Director: Chris Jansma
Sr. Art Director: Bryan Haupt, James Collins
Sr. Copywriter: Samantha Bordignon,
Lead Experience Designer: David Plant
VP, Executive Producer: Greg Lederer
VP, Account Director: Kristine Kobe
Account Manager: Julie Wisniewski
VP, Group Director, Creative Strategy: Brian Sherwell
Associate Director, Social Strategy: Rachael Datz
VP, Account Director – Media: Caitlin Finn
Media Supervisor: Ryanne Donnellon
Media Planner: Samantha Harvey
Production Company: C41 Media
Director: Mai Iskander
Director of Photography: Mai Iskander
Executive producer: Carla Tate
Line Producer: Carla Tate
Editing House: Cutters, Inc
Editor: Kathryn Hempel/Emily Tolan
Producer: Patrick Casey
Audio Mix: Another Country
Mixer: David Gerbowsi
​Ketchum
Vice President/General Manager: Sarah Gates
Vice President: Alison Bruder
Account Supervisor: Shane Arman
Senior Account Executive: Rachel Carlisle
Account Executive: Kelsey McGovern
Assistant Account Executive: Stefani Duhon
Tags: United States, DigitasLBi, whirlpool
 
 
 
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Carmichael Lynch: Subaru 'Boxcar'

Agency: Carmichael Lynch
Client: Subaru
Date: August 2016
Minneapolis-based Carmichael Lynch recently created a spot called 'Boxcar' for the Subaru Outback. The spot, which was filmed by The Cornershop’s Peter Thwaites, shows a young woman who "daydreams of hopping a train as she and her husband set off to parts unknown in their Subaru Outback," the agency said. The song featured in the ad is 'Land Of Dreams' by American singer-songwriter Langhorne Slim.
Credits:
 
 
 
 
 
 
 
Chief Creative Officer: Marty Senn
Exec Creative Director: Randy Hughes
Writer/Group Creative Director: Dean Buckhorn
Art Director/Creative Director: Brad Harrison
Head of Production: Joe Grundhoefer
Senior Executive Content Producer: Brynn Hausmann
Director of Business Affairs: Vicki Oachs
Talent Payment Specialist: Jennifer Knutson
Account Management Team: Brad Williams, Adam Craw, Erin Zunich
Product Information Team: Robert Ar, Jonathan Bush
Senior Project Manager: Allison Sadeghi
Production Company: The Corner Shop
Director: Pete Thwaites
Managing Partner/Executive Producer: Anna Hashmi
Line Producer: Donald Taylor
Director of Photography: Joost Van Gelder
Edit House: Work Editorial
Editor: Stewart Reeves
Assistant Editor: Louise Robinson
Executive Producer: Marlo Baird
Producer: Brandee Probasco
VFX House: Electric Theatre Collective
VFX Lead: Ant Walsham
VFX Artist: Mark Youngren
VFX Executive Producer: Kate Hitchings
VFX Post Producer: Sumer Zuberi
Telecine: Adam Scott, The Mill
Audio Mix: Carl White, SisterBoss
Sound Design: Carl White, SisterBoss
Post Production Audio Producer: Annie Sparrows, SisterBoss
Music: "Land of Dreams"
Performed By: Langhorne Slim
Written By: Langhorne Slim
Music Supervisor: Jonathan Hecht, Venn Arts
Tags: United States, Carmichael Lynch, subaru
 
 
 
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Saatchi & Saatchi New York: Reese's Puffs 'You Either Love Them or You're Wrong'

Agency: Saatchi & Saatchi New York
Client: Reese's Puffs
Date: August 2016
Saatchi & Saatchi New York has rolled out two short videos for Reese's Puffs that are running under the strapline 'You Either Love Them or You're Wrong.' According to the agency, the films target an adult & millennial audience instead of kids. 
Credits:
 
Tags: United States, saatchi & saatchi new york, Reese's Puffs
 
 
 
 
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BBDO New York: Foot Locker 'James Harden's Inner Voice'

Agency: BBDO New York
Client: Foot Locker
Date: August 2016
BBDO New York has created an off-the-wall spot featuring NBA star James Harden for Foot Locker's back-to-school campaign. In the ad, fans greet Harden to compliment his Adidas Ultra Boosts. He responds by giving them a bit of advice: "always trust that little voice in your head" - for Harden, that voice happens to be Colin Farrell's for some odd reason. 
Credits:
 
 
 
 
Chief Creative Officer, Worldwide: David Lubars
Chief Creative Officer, New York: Greg Hahn
Executive Creative Director: Dan Lucey
Executive Creative Director: Chris Beresford-Hill
Executive Producer: Anthony Curti
Producer: Gillian Burkley
Project Manager: Amy Orgel
Director: Janelle Van Wonderen
Account Executive: Sam Henderson
Production Company: Caviar
Director: Neil Brennan
Executive Producer: Michael Sagol
Executive Producer: Jasper Tomlinson
Executive Producer: Kim Dellara
Head of Production: Kelly Bowen
Producer: Omar Bustos
Editorial Company: NO6
Executive Producer: Corina Dennison
Producer: Malia Rose
Editor: Jason McDonald
Assistant Editor: Ling Chua
Telecine Company: Company 3
Telecine Artist: Tim Masick
Producer: Rochelle Brown
Conform / Finish Company: NO6
Conform Artist: Ed Skupeen
Assistant Flame Artist: Marc Rayes
Mix & Record Company: Heard City
Engineer: Evan Mangiamele
Producer: Sasha Awn
Tags: United States, foot locker, Adidas, BBDO New York
 
 
 
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RPA: Honda 'The Power of the Ridgeline'

Agency: RPA
Client: Honda
Date: August 2016
To promote the 2017 Honda Ridgeline, RPA has created a campaign for the brand that's set to launch just in time for the Olympics. While the official spot will air during the Opening Games on August 5, viewers can check out a sneak peak of the spot online. The film was directed by stop-motion artist PES, who also directed the brand's Paper video.
Credits:
 
 
 
EVP, Chief Creative Officer: Joe Baratelli
SVP, Executive Creative Director: Jason Sperling
Creative Director: Sarah May Bates
Creative Director: Rahul Panchal
Sr. Art Director: Suzie Yeranosyan
Copywriter: Ramiro Ramirez
SVP, Chief Production Officer: Gary Paticoff
VP, Executive Producer: Isadora Chesler
Producer: Joshua Herbstman
VP, Director of Business Affairs: Maria Del'Homme
EVP, Management Account Director: Brett Bender
VP, Group Account Director: Adam Blankenship
VP, Management Supervisor: Cathy O'Gorman
Management Supervisor: Jacob Gentry
Account Executive: Chris Varela
Product Information Manager: Marco Fantone
Production Company: RESET
Director: PES
Managing Director: Dave Morrison
Executive Producer: Jeff McDougall
Executive Producer/Bidding: Jen Beitler
Line Producer: Greg Schultz
Director of Photography: Eric Adkins
Production Designer: Damon Fortier
Assistant Art Director: Josh McQueen
Animation Supervisor: Eileen Kohlhepp
Animators: David Braun, Javan Ivey, Brandon Lake, Dillon Markey
Animation Assistant: Ponch “Chino” Arellano
Dragonframe Operators: Calvin Frederick, Matthew Philip Hazelrig
VTR: Andrew Rozendal
Wardrobe: Cris Aruajo
Editorial: Union Editorial
Editor: Jim Haygood
Assistant Editor: Ramon DeSouza
President/Managing Partner: Michael Raimondi
Executive Producer: Joe Ross
VFX Studio: A52
VFX Supervisor: Andy Barrios
Lead Flame Artist: Andy Barrios
Flame support: Andy Davis
CG Supervisor: Adam Newman / Andrew Romatz
CG Support: Andy Wilkoff, Ken Bishop, Jon Balcome, Wendy Klein, Richard Daniels, Junyoung Kim, Caleb Ollivant, Lindsey Butterworth, Abel Salazar, Josh Dyer, Michael Relth.
PreVis Supervisor: Dan Gutierrez
PreVis Editor: Gladys Bernadac
Color: Paul Yacono
Executive Producer: Patrick Nugent
Head of Production: Kim Christensen
Producer: Zach Wakefield
Color Producer: Jenny Bright
Audio/Final Mix: Lime Studios
Mixer/Engineer: Dave Wagg
Asst Mixer: Adam Primack
EP: Susie Boyajan
Sound Design: Factory
Sound Designer: Jon Clarke @ Factory
Audio Producer: Lou Allen
Tags: United States, honda, RPA
 
 
 
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US Creative Works: Featuring Yamamoto, Grey New York, Leo Burnett Chicago & more

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Welcome to The Drum's US Creative Works.

As always, this section is dedicated to showing the best creative work in North & South America and gives you, the reader, the chance to decide which work we feature as our US 'Creative Work of the Week.'

To vote for your favorite, make sure you click on the stars. The winner will be chosen based on the average rating and the number of votes cast. Voting closes on Wednesday, August 17. 

To submit work for future publication, contact Minda Smiley.

Wieden + Kennedy Portland: Nike 'Unlimited You'

Agency: Wieden + Kennedy Portland
Client: Nike
Date: August 2016
Nike rolled out a playful spot during the Olympics opening ceremony last week called 'Unlimited You.' Created by Wieden + Kennedy Portland, the spot features a number of athletes, including tennis star Serena Williams and distance runner Mo Farah. The ad tells the story of "a narrator who motivates athletes to achieve amazing things they never dreamed they could," according to the agency, but ends with a surprising twist. 
Credits:
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Global Creative Directors: Alberto Ponte, Ryan O’Rourke
Interactive Director: Dan Viens
Copywriter: Edward Harrison
Art Director: Susan Land
Global Executive Producer: Matt Hunnicutt
Senior Agency Producer: Ross Plummer
Agency Post Producer: Shelley Eisner
Agency Production Assistant: Emily Knight
Digital Producer: Keith Rice
Art Production: Amy Berriochoa, Krystle Mortimore, Jennifer Spillers
Project Management: Christina Kim
Studio Design Manager: Alicia Kuna
Studio Designer: Edgar Morales
Retoucher: Frazer Goodbody
Motion Production/Design: Tori Herbst/Carlos Enciso
Strategic Planning: Andy Lindblade, Nathan Goldberg, Brandon Thornton, Reid Schilperoort
Media/Comms Planning: Danny Sheniak, John Furnari, Brian Goldstein, Jocelyn Reist
Account Team: Chris Willingham, Alyssa Ramsey, Corey Woodson, Anna Boteva, Carly Williamson
Production Company: PRETTYBIRD
Director: The Daniels
Executive Producer: Ali Brown, Suzanne Hargrove
Line Producer: Jonathan Wang
Director of Photography: Larkin Seiple
Production Designer: Mark Snelgrove
Editorial Company: Rock Paper Scissors
Editor: Angus Wall
Assistant Editor: Lauren Dellara
Post Producer: Chris Noviello
Executive Post Producer: Helena Lee
VFX Company: Mill LA
Creative Director: John Leonti
2D Lead Artist: James Allen
2D Artists: Brad Scott, Alex Candish, Peter Sidoriak, Rob Winfield, Joseph Zaki, Tommy Smith, Daniel Thurreson, Glyn Tebbutt, Greg VanZyl, Tim Bird, Jake Albers, Sam Evenson, Don Kim, Jake Albers, Adam Lambert
Matte Painting: Andy Wheater, Jie Zhou
Art Support: Dylan Streiff, Gary Marschka
Senior VFX Producer: Will Lemmon
VFX Producer: Anastasia von Rahl
VFX Supervisor: John Shirley
Company: Mill LA
Colorist: Greg Reese, Adam Scott
Color Producer: Thatcher Peterson
Artist : FNDTY
Track Name: Never Die
Music/Sound/Mix Company: Lime Studios
Audio Mixer: Rohan Young, Jeff Malen
Audio Assistant: Ben Tomastik, Lisa Mermelstein
Executive Producer: Susie Boyajan
Tags: United States, nike, Wieden + Kennedy Portland
 
 
 
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Yamamoto: Xcel Energy 'Always Delivering'

Agency: Yamamoto
Client: Xcel Energy
Date: August 2016

In partnership with its new agency of record Yamamoto, Xcel Energy has released an integrated campaign called 'Always Delivering' that puts a spotlight on the company's customer service efforts as well as its commitment to producing & delivering energy in "responsible, clean and cutting-edge ways." Based off of the insight that "energy is on customers’ minds an average of just seven minutes a year, usually when they are having the occasional service issue or paying their bill,” the spots characterize "energy" as a red box that is delivered to each day to homes & businesses, giving viewers a better sense of just how important energy is. 'Always Delivering' will run across television, print, radio, digital, social and video in eight Western and Midwestern states. 

Credits:
 
Tags: United States, Yamamoto, Xcel Energy
 
 
 
 
 
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Zambezi: The Venetian 'Come As You Are'

Agency: Zambezi
Client: The Venetian
Date: August 2016
The Venetian, one of Las Vegas’s premier resorts, has rolled out a quirky TV spot called ‘Come As You Are’ that plays up the anticipation of travelers before they embark on a vacation. According to The Venetian, this is the first time the hotel has aired a commercial since it was founded 17 years ago. The spot is part of a larger campaign that includes social media & print elements and aims to differentiate the hotel from other Vegas resorts by showing off the unique attributes of its guests rather than its amenities. The campaign was created by LA-based agency Zambezi and was directed by Autumn De Wilde.
Credits:
 
 
 
 
 
 
 
 
 
 
 
 
Founder, Chief Executive Officer: Chris Raih
Executive Creative Director: Josh DiMarcantonio
Creative Director: Gavin Lester
Art Director: Max Pollack
Copywriter: Brian Hallisey
Junior Art Director: Paula Coral
Junior Copywriter: Erin Meulbroek
Designer: Anthony Crawford
Head of Content: Alex Cohn
Producer: Cindy Chapman
Managing Director: Pete Brown
Account Director: Kevin O’Brien
Account Executive: Carly Ayres
Project Manager: Conrad Cunningham
Chief Strategy Officer: Kristina Jenkins
Strategist: Keely Galgano
Production Company: Anonymous Content
Director/Photographer: Autumn de Wilde
Director of Photography: Matthew Lloyd
Executive Producer: Eric Stern
Line Producer: Saul Germaine
Editorial: Exile Edit
Editor: Shane Reid
Assistant Editors: Zaldy Lopez
Executive Producer: CL Weaver
Producer: Michael Miller
Audio: Lime Studios
Mixer: Rohan Young
Sound Design: Rohan Young
Executive Producer: Susie Boyajan
Color Correction: The Mill
Colorist: Adam Scott
Executive Producer: Thatcher Peterson
Producer: Diane Valera
VFX: Saint
Flame Artist: Rob Trent
Executive Producer: Helen Park
Producer: Arielle Davis
Music Supervision: Rachael Kruk
Downtown Music Publishing
Song: Tintarella di Luna
Composed [and Performed by]: Mina Mazzini
Tags: United States, The Venetian, Zambezi
 
 
 
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RPA: Honda 'Meow is the Moment'

Agency: RPA
Client: Honda
Date: August 2016
While a number of brands sent out a tweet or two to celebrate International Cat Day, Honda went all out for the holiday this year with a “catvertising” campaign complete with a short video, GIFs and memes. Created by RPA, the campaign includes a 30-second video called ‘Meow is the Moment’ that features a number of cats who begin to sing a rendition of The Go-Go’s 1984 hit ‘Head over Heels’ when they lay eyes on the 2016 Honda CR-V. The social campaign is an extension of Honda’s summer clearance campaign, which is called ‘Now is the Moment.'
Credits:
 
 
 
 
 
 
 
 
 
 
 
EVP, CCO: Joe Baratelli
SVP, ECD: Jason Sperling
Associate Creative Director/Art: Scott McDonald
Copywriter: Joshua Hepburn
Art Director: Craig Nelson
Copywriter: David Bassine
SVP, Chief Production Officer: Gary Paticoff
VP, Executive Producer: Isadora Chesler
Producer: Faye Armstrong
VP, Director of Business Affairs: Maria Del Homme
Executive Digital Producer: Linda Kim
Digital Producer: Connor Gomez
Digital Production Coordinator: Jackie Fuhrman
VP, Associate Director, Digital Marketing: Aaron Dodez
Manager, Digital Strategy: Mike Dossett
Sr. Specialist, Digital Content Strategy: Tyler Sweeney
Specialist, Digital Content Strategy: Joe Cole
EVP, Management Account Director: Brett Bender
SVP, Group Account Director: Fern McCaffrey
VP, Management Supervisor: Adam Levitt
Account Supervisor: Lauren Ellis
Account Executive: Kira Sullivan
Account Coordinator: Ashley Hartwell
Product Information Manager: Marco Fantone
Product Information Coordinator: Marius Stelly
Production Company: Partizan
Director: Jared Eberhardt
Executive Producer: Lisa Tauscher
Head of Production: Molly Griffin
Line Producer: Bridget Blake-Wilson
Director of Photography: Simon Thirlaway
Editorial/Post FX: Bo’s House of Visual Arts
Editor: Will Gabriel
Post Producer: Eddie Granado
Post Producer: Alex Johnson
Visual Effects Artist: Christopher Doulgeris
Colorist: Robert Curreri
Music: HUM
Executive Producer: Debbi Landon
Producer: Caroline O’Sullivan
Executive Creative Director: Jeff Koz
Creative Director: Scott Glenn
Arranger: Gabe Sokoloff
Arranger: Josh Loucka
Engineer: Daniel Hart
Mix: Lime Studios
Re-Recording Mixer: Dave Wagg
Assistant Re-Recording Mixer: Adam Primack
Executive Producer: Susie Boyajan
Tags: United States, RPA, honda
 
 
 
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Haberman: Waterhill Naturals + Organics 'Updated Branding, Packaging, & Website'

Agency: Haberman
Client: Waterhill Naturals + Organics
Date: August 2016
Marketing agency Haberman was recently tasked with giving Waterhill Naturals & Organics a new brand identity and package redesign. In a statement, Haberman said: "In creating the new look, we challenged their assumptions about what organic branding should look like—rolling farmland and sunshine are overdone, we suggested—and encouraged them to tell their own authentic story in a way that stands out from the competition."
Credits:
 
Tags: United States, Waterhill Naturals + Organics, Haberman
 
 
 
 
 
 
 
 
 
 
 
 
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Leo Burnett Chicago: McDonald's 'A Better Chicken McNugget'

Agency: Leo Burnett Chicago
Client: McDonald's
Date: August 2016
To promote its new Chicken McNuggets which have no artificial flavors, colors or preservatives, McDonald's has rolled out a sentimental one-minute spot that tells the story of two young children who have both grown up eating the brand's nuggets. Featuring a rendition of Cyndi Lauper's song 'Time After Time,' the short film has a surprising twist at the end. 
Credits:
 
 
 
 
 
 
Chief Creative Officer: Britt Nolan
Executive Vice President Creative Director: John Hansa
Creative Director: Rob Calabro
Creative Director: Ben Steward
Senior Vice President Executive Producer: Denis Giroux
Senior Producer: Beth Dolnick
Senior Business Manager: Shirley Costa
Senior Talent Manager: Linda Yuen
Executive Vice President, Planning Director: Lance Koenig
EVP, Account Director: Catherine Davis
SVP, Account Director: Josh Raper
Account Director: Amber Stanze
Account Supervisor: Richard Henderson
Production company: Story Films
Director: Blair Hayes
Post production: Cutters
Editor: Jacob Kuehl
Finish: Flavor
Audio production: Matt Miller @ Lime
Colorist: Shane Reed @ Apache
Media: OMD
Tags: United States, McDonald's, leo burnett
 
 
 
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Grey New York: NFL 'One Team'

Agency: Grey New York
Client: NFL
Date: August 2016
For the Olympics this year, the NFL has debuted its first-ever Olympic spot. Created by Grey New York, the film begins with the statement "America has 32 Favorite NFL Teams" before footage is shown of groundskeepers preparing for football season by painting stadium end zones with team mascots and colors. Yet at the end, a bird's-eye view of each stadium is shown, revealing that the words "TEAM USA" have been painted in each end zone. Shorter versions of the film are running across NBC properties, including Bravo, CNBC and MSNBC, until the Olympics ends. 
Credits:
 
 
 
 
 
 
Chief Creative Officer: Andreas Dahlqvist
Executive Creative Directors: Leo Savage and Jeff Stamp
Group Creative Director: Joe Mongognia
Creative Director/Copywriter: Evan Benedetto
Creative Director/Art Director: Mike Cicale
SVP, Account Director: Alan Perlman
Senior Account Executive: Lucy Hallowell
Production: NFL Films
Directors: Rob Gehring, Bob Angelo, Shannon Furman, Brian Rosenfeld and Samantha Kordelski
Line Producer: Liz Leafey
Production Coordinator: Jeff Stupak
Camera: Andre Labous, Kevin Simkins, Dave Sharples, Steve Skinner
Executive Production: Townhouse
Executive Producer: Alison Horn
VP, Producer: Bruce McDonald
Assistant Producer: Alex Litke
VP, Music Producer: Zach Pollakoff
Editorial: Final Cut
Editors: Ashley Kreamer and Chris Rizzo
Original Rendition of “The Star-Spangled Banner” performed by St. Vincent
Tags: United States, NFL, Grey New York
 
 
 
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BBDO New York: Visa 'The Swim'

Agency: BBDO New York
Client: Visa
Date: August 2016
Visa, the official payments partner of the Rio Olympic Games, has debuted a powerful spot that chronicles the journey of Olympic swimmer and Syrian refugee Yusura Mardini, who lives and trains in Berlin, Germany. Mardini is part of the International Olympic Committee’s first-ever team of refugee Olympic athletes, known as the Refugee Olympic Team (ROT). 
Credits:
 
 
 
 
Chief Creative Officer, Worldwide: David Lubars
Chief Creative Officer, New York: Greg Hahn
Executive Creative Director: Michael Aimette
Creative Director: Melinda Kanipe
Creative Director: Levi Slavin
CD Art Director: Daniel Burke
CD Writer: Josh Parschauer
Group Executive Producer: Diane Hill
Music Producer: Rani Vaz
Project Manager: Erica Watts
EVP, Global Account Director: Olivia Farr
SVP, Account Director: Emily Morris
Account Manager: Stephanie Repins
Account Executive: Cam Cullman
Assistant Account Executive: Danielle Minch
SVP Group Director, Behavioral Planning: Matt Riley
Production Company: Knucklehead
Knucklehead EP: Matthew Brown
Production Company Berlin: Cobblestone FilmProduktion
Cobblestone EP :Juri Wiesner
Director: Siri Bunford
Line Producer: Matthew Brown
Director of Photography: Ben Smithard
Edit House: Whitehouse Post
Executive Producer: Lauren Hertzberg
Producer: Alejandra Alarcon
Editor: Russell Icke
Assistant Editor: Tim Quackenbush
Assistant Editor: Theo Mercado
Audio House: Heard City
Engineer: Evan Mangiamele
Producer: Sasha Awn
Telecine Company: Company 3
Telecine Artist: Tom Poole
Producer: Clare Movshon
VFX Finish Company: MPC
Executive Producer: Camilla De Biaggi
Producer: Elissa Norman
VFX Flame Supervisor: Seif Boutella
Flame Artist: Amanda Amalfi
VFX Supervisor: Bill McNamara
Music Company: Barking Owl Sound
Creative Director: Kelly Bayett
Composer: Houston Fry
Producer: KC Dossett
Track Name: “Celebrate” :30
Sound Designer: Aaron Glascock
Tags: United States, visa, BBDO New York
 
 
 
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Wieden + Kennedy Portland: Powerade 'The Corner'

Agency: Wieden + Kennedy Portland
Client: Powerade
Date: August 2016

Wieden + Kennedy Portland has created a powerful spot for Powerade called 'The Corner,' featuring US Olympian boxer Shakur Stevenson. The film is part of Powerade's 'Just a Kid' campaign, which aims to highlight the fact that every Olympian athlete has a hometown and a history. 

Credits:
 

Creative Directors: Max Stinson / Erik Fahrenkopf
Copywriter:Wayne Kasserman
Art Director: Cameron Soane
Producer: Jennifer Fiske
Production Company: Iconoclast
Director: Romain Gavras
Executive Producer: Charles-Marie Anthonioz
Line Producer: Julien Lemaitre
Director of Photography: Rodrigo Prieto
Editorial Company: PS 260
Editor: Walter Mauriot
Post Producer: Laura Lamb Patterson
Assistant Editor: Tyler Hurst
VFX Company: The Mill
Managing Director: Rani Melendez
VFX Producer: Daniel Midgley
Production Coordinator: Courtney Prather, Chris Lewis, Alex Benavente
Shoot Supervisor/Creative Dir. John Leonti
2D Lead Artist: Bill Higgins
3D Lead Artist: Matt Longwell
Matte Painting: Itai Muller
Colorist: Yvan Lucas / Shed LA
Music+Sound Design: Marco Casanova
Mix Company: Lime Studios
Mixer: Loren Silber

Tags: United States, Wieden + Kennedy Portland, Powerade
 
 
 
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FCB Chicago: Michelob Ultra 'Golf Returns to the Games'

Agency: FCB Chicago
Client: Michelob Ultra
Date: August 2016
To celebrate the fact that golf is now once again an Olympic sport, Michelob Ultra has rolled out a funny spot that features Brazilian sports announcer Nilson César giving a play-by-play of pro golfer Scott Langley's moves on the course. According to FCB Chicago, the agency behind the spot, César narrates the spot "in a way that only he could - conveying excitement through his mastery of language, enthusiasm, and words that while normal for soccer, makes us all look at golf in a whole new way."
Credits:
 
Tags: United States, FCB Chicago, Michelob Ultra
 
 
 
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US Creative Works: Featuring Erwin Penland, Mother New York, Havas Chicago & more

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Welcome to The Drum's US Creative Works.

As always, this section is dedicated to showing the best creative work in North & South America and gives you, the reader, the chance to decide which work we feature as our US 'Creative Work of the Week.'

To vote for your favorite, make sure you click on the stars. The winner will be chosen based on the average rating and the number of votes cast. Voting closes on Wednesday, August 24. 

To submit work for future publication, contact Minda Smiley.

Erwin Penland: Califia Farms 'Better Coffee'

Agency: Erwin Penland
Client: Califia Farms
Date: August 2016
Erwin Penland has created a campaign for Califia Farms to promote the brand's non-dairy nitro cold brew. At the microsite WTFisNitro.com, viewers can check out three quirky videos that each feature people trying Califia Farms' nitro coffee for the first time. According to the agency, it approached each short film "with a gritty production style to give an authentic realness to the settings and the characters." The site also includes a Buzzfeed-style quiz and other videos that star Califia's "Coffee Czar" Brian Lovejoy as he discusses nitrogen bubbles, how to serve nitro, and nitro flavors. 
Credits:
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
EVP/Executive Creative Director: John Cornette
VP/Creative Director: Bee Reynolds
Associate Creative Director: RG Lacandola
Art Director: Taylor Lucas
Copywriter: Steve Bowen
Management Supervisor: Amanda Dwyer
Account Managers: Mary Smolen
Senior Account Managers: Jennifer Noll
Tags: United States, Erwin Penland, califia farms
 
 
 
 
 
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Havas Chicago: Moen 'Buy It For'

Agency: Havas Chicago
Client: Moen
Date: August 2016
Faucets & fixtures brand Moen has released a campaign that plays off of its longtime tagline, 'Buy it for looks. Buy it for life.' Created by Havas Chicago, the campaign includes two TV spots, each featuring a person who explains why they've chosen to buy a Moen product. One shows a father giving his baby a bath using a Moen faucet, while another features a woman taking a shower who can't seem to get any privacy from her loyal dog. 
Credits:
 
Tags: United States, Moen, Havsa Chicago
 
 
 
 
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Grey New York: NFL 'Home Sweet Home'

Agency: Grey New York
Client: NFL
Date: August 2016
The NFL has rolled out another video under its 'Football is Family' strapline to celebrate the beginning of football season. Created by Grey New York, the film features Motley Crue's 1985 hit song "Home Sweet Home" and shows fans, players and sports broadcasters as they return to stadiums, locker rooms and sports desks for another NFL season. The ad stars players including Pittsburgh Steelers wide receiver Antonio Brown & Denver Broncos outside linebacker Von Miller, and ends with the line, “Families always come home, sweet home.”  
Credits:
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Chief Creative Officer: Andreas Dahlqvist
Executive Creative Directors: Leo Savage and Jeff Stamp
Group Creative Director: Joe Mongognia
Creative Director/Copywriter: Evan Benedetto
Designer/Art Director: Robert Jencks
Project Director: Hank Romero
SVP, Account Director: Alan Perlman
Senior Account Executive: Lucy Hallowell
Production Company: NFL Films
Supervising Producer: Rob Gehring
Directors: Rob Gehring, Steve Trout, Bob Angelo, Shannon Furman, Samantha Kordelski
Line Producer: Elizabeth Leafey Reeve
Production Coordinator: Jeff Stupak
Camera: Christopher Bell, Andre Labous, Dave Sharples, Kevin Simkins, DJ McConduit, Al Francesco, Donald Marx, Dave Malek, Gareth Paul Cox, Brent Buntyn, Dave Schwandner
Executive Production: Townhouse
Executive Producer: Alison Horn
VP, Producer: Bruce McDonald
Assistant Producer: Alex Litke
VP, Music Producer: Zach Pollakoff
Editorial: Final Cut
Editors: JD Smyth and Spencer Campbell
Tags: United States, Grey New York, NFL
 
 
 
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Mother New York: Westfield World Trade Center 'The New New York Place To Be'

Agency: Mother New York
Client: Westfield World Trade Center
Date: August 2016
To mark the reopening of the World Trade Center mall, Mother New York has created an out-of-home campaign for the venue that positions it as the "NEW New York place to be." 
Credits:
 
Tags: United States, mother New York, Westfield World Trade Center
 
 
 
 
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Wieden + Kennedy New York: Nike 'We The People'

Agency: Wieden + Kennedy New York
Client: Nike
Date: August 2016
In a year that’s been marked by a tumultuous presidential election and mass shootings, Nike is hoping to bring a sense of pride back to America via the Olympics with a music video that celebrates both the women’s and men’s USA Basketball teams.The black-and-white film features an original song that Chance the Rapper wrote for the ad called “We The People,” a nod to the first three words of the United States Constitution. In the ad, which was directed by Hiro Murai, Chance the Rapper sings while footage of the athletes is projected onto houses and buildings. According to Wieden + Kennedy New York, the agency behind the ad, “We The People” is meant to serve as an “anthem our national teams could call their own.” The song will be available on iTunes and SoundCloud starting August 11 and will be on Spotify beginning August 12.
Credits:
 
Tags: United States, Wieden + Kennedy New York, nike
 
 
 
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BBDO Minneapolis: Hormel 'Sharing The Bounty' and 'Raised By Wolves'

Agency: BBDO Minneapolis
Client: Hormel
Date: August 2016
Hormel has rolled out two videos starring actress Judy Greer to promote its 'Natural Choice' lunchmeat. The short films are part of Hormel's 'Make the Natural Choice' campaign, which it launched last year in an effort to position its 'Natural Choice' brand as "the accessible and clear lunchmeat choice for wellness seeking consumers."
Credits:
 
 
 
 
 
 
 
Executive Creative Director: Noel Haan
Art Director: Noel Haan
Associate Creative Director: David Alm
Executive Producer: Debra Lustig
Group Account Director: Paul Schmidt
Account Director: Scott Schraufnagel
Senior Account Executive: Olivia Plaine
Marketing Director: Holly Drennan
Senior Brand Manager: Amy Sand
Brand Manager: Jeremy Zavoral
Production Company: RadicalMedia
Executive Producer: Jim Bouvet
Director: Randall Einhorn
Line Producer: Diane Castrup
Editorial: Hutchco Technologies
Executive Producer: Jane Hutchins
Editors: Jim Hutchins / Joaquin Machado
Sound Mix: Rumble
Tags: United States, BBDO Minneapolis, Hormel
 
 
 
 
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School of Thought: San Francisco Department of the Environment 'Real Foodies Compost'

Agency: School of Thought
Client: San Francisco Department of the Environment
Date: August 2016
School of Thought has created a campaign for the San Francisco Department of the Environment that encourages city dwellers to compost their food instead of pitching it in the trash. The campaign includes a microsite, video, out-of-home ads and other elements. 
Credits:
 
 
Creative Directors: Tom Geary, Ben Bellayuto
Art Directors: Ben Bellayuto, Greg Rackages
Copywriter: Nick Comney
Executive Creative Director: Tom Geary
Senior Editor: John Buscaglia
Account Director: Rachel Newell
Account Manager: Karina Kondachkova
Agency Producer: Jenny Hardin
Media Supervisor: Ryan Gelow
Media Strategist: Zuleika Mohammad
Production Company: Kaboom Productions
Director: Adam Karsten
Executive Producer: Lauren Schwartz
Producer: Steven Sills
Stylist: Jackie Slade
Production AD: Danielle Clemenza
Music: Music Orange
Composers: Ben Bellayuto, Music Orange
Client Lead: Friday Apaliski
Tags: United States, San Francisco Department of the Environment, School of Thought
 
 
 
 
 
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Sleek Machine: Connecticut Realtors 'Enjoy this Connecticut view. Or get one of your own. '

Agency: Sleek Machine
Client: Connecticut Realtors
Date: August 2016
Boston agency Sleek Machine has created a poster campaign for Connecticut Realtors to help the organization show off some of the state's nicest views to potential home buyers. According to the agency, the posters were made "to the scale of the actual windows/views, allowing people to experience exactly what the view looks like."
Credits:
 
 
 
 
 
 
 
 
 
 
 
 
Chief Creative Officer: Tim Cawley
Art Director: Alan Duda
Copywriter: Jeff Marois
Producer: Ben Ouellette
DP/Editor: Dave Shaw
Tags: United States, Sleek Machine, Connecticut Realtors
 
 
 
 
 
 
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RPA: Farmers Insurance 'Mer-Mutts'

Agency: RPA
Client: Farmers Insurance
Date: August 2016
For the Olympics, Farmers Insurance has rolled out a spot that features a couple who wake up to find a group of synchronized swimming dogs in their house. According to RPA, the agency behind the campaign, the spot is based off of an insurance claim "in which some trouble-making dogs turned on the kitchen sink and flooded a home while their owners were away." 
Credits:
 
 
 
 
 
 
 
 
EVP, CCO: Joe Baratelli
SVP, Group Creative Director: Pat Mendelson
Creative Director/Art: Hobart Birmingham
Creative Director/Copy: Perrin Anderson
Associate Creative Director/Copy: Jeff St. Jean (Mer-Mutts)
Art Director: Danielle Zeiter (Bar-B-Clue)
Copywriter: Katie DeSplinter (Bar-B-Clue)
SVP, Chief Production Officer: Gary Paticoff
VP, Executive Producer: Selena Pizarro
Senior Producer: Kay Lynn Dutcher
Senior Digital Producer: Tiffany Chen
Associate Digital Producer: Leanne Tran
VP, Account Director: Lisa Tanner
Management Supervisor: Jana Wentz
Account Executive: Carter Crenshaw
Program Manager: Dawn Burdue
Production Company: MJZ
Director: Craig Gillespie
President: Dave Zander
DP: Chris Soos
EP: Emma Wilkinson
Producer: Debbie Teitjen
Production Designer: Jamie Vickers
Editorial Company: Cut+Run
Editor: Steve Gandolfi
Managing Director: Michelle Eskin
Executive Producer: Amburr Farls
Producer: Jared Thomas
Online/Finishing: Method
Artist: Ben Walsh
EP: Pip Malone
Audio/Final Mix: Lime Studios
Mixer/Engineer (Mer-Mutts): Loren Silber
Asst Mixer (Mer-Mutts): Mark Nieto
EP: Susie Boyajan
Tags: United States, RPA, Farmers Insurance
 
 
 
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MullenLowe: Boston Children’s Hospital 'Dream Dare Deliver'

Agency: MullenLowe
Client: Boston Children’s Hospital
Date: August 2016

MullenLowe has created a short film for Boston Children's Hospital to help the hospital kick off its "most ambitious fundraising campaign ever - Dream Dare Deliver." In the film, MullenLowe used a whimsical pop-up book to tell the story of the hospital, show off its innovations & capabilities, and explain how potential donors can help . According to MullenLowe, the video was used at the campaign's kick-off event, and the hospital will continue to share it throughout their quest to raise $1.3bn.

Credits:
 

Production Company: Tronco, Buenos Aires, Argentina
Director: Carlos Balseiro
Creative Director: Antonio Balseiro
Producer: Matias Boisee
DP: Santiago Melazzini
MullenLowe
Chief Creative Officer: Mark Wenneker
Executive Creative Director: Dave Weist
Executive Creative Director: Tim Vaccarino
VP, Associate Creative Director: Allison Rude
VP, Associate Creative Director: Brian Leech
Exec Director of Integrated Production: Liza Near
SVP, Director of Broadcast Production: Zeke Bowman
Senior Broadcast Producer: Ken Kingdon
Senior Content Producer: Joe Serra
SVP, Group Account Director: Rebekah Pagis
Account Executive: Kate Chartier
Strategist, Rocky Granum
Junior Strategist, Stephanie Costa
Editorial: Tronco
Editor: Carlos Balseiro
Executive Producer: Barry Gilbert
Color Correct: Tronco
Colorist: AnalÌa Piccinini
Animation/Graphics: Tronco
Artist: Marilina Martignone
Audio Post: Soundtrack
Sound Design/Mixer: Mike Secher
Original Music: Marmoset
Cast
Announcer: Virginia Madsen
Doctor VO1: Ellen Grant
Doctor VO2: James McCully
Doctor VO3: Leonard Zon
Doctor VO4: Stella Kourembanas

Tags: United States, Boston Children's Hospital, MullenLowe
 
 
 
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US Creative Works: Featuring DNA Seattle, Y&R New York, TDA Boulder and more

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Welcome to The Drum's US Creative Works.

As always, this section is dedicated to showing the best creative work in North & South America and gives you, the reader, the chance to decide which work we feature as our US 'Creative Work of the Week.'

To vote for your favorite, make sure you click on the stars. The winner will be chosen based on the average rating and the number of votes cast. Voting closes on Wednesday, August 31.

To submit work for future publication, contact Minda Smiley.

TDA Boulder: FirstBank 'You can bank anywhere, but don’t'

Agency: TDA Boulder
Client: FirstBank
Date: August 2016
FirstBank has rolled out a funny print, out-of-home and social campaign to educate its customers about mobile banking safety and etiquette. Called 'You can bank anywhere, but don't' and created by TDA Boulder, the campaign features characters using their mobile banking app in inappropriate situations, like during surgery. 
Credits:
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Senior Art Director: Haley Garyet
Copywriter, ECD: Jonathan Schoenberg
Illustrator: Shaw Nielsen
Creative Director: Jeremy Seibold
ECD: Thomas Dooley
Senior Project Manager: Kate Osborne
Integrated Producer: Lindsey Ritter
Director of Strategy: Constance DeCherney
Director of Client Services: Christi Tucay Clark
Account Supervisor: Colleen Callahan
Media Director: Samantha Johnson
Media Planner: Alex Namatevs
Production Manager: John Hope
Tags: United States, TDA Boulder, FirstBank
 
 
 
 
 
 
 
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DNA Seattle: Puget Sound Energy 'Danger from Downed Power Lines' and 'Rotten Egg Smell'

Agency: DNA Seattle
Client: Puget Sound Energy
Date: August 2016
In partnership with animation studio House Special, DNA Seattle has created two short videos for Puget Sound Energy to help position the company as one that is available to help during times of danger. A safety campaign of sorts, one of the videos features a Sasquatch who encounters a downed power line, while the other shows a poodle & dog groomer who become suspicious when they smell rotten eggs in the salon and are concerned when they realize that it could be a gas leak. 
Credits:
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
CD: Kammie McArthur
ACD: Lianne Onart
Writer: Shannon Burke
Producer/Video: Molly Woodruff
Producer/Photoshoot: Ash Fell
Account Supervisor: Kristen Baker
Animation Production: HouseSpecial
Creative Director: Kirk Kelley
Animation Director: Mark Gustafson
Executive Producer: Lourri Hammack
Senior Producer: Rebecca Bowen
Art Director: Gee Staughton
Production Designer: Gesine Krätzner
DP: John Nolan
Editor: Cam Williams
Flame Artist: Rex Carter
Music: Pico Sound
Sound Design: John Buroker/Hearby Sound
Tags: United States, DNA Seattle, Puget Sound Energy
 
 
 
 
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Good Fortune Collective: Whistler Mountain Bike Park 'Truly Awake' and 'Brunch'

Agency: Good Fortune Collective
Client: Whistler Mountain Bike Park
Date: August 2016
Vancouver-based agency Good Fortune Collective has created two videos for Whistler Mountain Bike Park. Called 'Truly Awake' and 'Brunch'& running under the tagline 'Sleep Later,' the videos show off the park's scenic routes and views. 
Credits:
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Creative Director: Drew Pautler
Art Director: Jamie Gurnell
Writer: Evan Fry, Drew Pautler, Jamie Gurnell
Motion Design: Shotgun Infinity, Paul Harrison / GFC, Darryl Spreen
Production Company: Goldstein Productions
Sound design: Keith White Audio
Music: The Music Bed
Tags: Canada, Good Fortune Collective, Whistler Mountain Bike Park
 
 
 
 
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BBDO New York: Dove Chocolate 'Each and Every Day'

Agency: BBDO New York
Client: Dove Chocolate
Date: August 2016
A woman packs a lifetime of adventure into 24 hours in an ad for Dove Chocolate that encourages consumers to live life to the fullest. Created by BBDO New York and featuring Edith Piaf’s song ‘Non, Je Ne Regrette Rien (No, I Regret Nothing),’ the whimsical one-minute film follows the woman as she lives her entire life throughout the span of one day.  The film ends with the message, ‘Live Each Day As If It’s The Only One.’ According to the brand, the spot was created to “empower fans to enjoy every moment of life with no regrets – even a moment as small as biting into a piece of silky smooth Dove Chocolate.” 
Credits:
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Chief Creative Officer, BBDO Worldwide: David Lubars
Chief Creative Officer, BBDO New York: Greg Hahn
Executive Creative Director: Susan Golkin
Creative Director: Alessandro Fruscella
Creative Director: Giovanni Settesoldi
Director of Integrated Production: David Rolfe
Group Executive Producer: Amy Wertheimer
Producer: Jess Jacklin
President, BBDO New York: Kirsten Flanik
Global Account Director: Susannah Keller
Group Planning Director: Annemarie Norris
Planning Director: Alaina Crystal
Senior Comms Planner: Sean Stogner
Senior Account Director: Lisa Piliguian
Account Director: Ashley Gill
Account Manager: Aparna Joshi
Talent Manager: Bernadette Naughten
Business Manager: Paul Cisco
The Marketing Arm
Music Licensing: Brad Sheehan
Park Pictures
Director: Vincent Haycock
Executive Producer: Dinah Rodriguez
Producer: Alec Sash
Director of Photography: Martin Rhue
Widescope Productions
Producer: Marcos de Fortuny
Union Editorial
Editor: Marco Perez
Assistant Editor: Casey Swoyer
Producer: Lauren Hafner Addison
Sonic Union
Sound Engineer: Steve Rosen
Tags: United States, Dove, BBDO New York
 
 
 
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DigitasLBi / Engage M-1: Buick 'Hands,''Center of Attention' and 'Personal Driver'

Agency: DigitasLBi / Engage M-1
Client: Buick
Date: August 2016
Max Greenfield, one of the stars in Fox's hit show 'New Girl,' is starring in Buick's latest campaign to promote its first-ever Envision. Created by DigitasLBi and Engage M-1, which was formed last year after DigitasLBi's and Leo Burnett's Detroit offices combined, the campaign features Greenfield as he discusses why the Envision is the best SUV for a celebrity like him. According to the agency, Greenfield will appear in spots for the 2017 LaCrosse later this summer. 
Credits:
 
 
 
 
 
SVP, Group Creative Director: Patrick McHugh
Art Director: Michael Walsh
Copywriter: Jason Ziehm
VP/Director, Executive Producer: Agnieszka Palarz
SVP, Group Account Director: Brian McCallum
VP, Group Account Director: Yanlin Sun
Production Company: Pony Show Entertainment
Director: Peter Berg
Editing House: Whitehouse Post
Editor: Heidi Black
Tags: United States, DigitasLBi, Buick
 
 
 
 
 
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Y&R New York: Campbell's 'Everyman All-Star League'

Agency: Y&R New York
Client: Campbell's
Date: August 2016
The Everyman All-Star League, created by Y&R New York, is a new multi-platform campaign featuring six NFL star players drafting regular people into a fantasy league. The “general managers” for this fantasy league are Drew Brees, Odell Beckham Jr., Eddie Lacy, Todd Gurley, Eric Ebron and Kyle Long. The first spot features the six gathered in Drew Brees’ basement doing their draft of regular folks like welder/volunteer fireman “Mitch Greenwald,” whom Beckham takes because he likes that Greenwald makes tiny doll furniture for his daughter.
Credits:
 
Tags: United States, Y&R New York, campbell's
 
 
 
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Saatchi & Saatchi New York: Walmart 'Own the First Day'

Agency: Saatchi & Saatchi New York
Client: Walmart
Date: August 2016
Walmart's back-to-school spot features a group of kids who say goodbye to summer and prepare for the school year ahead while singing Whitesnake's '80s hit song 'Here I Go Again.' 
Credits:
 
Tags: United States, saatchi & saatchi new york, walmart
 
 
 
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Grey New York: Clairol 'Color As Real As You Are'

Agency: Grey New York
Client: Clairol
Date: August 2016
Last year, New York magazine wrote a story about Tracey Norman, a black model who rose to fame in the 1970s and appeared in ads for beauty brands including P&G's Clairol despite having to hide her transgender identity. Now, Clairol has invited Norman back as the star of its latest campaign, ‘Color As Real As You Are,’ giving her the chance to model for the brand without harboring any secrets.
Credits:
 
Tags: United States, clairol, Grey New York
 
 
 
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Droga5: Johnsonville 'The Legend of Carl the Great Bratsgiver'

Agency: Droga5
Client: Johnsonville
Date: August 2016
To celebrate National Bratwurst Day on August 16, Johnsonville created Carl the Great Bratsgiver, a man the brand has dubbed the "Santa Claus of Sausage." According to Droga5, Carl "comes from the minds of real Johnsonville employees" and was brought to life through illustrations in a number of videos to kick off the brand's Bratsgiving celebrations. 
Credits:
 
 
Creative Chairman: David Droga
Chief Creative Officer: Ted Royer
Group Creative Director: Scott Bell
Associate Creative Director: Chris Colliton
Associate Creative Director: Kevin Weir
Junior Copywriter: Gabe Sherman
Junior Art Director: Gage Young
Executive Design Director: Rob Trostle
Design Director: Rich Greco
Designer: Julia Gordon
Chief Creation Officer: Sally­Ann Dale
Executive Producer: Scott Chinn
Associate Broadcast Producer: Jenna Allchin
Head of Interactive Production: Niklas Lindstrom
Executive Interactive Producer: Tasha Cronin
Associate Interactive Producer: Alyssa Cashman
Social Producer: Alice Tam
Head of Art Production: Cliff Lewis
Senior Print Producer: Rick Gutierrez
Junior Art Producer: Nichole Katsikas
Senior Retoucher: John Ciambriello
Global Chief Strategy Officer: Jonny Bauer
Group Strategy Director: Aaron Wiggan
Senior Strategist: Marc Iserlis
Group Communications Strategy: Director Brian Nguyen
Communications Strategist: Kevin Wilkerson
Data Strategy Director Lily Ng
Group Account Director: Julia Albu
Account Director: Pat Rowley
Account Supervisor: Kate Tyler Monroe
Associate Account Manager: Camille Cheeks­Lomax
Project Manager: Rayna Lucier
Production Company: D5 Films
Director / DOP: Brian Lannin
Line Producer: Sara Vander Horn
Editorial: D5 Studios
Editor: Nick Ljubicich
Studio Coordinator: CJ Trahan
Post Production: D5 Studios
Sound: Sonic Union
Mixer: David Papa
Animator: Jeremy Johnstone
Illustrators: Marc Burckhardt, Dan Craig
Tags: United States, Johnsonville, droga5
 
 
 
 
 
 
 
 
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Commonwealth McCann: Chevrolet 'Generations'

Agency: Commonwealth McCann
Client: Chevrolet
Date: August 2016
To show off its Teen Driving Technology that lets parents check out an in-vehicle report detailing their teenager's driving habits, Chevrolet has rolled out a short film to drive home the fact that "parents with teens worry about their child driving (55 percent) more than any other area of parental stress," according to a Harris Poll survey commissioned by Chevrolet. 
Credits:
 
 
Creative Chairman: Linus Karlsson
Chief Creative Officer, North America: Gary Pascoe
Executive Creative Director-Copywriter: Duffy Patten
Executive Creative Director- Art Director: Bob Guisgand
Associate Creative Director- Art Director: Dave Muller
Art Director: Martin Wysor
Executive Producer: Kelly Balagna
Senior Producer: Adam VanDyke
Account Director: Jacqueline Redmond
Production
Director /MAKE: Zach Merck
Executive Producer/MAKE Founder: Dana Locatell
Supervising Producer/MAKE Partner: Tim Mack
Executive Producer/ Final Cut: Eric McCasline
Editor/Final Cut: Adam Rudd
Assistant Editor/Final Cut: Dillon Stoneburner
Tags: United States, Chevrolet, Commonwealth McCann
 
 
 
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US Creative Works: Featuring Rokkan, BBDO San Francisco, Mono and more

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Welcome to The Drum's US Creative Works.

As always, this section is dedicated to showing the best creative work in North & South America and gives you, the reader, the chance to decide which work we feature as our US 'Creative Work of the Week.'

To vote for your favorite, make sure you click on the stars. The winner will be chosen based on the average rating and the number of votes cast. Voting closes on Wednesday, August 31.

To submit work for future publication, contact Minda Smiley.

Rokkan: The Humane Society 'Where do puppies come from?'

Agency: Rokkan
Client: The Humane Society
Date: August 2016
In a campaign created by Rokkan for The Humane Society, kids are asked to explain where they believe puppies come from. In a short video, kids offer up some adorable answers, with one little girl confidently stating that all puppies come from New York City. Another says that they come from a magical place where they get to wear rainbow outfits and lip gloss. Their answers are accompanied by whimsical illustrations of dogs as they act out what the children are describing. While the ad starts out innocently enough, it takes a dark turn about halfway through when the children explain where many puppies who are bought online and in pet stores actually come from – dirty, crowded puppy mills where mother dogs are not treated well. The video ends with a simple message - "Change the story for more dogs" - and encourages viewers to sign a "puppy pledge" to stop puppy mills. 
Credits:
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Chief Creative Officer: Brian Carley
Chief Strategy Officer: Sean Miller
Chief Technical Officer: Jim Blackwelder
SVP, Chief Delivery Officer: Joe Tao
SVP, Client Partnership: Matt Garcia
SVP, Media and Analytics: Lindsay Williams
Senior Media Strategist: Lorraine Schwartz
Associate Strategist: Spice Walker
Account Director: Kim Svarney
Creative Director: Jeff Samson
Creative Director: Anthony DiPaula
Associate Creative Director: Noel Nickel
Senior Art Director: Steff Wilson
Senior Developer: Dusan Milko
Producer: Maxine Ho
Executive Producer (Hone Production): Greg Tharp
Senior Producer (Hone Production): Tina Lam
Production Company: Honor Society
Director: Lara Shapiro
Executive Producer: Megan Kelly
Producer: Trevor Herrick
Director of Photography: Adam Beckman
Edit: Fluid Editorial
Executive Producer: Laura Relovsky
Senior Producer: Michelle Seidenfrau
Editor: Peter Sabatino
Assistant Editor: Stephen Ortega
Assistant Editor: Dan Nasser
Audio: Mr. Bronx Audio
Executive Producer: Claudia Gaspar
Sound Design + Mixer: Eric Hoffman
Sound Design + Mixer: Dave Wolfe
Music: JSM Music
CCO: Joel Simon
Executive Producer: Jeff Fiorello
Animation
Director: Buck
Executive Creative Director: Orion Tait
Executive Producer: Anne Skopas
Creative Director: Thomas Schmid
Senior Producer: Kevin Hall
Production Coordinator: Alexi Yeldezian
Art Directon: Thomas Schmid, Kyle Strope
Storyboards: Thomas Schmid
Design: Olivia Blanc, Justin Fines, Jon Gorman, Fede Reano,Thomas
Schimd, Yeojin Shin, Kyle Strope
Animation: Olivia Blanc, Tim Beckhart, Chad Colby, Jaedoo Lee, Fede
Reano, Thomas Schmid, Kyle Strope, Carly Senora, Meng-Chwen Joy Tien,
William Trebutien
Editor: Jose Fuentes
Prep & Delivery: Chad Colby
Tags: United States, The Humane Society, Rokkan
 
 
 
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Mono: Life Cereal 'Enjoy All of It'

Agency: Mono
Client: Life Cereal
Date: August 2016
Life Cereal recently rolled out the brand's first campaign and television spot in nearly ten years. Created by Mono, the campaign - called 'Enjoy All of It' - aims to reintroduce the Quaker brand to modern families. The spot is set to Flo Rida's song 'What I Like About You.' 
Credits:
 
Tags: United States, Life Cereal, Mono
 
 
 
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The Martin Agency: Tic Tac 'Little Adventures'

Agency: The Martin Agency
Client: Tic Tac
Date: August 2016
Tic Tac has rolled out a series of short videos under the strapline 'Little Adventures’ that features the tiny mints getting involved in all sorts of adrenaline-raising situations, like diving with sharks and launching into space. The videos are part of the brand's 'Go Little' campaign, which launched last year. 
Credits:
 
 
 
 
 
 
Chief Creative Officer: Joe Alexander
Group Creative Director: Danny Robinson
Associate Creative Director: John Szalay
Senior Designer: Todd Hippensteel
Copywriter II: Mark Habke
Executive Broadcast Producer: Letitia Jacobs
Associate Broadcast Producer: Emily Goodman
Junior Broadcast Producer: Nicolette Steele
Business Affairs Supervisor: Suzanne Wieringo
Senior Production Business Manager: Kelly Clow
Group Account Director: Darren Foot
Account Supervisor: Stephanie Brummell
Account Executive: Lauren Dushkoff
Project Manager: Hayley Soohoo
Senior Community Manager: Ari Sneider
Planning Director, UX Strategy: Meg Riley
Planning Director, Strategic Planning: Elizabeth Cleveland
Production Company: Hue&Cry
Director: Jeff Boddy
Creative Director: Magnus Hierta
Executive Producer: Joe Montalbano
Producer: Colleen Hopkins
Production Coordinator: Abbey Reddington
Storyboard Artist: Timo Prousalis
Assistant Editor: Andrea De Leon
Designer: Shannon Rollins
Animators: Liam Ward, Timo Prousalis, Andrea De Leon
Set Design Company: Nix + Gerber
Set Designers: Lori Nix & Kathleen Gerber
Live-Action Shoot: The Branching
Executive Producer: Lucas Krost
Producer: Alexandra Krost
Director of Photography: Thomas Bingham
Production Coordinator: Adela Satrova
1st AC: Tony Summerlin
2nd AC: Jack Payne
Media Manager: Rex Teese
Gaffer: Chris Thompson
Key Grip: Mike Flinn
Swing: Patrick McLynn
Production Assistant: Alex Delarosa
Offline Post Production House: Running with Scissors
Head of Production: Brian Creech
Editor: Danny Reidy
Online Post Production House: Running with Scissors
Colorist: Drew Neuhart
Flame Artist: Chris Hagan
Music Company: Tiny Lion
Composer: Tiny Lion
Mix Company: Rainmaker
Mixer: Mike O’conner
Tags: United States, the martin agency, tic tac
 
 
 
 
 
 
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BBDO San Francisco: Uncle Ben's 'Kitchen Wall'

Agency: BBDO San Francisco
Client: Uncle Ben's
Date: August 2016
Uncle Ben's is on a mission to get kids cooking, and the rice brand has rolled out touching film created by BBDO San Francisco that might change the way people think about getting their young children involved with dinnertime meal prep. In the film, kids are shown mirroring their parents' actions in the kitchen, except the children are using toy foods and utensils while their moms & dads use real ones. When each child attempts to go into the kitchen to help out with the actual meal preparations, they aren't taken seriously, and are told to go back to playing with their toys. The film ends with the message, "Your kids want to learn to cook. They just need an invitation," reminding parents that learning to cook is a useful skill for kids to learn that can put them on a path to a healthier future. 
Credits:
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Chief Creative Officer, Worldwide: David Lubars
Executive Creative Directors: Matt Miller/ Steven Rutter
Executive Producer: Patti Bott
Creative Directors: Alex Stainton /Jakub Szymanski
Art Director: Alyssa Collis
Copywriters: Nate Totten/ Stephanie Fernandes
Senior Account Director: Elana Shea
Account Director: James Campbell
Account Supervisor: Weina Cai
Account Executive: Divya Reddy
Director: Karen Cunningham
US Production Company: Slim Productions US
Prague Production Company: Milk and Honey
Editorial: Umlaut Films
Editor: Jessica Congdon
Tags: United States, Uncle Ben's, BBDO San Francisco
 
 
 
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David&Goliath: California Lottery 'Happy Dance'

Agency: David&Goliath
Client: California Lottery
Date: August 2016
To promote the California Lottery's 10x, 20x, 50x and 100x the Money Scratchers, which give winners the chance to multiply their winnings, David&Goliath has created a film called 'Happy Dance' that shows "one lucky winner’s celebratory dance grow bigger and bigger as his prizes multiply until he’s doing an epic, show-stopping dance routine throughout a local grocery store."
Credits:
 
 
 
 
 
Founder & Chairman: David Angelo
Chief Creative Officer: Colin Jeffery
Executive Creative Director: Bobby Pearce
Creative Director: Greg Buri
Creative Director: Basil Cowieson
Senior Copywriter: Matt Kappler
Senior Art Director: Sheldon Melvin
Strategic Planning Director: Kristen Knape
Strategic Planner: Chris Kwak
Managing Director of Broadcast Production: Paul Albanese
Executive Producer: Curt O’Brien
Senior Broadcast Producer: Brandon Kusher
Director of Business Affairs: Rodney Pizarro
Business Affairs Manager: Camara Price
Associate Business Affairs Manager: Travis Kohler
Group Account Director: Stacia Parseghian
Account Director: Janet Wang
Account Supervisor: Lindsay Brown
Account Executive: Alyssa Meredith
Account Coordinator: Alex Petosa
Project Manager: Mike Antonellis
Chief Digital Officer: Mike Geiger
Director of Digital Production: Peter Bassett
Senior Digital Producer: Noah Luger
Tech Lead: Ardon Hall
Associate Developer: Mariano Echegoyen
Senior Interactive Art Director: Steven Lau
Junior Interactive Designer: Akilah Passmore
UX Lead: John Randall
Director of Print Services: Meredith Walsh
Senior Art Producer: Andrea Rosenfeld
Production Company: Biscuit Filmworks
Director: Clay Weiner
Director of Photography: Eric Schmidt
Managing Director: Shawn Lacy
Executive Producer: Holly Vega
Line Producer: Cindy Becker
Sales Representatives: Dana Balkin, Frank Antonoff, Allie O’Brien
Editorial House: Spinach
Editor: Ben McCambridge
Assistant Editor: Moss Eletreby
Producer: Jonathan Carpio
Telecine: Company 3
Colorist: Sean Coleman
Online & VFX: Method Studios
Flame Artist: Noah Caddis
Executive Producer: Robert Owens
Producer: Paula Jimenez
Music: Beacon Street Studios
Mix House: Lime Studios
Sound Mixers/Engineers: Mark Meyuhas
Assistant Engineer: Peter Lapinksi
Producer: Susie Boyajan
Tags: United States, David&Goliath, California Lottery
 
 
 
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Beef & Sage: Xyience 'Pond Pondering'

Agency: Beef & Sage
Client: Xyience
Date: August 2016

Sports broadcaster Samantha Ponder is starring in a tongue-in-cheek campaign for energy drink Xyience that features her pondering near “Ponder’s Pond.” Since she doesn’t have to worry about “bad taste or calories” with Xyience, she’s freed up to think about life’s most pressing questions, like whether or not dogs realize that humans are filled with bones.

Credits:
 

Co-Executive Creative Directors: Will Elliott, Kirk Johnson
Sr. Writers: Will Elliott, Kirk Johnson
Writer: Mac Blake
Producer: George Sledge
Director: Beef & Sage
Director of Photography: Mike Simpson
Post: Beef & Sage
Color: NTropic
Original Music: Rich Schonberg
Sound Design + Final Mix: Keyland Sound

Tags: United States, Xyience
 
 
 
 
 
 
 
 
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The Buntin Group: Perkins 'Bill Cowher'

Agency: The Buntin Group
Client: Perkins
Date: August 2016
Former Pittsburgh Steelers coach Bill Cowher is starring in a campaign for Perkins Restaurant and Bakery just in time for football season. The videos, which are running on TV and online, were created by Nashville-based The Buntin Group.
Credits:
 
 
 
 
 
SVP, Deputy Creative Director: Ray Reed SVP, Group Creative Director: Tom Cocke Senior Art Director: Don Bailey Senior Art and Digital Design Director: Jeff Parson Art Director, Content: Brittany Chapman Social Media Manager: Tori Waddell SVP, Director of Content Production: Tom Gibney Associate Content Producer: Paige Shafrath SVP, Group Brand Director: Alex Plewinski Associate Brand Director: Mallory Bradley Brand Manager: Morgan Powell Associate Director, Channel Engagement: Christine Poss Channel Engagement Manager: Draper Matthews Channel Strategist: Zach Frost Senior Project Manager: Marissa Harkai Senior Print Production Manager: Nancy Gullette Proofreader: Sherry Hames Production Partners: MacGuffin Films, NY Director (Live action): Christopher Bean Director (Food): Nick Fugelstad Executive Producers: Gloria Colangelo & Sam Wool Post Production Partners: Filmworkers Club, Nashville Editor/VFX Artist: Tim Moore Colorist: Jimmy Cadenas Producer: Kenny Barrickman
Tags: United States, The Buntin Group, Perkins
 
 
 
 
 
 
 
 
 
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Grey New York: Volvo 'Song Of The Open Road'

Agency: Grey New York
Client: Volvo
Date: August 2016
Grey New York has created a campaign for Volvo to promote the automaker's new S90 luxury sedan. According to Grey, the video "draws inspiration from the words of the legendary poet, Walt Whitman, and his 'Song of The Open Road.'"
Credits:
 
 
 
Chief Creative Officer: Andreas Dahlqvist
Executive Creative Director: Matt O’Rourke
Art Director: Denise O’Bleness
Copywriter: Walt Whitman
Executive Production: Townhouse
Townhouse President: Bennett McCarroll
Townhouse Director of Integrated Production: James McPherson
Townhouse Producer: Lauren Tuttman/Erik Iverson
Townhouse Assistant Producer: Jacob Herman
Townhouse Music Producer: Ben Dorenfeld
Production Company (location): Iconoclast / Anonymous
Director: Niclas Larsson
Director of Photography: Jeff Cronenweth
Editor (person & company): Alvaro Del Val, UpperCut
Music/Sound Design (person & company): Dan Romer, Composer / Alvaro Del Val, UpperCut
Principal Talent: John Meyer
Tags: United States, volvo, Grey New York
 
 
 
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72andSunny: Truth Initiative '#Squadless'

Agency: 72andSunny
Client: Truth Initiative
Date: August 2016
Anti-smoking nonprofit Truth Initiative unveiled a campaign called '#Squadless' during MTV's Video Music Awards to remind kids that smoking can seriously harm their wallets. Created by 72andSunny, the video highlights research that states "smokers earn 20% less cash than non-smokers." 
Credits:
 
 
 
Chief Creative Officer: Glenn Cole
Executive Creative Director: Matt Murphy
Group Creative Director: Mick DiMaria
Group Creative Director: Justin Hooper
Creative Director/Designer: Allbriton Robbins
Sr. Writer: Stephania Silveira
Designer: Mindy Benner
Designer: Natalie Seitz
Writer: Matt Garcia
Writer: Reilly Baker
Writer: Drew Burton
Executive Producer: Molly McFarland
Senior Film Producer: Angela R. Barber
Film Coordinator: Ian Donnelly
Group Strategy Director: Scott Jensen
Strategy Director: Kasia Molenda
Strategist: Alexandra Mathieu
Social Strategist: Luke Yun
Sr. Data Strategist: Thomas Steiner
Group Brand Director: Mike Parseghian
Brand Director: Kristine Soto
Brand Manager: Sarah Donze
Sr. Brand Manager: Jourdan Merkow
Brand Coordinator: Marie Simoni
Director, Partnerships and Legal: Amy Jacobsen
Manager, Partnerships and Legal: Amy Sharma
Jr. Manager, Partnerships and Legal: Ryan Alls
Production: Hungry Man Productions
Director: Dave Laden
Managing Partner/Executive Producer: Kevin Byrne
Executive Producer/Director of Sales: Dan Duffy
Executive Producer/Partner: Mino Jarjoura
Executive Producer/HOP: Jacki Sextro
Executive Producer: Caleb Dewart
Producer: Craig Repass
Production Supervisor: Steve Ruggieri
Post: Cut + Run
Editor: Jay Nelson
Assistant Editor: Connie Chuang
Executive Producer: Michelle Eskin
Producer: Annabelle Dunbar Whittaker
Color: CO3
Colorist: Mike Pethel
Executive Producer: Rhubie Jovanov
Sr. Producer: Matt Moran
VFX + Finishing: Jogger Studios
Creative Director: David Parker
Lead Flame Artist: Shauna Prescott
Flame Artist: Jameson DeSantis and Cole Schreiber
Flame Assist: Jorge Tanaka
Executive Producer: Rich Rama
Producer: Ben Sposato
Production Coordinator: Erica Cruz
Original Music: Squeak E. Clean Productions, Inc.
Composer: Justin Hori
Executive Producer: Amy Crilly
Sound Design + Final Mix: On Music & Sound
Mixer/Composer: Chris Winston
Tags: United States, truth
 
 
 
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TBWA\Chiat\Day LA: Gatorade 'Serena Williams’ Match Point'

Agency: TBWA\Chiat\Day LA
Client: Gatorade
Date: August 2016
Gatorade has partnered with Snapchat to launch a new 8-bit video game starring Serena Williams to mark the beginning of the US Open. The game is available on ESPN's Snapchat Discover channel and at SerenaMatchPoint.com. Accoeding to the agency behind the game, TBWA\Chiat\Day LA, "Serena Williams’ Match Point is the first multi-level video game playable in a Snapchat ad, and takes users through 22 levels of tennis, one for each of the 22 Grand Slam singles titles she has won over the course of her 17-year career."
Credits:
 
 
 
 
Chief Creative Officer: Brent Anderson
Executive Creative Director: Renato Fernandez
Copywriter: Parker Adame
Art Director: Matt Paterno
Chief Production Officer: Tanya LeSieur
Director of Production: Brian O'Rourke
Director of Digital Production: Nathan Pitzel
Executive Integrated Producer: Kat Urban
Managing Director: Jerico Dig Cabaysa
Brand Director: Robyn Morris
Brand Manager: Tommy Cottam
Executive Project Manager: Alice Pavlisko
Group Planning Director: Scott MacMaster
Global Planning Director: Martin Ramos
Planning Director: Abigail Weintraub
Planner: Matt Bataclan
Director of Business Affairs: Linda Daubson
Senior Business Affairs Manager: Laura Drabkin
Associate Business Affairs Manager: Mirielle Smith
Production Company: Ludomade
Tags: United States, Gatorade, TBWA\Chiat\Day LA
 
 
 
 
 
 
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US Creative Works: Featuring GSD&M, Droga5, Partners + Napier and more

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Welcome to The Drum's US Creative Works.

As always, this section is dedicated to showing the best creative work in North & South America and gives you, the reader, the chance to decide which work we feature as our US 'Creative Work of the Week.'

To vote for your favorite, make sure you click on the stars. The winner will be chosen based on the average rating and the number of votes cast. Voting closes on Wednesday, September 14. 

To submit work for future publication, contact Minda Smiley.

GSD&M: Southwest 'Wanna Get Away'

Agency: GSD&M
Client: Southwest
Date: September 2016
 
Credits:
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Chief Creative Officer: Jay Russell
Group Creative Directors: Scott Brewer, Ryan Carroll, Lara Bridger, Rafa Serrano
Art Directors: James Hoke, Gus Solis
Writers: Rusty Broome, Laura Canzano
Director of Production: Jack Epsteen
Executive Producer: Marianne Newton
Senior Producer: Alison Wagner
Account Service: Shawn Mackoff, Amy Lyon, Amy Rodgers, Meredith Nagel, Ana Leen
Marketplace Planning: Jennifer Billiot
Business Affairs Manager: Desiree Townsend
Project Manager: Elizabeth Stelling
Prod Company: O Positive
Director: Brian Billow
EP: Ralph Laucella
Producer: Devon Clark
DP: Mauro Fiore
Editor: Jay Nelson/Cut+Run
Assistant Editor: Nick Kondylas
EP: Bebe Baldwin
Stylist: Laura Eckert
Music: HUM
Tags: United States, Southwest, GSD&M
 
 
 
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Olson: Belize Tourism Board 'A Curious Place'

Agency: Olson
Client: Belize Tourism Board
Date: September 2016
 
Credits:
 
 
 
 
 
 
 
 
 
 
 
 
 
Chief Creative Officer: Kevin McKeon
Creative Director/Copywriter: Ryan Inda
Experience Design Director: David Fiedler
Design Director: Joe Monnens
Copywriter: Andy Masur
Art Director: Brit Ryan
Designer: Sarah Youngquist
Brand Strategy Director: Liz Gray
Broadcast Producer: Mim Epstein
Print Producer: Kirsten O’Callaghan
Production Company: Drive Thru, Inc.
Director: Patrick Pierson
Director of Photography: David Schnack
Editor: Cody Brown
Music Producer/Stonetree Records: Ivan Duran
Audio Final Mix: Noware Media
Color Correction: Company 3
Studio Artist: Maria Erickson
Account Director: Rebekah Gustin
Account Supervisor: Jennifer Berg
Group Head, Project Management: Ali Napier
Tags: United States, Belize Tourism Board, Olson
 
 
 
 
 
 
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Partners + Napier: OAAA 'Vote to Count'

Agency: Partners + Napier
Client: OAAA
Date: September 2016
 
Credits:
 
 
 
 
 
 
 
 
 
 
 
 
Account Director: Luke Madden
Project Manager: Melissa Smith
Copywriter: Matt Palmer
Art director: Gretchen Bye
Creative director: Pete VonDerLinn
PR: Becca Bellush
Social Media: Lydia de Martino
Design: Tyler Furstoss
Web: Geoff Harris, Marco Fesyuk, Andy Rose, Lia Abbott
Proofreader: Erin Dwyer
Tags: United States, OAAA, Partners + Napier
 
 
 
 
 
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Droga5: Dixie 'Deadzone Diners'

Agency: Droga5
Client: Dixie
Date: September 2016
In time for Labor Day weekend, Dixie rolled out a campaign featuring ‘deadzone diners’ - pop-up restaurants without cell phone service - in the hopes of encouraging people to put down their phones once in a while so they can actually enjoy some real human interaction. The initiative is part of Dixie’s ongoing ‘Be More Here’ campaign, which encourages people to enjoy meals without the distraction of texts, apps and calls. For its latest effort, the brand set up three ‘deadzone diners’ throughout Los Angeles to give people a chance to enjoy a free meal without the distraction of technology. At locations including a cave and a former Federal Reserve Bank vault, attendees could enjoy snacks like Dropped Call Carrots, No-Fi Pie and Can’t-Comment Croissants. Carla Hall, restauranteur and co-host of ABC’s ‘The Chew,’ helped create the menu for the event, and some of her recipes can be found on Dixie’s site. The paper products brand has also partnered with BuzzFeed to create content around its ‘deadzone diner’ campaign.
Credits:
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Creative Chairman: David Droga
Chief Creative Officer: Ted Royer
Executive Creative Director: Neil Heyman
Creative Directors: Devon Hong, Tara Lawall, Jeff Scardino
Copywriter: Mietta McFarlane
Art Director: Luke Chard
Jr. Copywriter: Ted Meyer
Jr. Art Director: Tommaso Fontanella
Executive Design Director: Rob Trostle
Design Director: Rich Greco
Senior Designer: Nate Moore
UX Designer: Brett Stiller
Design Intern: Ian Plath
Chief Creation Officer: Sally-Ann Dale
Head of Interactive Production: Niklas Lindstrom
Executive Interactive Producer: Tasha Cronin
Senior Social Producer: Chris Parke
Social Producer: Gabrielle Nicoletti
Global Chief Strategy Officer: Jonny Bauer
Group Strategy Director: Elaine Purcell
Strategist: Newman Granger
Senior Communications Strategist: Delphine McKinley
Senior Data Strategist: Brad Mumbrue
Data Strategist: Remy Lupica
Executive Group Director: Brett Edgar
Account Director: Ross Gillis
Account Manager: Ashton Atlas
Associate Account Manager: Kyra Gembka
Project Managers: Nicole Spaeth, Michelle Yee
Production Company: Snippies
Director: Roman Luck
DOP: Roman Luck
Executive Producer: Tom Dicerbo
Producer: Shelley Maclachlan
Editorial: Snippies
Editor: Tim Hickson
Assistant Editor: Jake Birnbaum
Executive Producer: Tom Dicerbo
Producer: Shelley Maclachlan
Post Production: Snippies
Executive Producer: Tom Dicerbo
Producer: Shelley Maclachlan
Music: APM
(Song/composer/etc. to suit): Pretty Baby
Sound: Snippies
Mixer: Tim Hickson
Experiential Production Company: na collective
Executive Producer: Jim Striebich
Producer: Nicolette Coan
Photographer: Rich Fury
Tags: United States, Dixie, droga5
 
 
 
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Mother New York: John's Barber Shop - Port Authority 'Salon Art'

Agency: Mother New York
Client: John's Barber Shop - Port Authority
Date: September 2016
Sick of looking at the "cheesy, aged posters and dated headshots" seen in New York City barbershops, Mother New York recently took it upon themselves to upgrade one NYC barbershop by providing it with glamour shots of its own employees. The pictures are now hanging in John's Barbershop in Port Authority, and were made free of charge by the agency. 
Credits:
 
Tags: United States, mother New York
 
 
 
 
 
 
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The Martin Agency: Kayak 'Travel Problem Solved'

Agency: The Martin Agency
Client: Kayak
Date: September 2016
In its latest campaign, Kayak is showing how great it would be if some of the travel site's capabilities could be transferred to other situations in life. For example, Kayak's price forecast tool analyzes travel searches to let its users know if they should book their flight now or wait - but what if every man could have a personal style forecaster that would let them know whether they should keep their man bun or chop it off? The campaign was created by The Martin Agency and is the shop's first work for the brand. 
Credits:
 
 
 
 
Chief Creative Officer: Joe Alexander
Executive Creative Director: James Robinson
Senior Copywriter: Jamie Umpherson
Senior Art Director: Marie Richer
Agency Producer: Kelly Sutton
Agency Executive Producer: John McAdorey
Business Affairs Manager: Juanita McInteer
Senior Production Business Manager: Kelly Clow
Group Account Director: Cara Watson
Account Director: Gabriella Eljaiek
Project Manager: Meredith Dempsey
Group Planning Director: John Gibson
Production Company: Tool of NA
Director: Benji Weinstein
Managing Partner: Oliver Fuselier
Executive Producer: Lori Stonebraker
Producer: Chris Scherk
Editorial Company: Cut + Run
Editor: Frank Efron
Executive Producer: Rená Martin
Producer: Evyn Bruce
Color: Nice Shoes
Colorist: Gene Curley
Finishing: Jogger Studios
End Cards: Hunter Gather
Audio Post Company: Heard City
Engineer/Mixer: Phil Loeb
Tags: United States, the martin agency, kayak
 
 
 
 
 
 
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Havas Worldwide New York: Dos Equis 'Meet the New Most Interesting Man in the World'

Agency: Havas Worldwide New York
Client: Dos Equis
Date: September 2016
Months after Dos Equis bid adieu to its original ‘Most Interesting Man in the World’ by sending him on a one-way trip to Mars, the beer brand has announced that French actor Augustin Legrand is now taking on the role. While Legrand will star in his first commercial for the beer brand next month, Dos Equis has rolled out a short video featuring the actor to give viewers a glimpse of what he looks like and what sorts of adventures he’ll be going on. According to Dos Equis, the new ‘Most Interesting Man in the World’ is a “rough and tumble guy, who remains a jack-of-all-trades hero that one would expect from the man bearing this infamous title.”
Credits:
 
 
Chief Creative Officer of the Americas: Toygar Bazarkaya
Chief Creative Officer of North America: Jason Peterson
Group ECD, Managing Director: Jason Musante
Executive Creative Director: Jim Hord
Group Creative Director: Keith Scott
Group Creative Director: Paul Johnson
Creative Director: Jonas Wittenmark
Creative Director: Tobias Carlson
Creative Director: Paul Fix
Associate Creative Director: Matthew Hock
Associate Creative Director: David Fredette
Global Chief Executive Officer: Andrew Benett
Global Chief Revenue Officer & Global Chief Marketing Officer: Matt Weiss
President of New York: Laura Maness
Group Account Director: Chris Budden
Account Director: Jamie Sundheim
Account Director: Michelle Garrard
Account Supervisor: Wendy Hu
Account Supervisor: Jenny Maughan
Chief Strategy Officer, North America: Tim Maleeny
Brand & Digital Strategy Director: Maggie Gross
Senior Strategist: Stacey Kawahata
Senior Strategist: Cassie Taylor
Director of Social Marketing: Larry Lac
Social Strategist: Rachel Korenstein
Social Coordinator: Katie Campo
Global Chief Content Officer: Vin Farrell
Head of Content, North America: Dave Evans
Head of Content, North America: Sylvain Tron
Executive Producer: Jill Meschino
Junior Producer: Lauren O’Driscoll
Junior Producer: Alex Zubak
Director of Broadcast Business Affairs: Cathy Pitegoff
Senior Broadcast Business Manager: Deborah Steeg
Senior Talent Specialist: Yvette Aponte
Production Company: Traktor
Director: Traktor
Director of Photography: Hoyte Van Hoytema
Executive Producer: Rani Melendez
Production Company: Rattling Stick
Executive Producer: Joe Biggins
Head of Production: Richard McIntosh
Controller: Christine Berentsen
Staff Coordinator: Hayley Wyett
Editorial Company: Final Cut
Editor: Rick Russell
Executive Producer: Stephanie Apt
VFX: The Mill
Chief Creative Officer NY: Angus Kneale
Executive Producer: Verity Graham
VFX Shoot Supervisor: Tara Demarco
Senior Flame Artist: Michael Smith
Sound Design: Yessian
Sound Designer: Weston Fonger
Executive Producer: Marlene Bartos
Telecine: Company 3
Colorist: Tom Poole
Producer: Clare Movshon
Audio: Sound Lounge
Sound Engineer: Tom Jucarone
Music: Beacon Street Music
Composers: Beacon Street Studios
Executive Producer: Adrea Lavezzoli
Tags: United States, Dos Equis, Havas
 
 
 
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JWT New York: Wild Turkey 'The Journey Begins'

Agency: JWT New York
Client: Wild Turkey
Date: September 2016

Wild Turkey has rolled out a spot starring Matthew McConaughey roughly a month after the Academy Award-winning actor joined the bourbon brand as its creative director. The ad is part of the Wild Turkey’s new global marketing campaign, ‘It’ll Find You,’ which aims to modernize the brand as the bourbon industry continues to enjoy a renaissance of sorts. McConaughey, who directed the spot, worked closely with J. Walter Thompson New York and RSA Films to execute the campaign. The campaign aims to position Wild Turkey as a drink for people who are comfortable in their own skin and aren’t afraid to do their own thing, which McConaughey reiterates in the ad when he states that the Gruppo Campari-owned brand is “not in a rush to be most popular, not in a rush not to be.” The song in the ad, a track by New Orleans-based The Hot 8 Brass Band, was personally selected by McConaughey

Credits:
 

Chief Creative Officer, New York: Brent Choi
Executive Creative Director: Eric Weisberg
Creative Director: Christopher Franzese
Art Director: Itai Inselberg
Copywriter: Sean Ellman
Planning Director: Barry Walker
Head of Content: Anthony Nelson
Head of Brand Production: Caroline Coleman
Director of Broadcast Talent: Jamie Whitfield
Business Affairs Manager: Emily Nargi
Project Manager: Elizabeth Malleus
Senior Art Buyer: Susanna Shields
Global Account Director: Meredith Steinman
Account Director: David Rimmer
Client Team: Melanie Batchelor, Jason Daniel, Thomas Simart, Dave Karraker, Jared Ricardo
Director: Matthew McConaughey
Production Company: RSA
Post-Production: Whitehouse Post

Tags: United States, Wild Turkey, jwt new york
 
 
 
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US Creative Works: Featuring Supermoon, Olson Engage, SS+K & more

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Welcome to The Drum's US Creative Works.

As always, this section is dedicated to showing the best creative work in North & South America and gives you, the reader, the chance to decide which work we feature as our US 'Creative Work of the Week.'

To vote for your favorite, make sure you click on the stars. The winner will be chosen based on the average rating and the number of votes cast. Voting closes on Wednesday, September 21. 

To submit work for future publication, contact Minda Smiley.

Supermoon: The Honest Company 'Love Today For A Better Tomorrow'

Agency: Supermoon
Client: The Honest Company
Date: September 2016
The Honest Company has created a limited-edition line of election-themed diapers to bring some fun to what has been a heated election season. The diapers, which feature red elephants and blue donkeys, “were inspired by all of the little ones out there who were born not to see red or blue, but simply to love," according to The Honest Company's co-founder Jessica Alba. In a spot created by Supermoon, babies wearing the diapers are seen playing and dancing amongst a sea of stuffed animal donkeys and elephants while the song 'Why Can't We Be Friends' by War plays in the background. 
Credits:
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Executive Creative Director/Partner: David DeRoma
Creative Director/Writer: David Blacker
Creative Director/Art Director: Meghan DeRoma
Senior Art Director: Andrew Kapamajian and Max Hendron
Senior Copywriter: Jeff Kwiatek
Senior Producer: Elizabeth Giersbrook
Group Account Director/Partner: Nicole Rowett
Account Director: Mary Kedzior
CEO/Founder/Partner: Amir Haque
President/Managing Partner: Kyle Acquistapace
Head of Strategy/Partner: Jill Burgeson
Senior Business Affairs Manager: Carianne Humpal
Production Company: Imaginary Forces
Director: Karin Fong
Director of Photography: Jeremiah Pitman
Executive Producer: Ben Apley
Producer: Carl Hampe
Production Manager: Tammy Kohan
Designers: Wes Yang
Animators: Craig Tozzi
Tags: United States, The Honest Company, Supermoon
 
 
 
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Olson Engage: Oscar Mayer 'Oscar Mayer Natural gives moms a back to school surprise'

Agency: Olson Engage
Client: Oscar Mayer
Date: September 2016
Back-to-school season can be a stressful time for parents as they squeeze in last-minute shopping trips and try to make sure that their children are ready for the school year ahead. To show their gratitude for moms and dads, Oscar Mayer recently rolled out a short online film that shows kindergartners and first-graders giving back to their parents by prepping them for back-to-school season instead of the other way around. In the film, the kids write notes, make sandwiches and pick out first-day-of-school outfits for their moms. Created by Olson Engage, the campaign is running across channels including Facebook & Instagram and as pre-roll. 
Credits:
 
Tags: United States, Olson Engage, Oscar Mayer
 
 
 
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Preacher: Venmo 'Pony Up'

Agency: Preacher
Client: Venmo
Date: September 2016
Popular money transfer app Venmo has rolled out its first nationwide TV spot. Created by Austin-based agency Preacher, the campaign aims to show users that Venmo can help take some of the awkwardness out of splitting happy hour tabs, restaurant bills and monthly rent. In the commercial, Venmo users are shown literally riding atop ponies as they 'pony up' their payments. In a company blog post, Venmo said that the 'Pony Up' campaign “is both a twist on a common phrase and a reflection of what makes Venmo so special: it removes the awkwardness of asking someone to pay you back, and makes payments fun.”
Credits:
 
Tags: United States, Venmo, Preacher
 
 
 
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Cubocc: Hellmann's 'Where does it come from?'

Agency: Cubocc
Client: Hellmann's
Date: September 2016
Mayonnaise brand Hellmann's recently rolled out a campaign called 'Where does it come from?' to teach people about how its products are made and what ingredients they include. In two short videos created by NYC agency Cubocc, three "urban familes" are brought to a farm in Canada to learn more about how canola seeds are used to make mayonnaise. The aim of the campaign is "to illuminate Hellmann's real, transparent, and proud nature, based on the insight that it is not only children that are disconnected from where their food originates, but also adults." 
Credits:
 
 
 
 
 
 
 
 
 
 
 
 
 
Media Agency: Mindshare Canada
Production Company: ALT productions
Film Director: Tara Johns
Sound: DaHouse Audio
PR agency: Harbinger
Social: Ogilvy
Tags: North America, Cubocc, Hellmann's
 
 
 
 
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Goodby Silverstein & Partners: Adobe 'Billion Dollar Contract'

Agency: Goodby Silverstein & Partners
Client: Adobe
Date: September 2016
To promote its e-signature capabilities, Adobe has rolled out a satirical spot that features basketball's "MVP" as he signs with the Cincinnati Sabers. In the spot, a room full of business executives look over the contract and "manually" sign it one by one. The lengthy process begins to frustrate the athlete, so much so that when he gets a message on his phone from a rival team in San Jose that will let him sign a contract digitally with his finger, he chooses to do it - then walks out of the room. 
Credits:
 
 
 
 
 
 
 
 
 
 
Co-Chairmen: Rich Silverstein and Jeff Goodby
Chief Creative Officer: Margaret Johnson
Creative Director: Will Elliott
Creative Director: Patrick Knowlton
Creative Director: Roger Baran
Creative Director: Sam Luchini
Art Director: Jasper Yu
Art Director: Stefan Copiz
Copywriter: Alex Maleski
Director of Content Production: Tod Puckett
Senior Producer: Benton Roman
Production Coordinator: Rachel Newman
Managing Partner: Brian McPherson
Account Director: Theo Abel
Account Manager: Chelsea Bruzzone
Assistant Account Manager: Zack Piánko
Director of Brand Strategy: Bonnie Wan
Brand Strategist: Etienne Ma
Brand Strategist: Andrew Mak
Director of Communication Strategy: Christine Chen
Communication Strategy Deputy Director: Dong Kim
Senior Communication Strategist: Caitlin Neelon
Communication Strategist: Natalie Williamson
Junior Communication Strategist: Chloe Bosmeny
Business Affairs Manager: Heidi Killeen
Director of Music: Todd Porter
Production: Reset
Director: Adam Hashemi
Managing Director: Dave Morrison
Executive Producer: Jeff McDougall
Bidding Producer: Jenn Ingalls
Head of Production: JP Columbo
Producer: Michelle Currinder
Editor: Rock Paper Scissors
Producer: Charlyn Derrick
Editor: Olivier Bugge Coutte
Music: Barking Owl
Sound Designer: Michael Anastasi
Mixer: Patrick Navarre
Music: Barking Owl
Creative Director: Kelly Bayett
Post FX: The Mill
Senior Producer: Will Unterreiner
2D Lead: Tara Demarco
Tags: United States, GS&P, adobe
 
 
 
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The Martin Agency: Geico 'Lemonade Not Ice T'

Agency: The Martin Agency
Client: Geico
Date: September 2016
In Geico's latest spot, confusion ensues at a local lemonade stand when passersby spot actor Ice T sitting just a few feet away from the kids. The ad, created by The Martin Agency, is part of Geico's ongoing "It's Not Surprising" campaign. 
Credits:
 
 
 
 
 
 
 
 
Chief Creative Officer: Joe Alexander
Group Creative Director: Steve Bassett
Group Creative Director: Wade Alger
Creative Director: Sean Riley
Senior Copywriter II: Ken Marcus
Executive Producer: Brett Alexander
Broadcast Producer: Brian Camp
Associate Broadcast Producer: Coleman Sweeney
Junior Broadcast Producer: Sara Montgomery
Account Director: Ben Creasey
Account Supervisor: Allison Hensley
Account Executive: Jon Glomb
Account Coordinator: Allie Waller
Business Affairs Supervisor: Suzanne Wieringo
Financial Account Supervisor: Monica Cox
Senior Production Business Manager: Amy Trenz
Project Manager: Karen McEwen
Production Company: RadicalMedia
Director: Steve Miller
Executive Producer: Gregg Carlesimo
Head of Production: Frank Dituri
Producer: Jonathan Dino
Editorial Company: MackCut
Editor: Ian MacKenzie
Assistant Editor: Mike Leuis
Executive Producer: Gina Pagano
Producer: Sabina-Elease Utley
Sound Design: Sam Shaffer
Editorial Company: Running With Scissors
Assistant Editor: Drew Neuhart
Telecine: The Mill
Colorist: Fergus McCall
Finishing/VFX: RWS
Flame Artist: Chris Hagen
Flame Assistant: Paul Widerholt
Post Producer: Katherine Leatherwood
Audio Post Company: Rainmaker Studios
Senior Sound Designer: Jeff McManus
Executive Producer, Owner: Kristin O’Connor
General Manager/Scheduler: Clinton Spell II
Tags: United States, the martin agency, Geico
 
 
 
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SS+K: NCAA 'Done'

Agency: SS+K
Client: NCAA
Date: September 2016
Women athletes are sick of empowerment ads, according to a new ad from the NCAA. In a video called “Done”  created by SS+K, professional athletes including Misty May Treanor, Natalie Coughlin Hall, Nneka and Chiney Ogwumike drive home the point that female athletes are powerful because they work hard and have been for years, not because ads tell them to.
Credits:
 
 
 
 
 
 
Partner, Co-Founder: Rob Shepardson
Partner, Chief Creative Officer: Bobby Hershfield
Director of Production + Innovation: John Swartz
Senior Producer: Pamela Shulman
Senior Art Director: Alyssa Georg
Senior Copywriter: Elena Knox
Business Manager: Sarah Giarraffa
VP, Account Director: Jennifer Barr
Talent: Extreme Reach
Talent Manager: Vincent DeVito
Celebrity- Business Affairs Account Manager: Melissa Mathias
Production Company: Superprime
Managing Director/Executive Producer: Rebecca Skinner
Managing Director/Sales: Michelle Ross
Managing Director: John Lesher
Head of Production/Executive Producer: Roger Zorovich
Director/DP: Samuel Bayer
Underwater Camera Op: Bob Settlemire
Photographer: John Clark
Executive Producer: Dave Kemp
Production Supervisor: Piazzie
Asst. Production Supervisor: Shaun Daniels
2nd Asst. Production Supervisor: Joshua Fallon
Director Asst: Jillian Dierenfield
1st Assistant Director: Michael Kahn
2nd Assistant Director: Gail Shand
1st AC: Rich Hama
2nd AC: Noah Glazer
D.I.T.: Adrian Jebef
Gaffer: Sean Ginn
BB Electric: Gregory Shummon
3rd Electric: Brandon Delgado
4th Electric: Jose Martinez
5th Electric: Robbie Poulliot
Key Grip: Matt Blum
BB Grip: Seong Dilg
3rd Grip: Jeff Brack
4th Grip/DRVR: Dewayne Richardson
Prop Master: Scott DeSantis; Michael Zephro
Art: Mike McCabe
Script Supervisor: Ana Maria Quintano
Sound Mixer: Moe Chamberlain
Sound Boom: Ron Sherouse
Teleprompter: Debora Parga
VTR: Matt Hillyer
Make up: Angeline Fox
Key Costumer: Steph Strate
Costumes 2nd: Tai Kohen
Costumes 3rd: Gabrielle Levinson
Location Manager/Scout: John Rizzi
Gang Boss: Billy Dawson
Catering: Chris Tersaakyan
Craft Service: Rhonda Johnson
Medic: Chris Lum
Production Assistant LEAD: Cindy Garcia
Production Assistants: Angel Cituentes, Lucio Michel, Julio Bay, Gabe Zepeda, Eric Valdez, Danita Clark, Wendy Montoya, Christian Clark, Bryce Pascual
Editing/Post Production Company: Arcade Edit
Editor: Jeff Ferruzzo
Asst. Editor: Matt Ferran
Partner, Executive Producer: Sila Soyer
Senior Producer: Gavin Carroll
On-line edit/VFX: Tristan Wake
Frame Store
Telecine: Beau Leon 
Heard City
Mixer: Jodi Levine
Music: tonefarmer
Founder / Partner: Ray Loewy
President / Partner: Tiffany Senft
Executive Producer: Liz Higgins
Track: “Arms Akimbo”
Composer: Jimmy Harned
Tags: United States, SS+K, NCAA
 
 
 
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Droga5: Under Armour 'Prince with 1,000 Enemies'

Agency: Droga5
Client: Under Armour
Date: September 2016
Carolina Panthers quarterback Cam Newton is latest athlete to appear in Under Armour's ongoing 'It Comes From Below' footwear-focused campaign. In a spot called 'Prince with 1,000 Enemies,' Newton is shown running through a dark forest. According to Droga5, the ad is "Under Armour's symbolic look at Cams's journey, the obstacles he has overcome - and continues to overcome - and his efforts and will to push himself to be better and stronger every day." The film, which was inspired by a passage from the classic book Watership Down, features a voiceover from Newton's mom. 
Credits:
 
 
 
 
 
Creative Chairman: David Droga
Chief Creative Officer: Ted Royer
Group Creative Director: Felix Richter
Group Creative Director: Alex Nowak
Senior Copywriter: Thom Glover
Senior Art Director: Eoin McLaughlin
Chief Creation Officer: Sally-Ann Dale
Executive Producer: David Cardinali
Executive Producer: Ross Plummer
Senior Broadcast Producer: Bill Berg
Associate Producer: Troy Smith
Global Chief Strategy Officer: Jonny Bauer
Head of Strategy: Harry Roman
Strategy Director: Sam Matthews
Head of Communications Strategy: Colleen Leddy
Communications Strategy Director: Hillary Heath
Communications Strategist: Kathryn Ruocco
Data Strategist: Kaveri Gautam
Executive Group Director: Julian Cheevers
Group Account Director: Shane Chastang
Account Supervisor: Lucy Santilli
Project Manager : Connor Hall
Production Company: SOMESUCH / ANONYMOUS CONTENT
Director: Aoife McArdle
Found Partner, Somesuch: Sally Campbell
Found Partner, Somesuch: Tim Nash
Managing Director, Anonymous: Eric Stern
Executive Producer, Anonymous: SueEllen Clair
Producer: Laurie Boccaccio
DOP: Steve Annis
Production Manager: Yianni Papadopoulos
Editorial: Final Cut NY
Editor: Dan Sherwen
Assistant Editor: Geoff Hastings
Assistant Editor: Dan Berk
Executive Producer: Sarah Roebuck
Head of Production: Jen Sienkwicz
Producer: Jamie Nagler
Post Production: BlackSmith
Executive Producer: Charlotte Arnold
Producer: Megan Sweet
VFX Supervisor: Iwan Zwarts
Color Transfer: Company 3
Artist : Tom Poole
Coloring Assitant: Kath Raisch
Producer: Clare Movshon
Sound Design: FACTORY UK
Final Mix: Sound Lounge
Engineer: Tom Jucarone
Engineer: Justin Kooy
Engineer: Seth Phillips
Producer: Liana Rosenberg
Executive Producer: Mike Gullo
Tags: United States, Under Armour, droga5
 
 
 
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Innocean USA: Hyundai 'Choices' and 'Fishing Trip'

Agency: Innocean USA
Client: Hyundai
Date: September 2016
As a sponsor of the NFL, Hyundai has rolled out two spots to kick off football season. In one spot, a Pittsburgh Steelers fan chooses to wipe his baby's spit up with his own shirt instead of his beloved Terrible Towel. In another, a Miami Dolphins fan cuts his boat loose into the ocean when he finds out he'll have to miss the game on Sunday to take his in-laws on a fishing trip. 
Credits:
 
 
 
CCO: Eric Springer
Group Creative Director: Barney Goldberg
Associate Creative Director, Art: Jose Eslinger
Associate Creative Director, Copy: Carissa Levine
VP, Group Account Director: Marisstella Marinkovic
Account Director: Bryan DiBiagio
Account Supervisor: Jene Crandall
Account Executive: Alison O'Neill
Director of Product Information: Brian Bittker
Product Information Specialist: Lawrence Chow
Senior VP, Planning and Research: Frank Striefler
VP, Planning Director: Kathleen Kindle
VP, Media Planning: Ben Gogley
Media Director: James Zayti
VP, Director of Integrated Production: Victoria Guenier
EP/ Content Production: Nicolette Spencer
Content Producer: Melissa Moore
Business Affairs Director: Ann Davis
Assoc. Business Affairs Director: Lisa Nichols
Broadcast Traffic Supervisor: Theresa Artaserse
Broadcast Traffic Manager: Valerie Neibel
Project Management Supervisor: Darin Schnitzer
Production Company: O-Positive
Director: David Shane
DP: Ottar Gunnerson
Executive Producer: Ralph Laucella
Producer: Ken Licita
Product Manager: Sameet Patadia
Tags: United States, Hyundai, Innocean
 
 
 
 
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Publicis Seattle: T-Mobile 'Love Triangle'

Agency: Publicis Seattle
Client: T-Mobile
Date: September 2016

To promote T-Mobile's "one price for unlimited data" offering, Publicis Seattle has created a humorous spot that features a man who is stuck in a love triangle with the Snapchat ghost and Nicki Minaj. 

Credits:
 

Chief Creative Officer Andrew Christou
EVP, Executive Creative Director Jason Lucas
SVP, Group Account Director Adam Thomason
Director of Integrated Production Corey Bartha
Head of Production Adam Oliver
Creative Director Earl Wallace
Creative Director Rob Kleckner
Senior Broadcast Producer Wade Harpootilian
Account Supervisor Victor Wise
Head of Business Affairs Deb Groth
Business Affairs Manager Maureen Doyle
Editing: Arcade
Editor: Kyle Brown
Assistant Editor: Josh Sasson, Ronnie Shatto
Executive Producer: Crissy DeSimone
Senior Post Producer: Rebecca Jameson
Associate Producer: Adam Parker

Tags: United States, t-mobile, Publicis Seattle
 
 
 
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US Creative Works: Featuring Hill Holliday, Giants & Gentlemen, 180LA and more

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Welcome to The Drum's US Creative Works.

As always, this section is dedicated to showing the best creative work in North & South America and gives you, the reader, the chance to decide which work we feature as our US 'Creative Work of the Week.'

To vote for your favorite, make sure you click on the stars. The winner will be chosen based on the average rating and the number of votes cast. Voting closes on Wednesday, September 28.

To submit work for future publication, contact Minda Smiley.

MullenLowe: Chicco '#NeverStopGrowing'

Agency: MullenLowe
Client: Chicco
Date: September 2016
Global baby brand Chicco has launched a campaign targeted towards new mothers called '#NeverStopGrowing' that aims to reflect the "vital and universal truth that many moms feel overwhelmed and underachieving, even when they are achieving so much." In a short film created by MullenLowe, a woman named Jessica O'Dowd is shown going through a performance review at work just a few months after returning from maternity leave. During the review, she expresses concern that she can't find enough time in the day to finish everything she wants to and that her performance at work might change now that she has a child. Following her discussion with the HR representative, a video is played for her that shows feedback from her colleagues, friends and family where they tell her that she is working hard and excelling in all aspects of her life, reinforcing the brand's notion that moms everywhere are "doing a much better job than they give themselves credit for." 
Credits:
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Chief Creative Officer: Mark Wenneker
Executive Creative Director: Tim Vaccarino
Executive Creative Director: Dave Weist
Associate Creative Director: Allison Rude
Associate Creative Director: Brian Leech
Executive Director of Integrated Production: Liza Near
Director of Broadcast Production: Zeke Bowman
Senior Integrated Producer: Liz Shook
Assistant Producer: Sarah Brennan-¬Athas
Director of Business Affairs: Kim Burns
Managing Partner, Public Relations/Social Influence: Sheila Leyne
Group Account Director: Rebecca Ginsberg
Group Planning Director: Elizabeth Paul
Production Company: Tool of North America
Director: John X. Carey
Managing Director: Oliver Fuselier
Executive Producer: Robert Helphand
Producer: Leslie Owen
DP: Ed David
Editorial: WAX
Editor: Christopher Huth
Assistant Editor: Drew Balke
Assistant Editor: Ryan Harrington
Senior Producer: Evan Meeker
Managing Director: Toni Lipari
Color Correct: WAX
VFX: WAX
Audio Post: PLUSHnyc
Sound Design/Mixer: Rob Fielack
Original Music: Found Objects
Name of Track: "Bouncing Around", "New Discoveries"
Tags: North America, Chicco, MullenLowe
 
 
 
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Giants & Gentlemen: Days Inn 'Bask in the Sun'

Agency: Giants & Gentlemen
Client: Days Inn
Date: September 2016
Toronto agency Giants & Gentlemen has created a campaign for Days Inn to launch the brand's new tagline, 'Bask in the Sun.' The humorous campaign, which puts the hotel's iconic sun logo center stage, is currently airing in the US & Canada and is expected to launch globally. In one spot, a couple on a safari trip are relieved when they spot a Days Inn sign from afar, but quickly become frightened when a lion tells them to try the hotel chain's raisin bread. In another, a farmer is enjoying the "sunlight" that is beaming from a nearby Days Inn sign, only to be interrupted by his son-in-law who asks for the farm's WiFi password. 
Credits:
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Creative Directors: Alanna Nathanson, Natalie Armata
Writer: Brandon Tralman-Baker
Art Director: Jordan Heidendahl
Producer: Rob Tunnicliff
Account Director: Lauren Zigelstein
Production Company: Steam Films
Director: Geordie Stephens
Director of Photography: Alex Martinez
Executive Producer: Jill Brennan
Line Producer: Lole Ramirez
Editorial Company: Saints
Executive Producer: Stephanie Hickman
Editors: Mark Paiva, Danica Pardo
Visual Effects: Alter Ego
Colourist: Wade Odlum
Music & Sound Design: Apollo Music
Tags: North America, Giants & Gentlemen
 
 
 
 
 
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Hill Holliday: John Hancock 'Different World. Different Approach.'

Agency: Hill Holliday
Client: John Hancock
Date: September 2016
Financial services firm John Hancock has rolled out a campaign called 'Different World. Different Approach' that aims to show viewers how the company has evolved over time to meet the needs of today's consumers. In one spot, a young Hispanic woman walks through an office building lined with portraits of past CEOs, all of which show the faces of older, white men -- except for the last one, which is a painting of the young woman herself. In another spot, same-sex couples, couples with children from previous marriages and interracial couples are all shown celebrating their weddings. At the end, a voiceover states: “A different world requires a different approach. John Hancock. Investments, Retirement, Protection for a different world.” According to John Hancock, the campaign "highlights both how the rapidly changing world is impacting the lives and financial needs of consumers and the ways in which a transformed John Hancock can help address those needs." 
Credits:
 
 
 
 
 
 
 
 
 
 
 
Chief Creative Officer Lance Jensen
Executive Creative Director
Group Creative Director: Kevin Daley, Rick McHugh
Copywriter "CEO": David Banta
Art Director "CEO": Kevin Daley
Copywriter "Wedding": Rick McHugh
Art Director "Wedding": Kevin Daley
Agency Executive Producer: Brian Gonsar
Agency Assistant Producer: Sam Moross
Account Director: Nancy Lehrer, Mike Burns
Account Supervisor: Meghan Cermack
Management Supervisor: Brittany French
Account Executive: Neil Carroll
Project Manager: Jillian Kenney
Planner: Baysie Wightman
Production Company Park Pictures
Executive Producer: Jackie Kelman Bisbee
Executive Producer / Producer: Caroline Kousidonis
Director: Lance Acord
Cinematographer: Lance Acord
Edit House: Exile
Editor: Matt Murphy
Assistant Editor: Maria Lee
Executive Producer: Sasha Hirschfeld
Head of Production: Melanie Gagliano
Post Producer: Evyn Bruce
Music House Wedding: South Music & Sound Design
Original Music: Artist/Title "Wedding"
Music Producer: Sean Simmons, Ann Haugen
Music Composer: Nate Morgan (50%), Jon Darling (25%), Dan Pritikin (25%)
Music House CEO: Walker
Original Music: Artist/Title "CEO"
Music Creative Director/Partner: Peter Gannon
Music Composer: Christopher Keyes
Senior Music Producer: Rachel Rauch
Assistant Music Producer: Julianne Wilson
Sound Engineer: Brian Heidebrecht @ Soundtrack Boston
Post Production: Brickyard VFX
Executive Post Producer: Kirsten Andersen
Post Producer: Ellen Schmitt
Lead VFX Artist: Mark L’Heureux
VFX Artist: Andy Diefenbach
Telecine Artist: Tim Masik @ Company 3 NY
Tags: United States, John Hancock, Hill Holliday
 
 
 
 
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Van’s General Store: Cadillac 'Indomitable'

Agency: Van’s General Store
Client: Cadillac
Date: September 2016
Cadillac has unveiled a short film called ‘Indomitable’ that tells the story of Chuck Wepner, the former pro boxer who became famous in 1975 for going 15 rounds with Muhammad Ali and is now considered by many to be the “Real Rocky.” Created by NYC agency Van’s General Store (VGS), which was co-founded by actor Liev Schreiber and former Mother creative director Scott Carlson in 2012, the short documentary is part of Cadillac’s recently-launched ‘Dare Greatly’ campaign. The automaker unveiled ‘Dare Greatly’ last year during the Oscars in an effort to position the luxury brand as one that is for adventurers and risk-takers, with spots featuring Apple co-founder Steve Wozniak and fashion designer Jason Wu.
Credits:
 
Tags: United States, Cadillac, Van's General Store
 
 
 
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180LA: University of Phoenix 'A promise to mom'

Agency: 180LA
Client: University of Phoenix
Date: September 2016
University of Phoenix has rolled out a campaign featuring Arizona Cardinals wide receiver Larry Fitzgerald, who graduated from the school earlier this year with a Bachelor's in Communications. 
Credits:
 
 
 
 
 
 
 
Chief Creative Officer: William Gelner
Executive Creative Directors: Eduardo Marques & Rafael Rizuto
Creative Director: Wilson Mateos
ACD, Copywriter: Alex Goulart
ACD, Art Director: Joao Madeiros
Head of Integrated Production: Natasha Wellesley
Producer: Michael Quinones
Group Brand Director: Suzy Sammons
Brand Director: Jillian Nalty
Brand Manager: Ashley Wade
Director of Business Affairs: Loretta Zolliecoffer
Senior Business Affairs Manager: Angel Cielo
Production: Tool of North America
Director: John X Carey
Managing Partner, Live Action: Oliver Fuselier
Executive Producer: Nancy Hacohen
Producer: Leslie Owen
Editorial: Whitehouse Post
Editor: Martin LeRoy
Assistant Editor: Nick O’Neill
Executive Producer: Joni Williamson
Producer: Jennifer Mersis
Post Production: Carbon VFX
Executive Producer: Matt McManus
Producer: Devon Irete
Lead Flame Artist: Pete Mayor
Flame Assistant: Jim Gomez
Telecine: The Mill
Colorist: Gregory Reese
Executive Producer: Thatcher Peterson
Producer: Diane Valera
Color Coordinator: Robert Cohen
Music: Original Music by Human
Composer: Craig DeLeon
Producer: Kamela Anderson
Tags: United States, 180LA, University of Phoenix
 
 
 
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The Martin Agency: Timberland 'Fernando' and 'Crash'

Agency: The Martin Agency
Client: Timberland
Date: September 2016
 
Credits:
 
 
 
 
 
 
 
 
 
Chief Creative Officer: Joe Alexander
Creative Director: Trent Patterson
Associate Creative Director: Alexander Zamiar
Associate Creative Director: Jonathan Richman
Executive Broadcast Producer: Christina Cairo
Executive Broadcast Producer: John McAdorey
Associate Broadcast Producer: Coleman Sweeney
Senior Production Business Manager: Kelly Clow
Business Affairs Coordinator: Kim Leonard
Planning Director: Kristin Axelson
Account Director: Michael Henry
Project Manager: Karen McEwen
Production Company: Tool
Director: Benji Weinstein
Managing Partner, Live Action: Oliver Fuselier
Executive Producer, Live Action: Lori Stonebraker
Production Service Company: Steam Films
Managing Partner/EP: Krista Marshall
Managing Partner/Head of Sales: Jennifer Sykes
Line Producer: Rob Jacklin
Production Company (Product): Spang TV
Executive Producer: Melanie Cox
Producer: Christina Garnett
Producer: Erin Surber
Director/Director of Photography: Jamie Prescott
Editorial: Beast
Editor: John Dingfield
Color: Company 3
Colorist: Tyler Roth
Online: Method Studios
Online Artist: Mark Anderson
Design: Method Design
Head of Production: Lauren Roth
Original Music for Fernando: Overcoast
Composers: Colin Beckett, Travis Tucker, Aaron Esposito
Producers: Travis Tucker, Colin Beckett
Audio Post Company: Rainmaker Studios
Sound Designer & Mix Engineer: Mike O’Connor
Executive Producer, Owner: Kristin O’Connor
General Manager/Scheduler: Clinton Spell II
Tags: United States, the martin agency, Timberland
 
 
 
 
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Preacher: Tommy John 'The Big Adjustment'

Agency: Preacher
Client: Tommy John
Date: September 2016
 
Credits:
 
Tags: United States, Preacher, Tommy John
 
 
 
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72andSunny: Ciroc 'Let's Get It'

Agency: 72andSunny
Client: Ciroc
Date: September 2016
 
Credits:
 
 
 
 
 
Executive Creative Director: Guillermo Vega
Creative Director: Adolfo Alcala
Creative Director: Brandon Pierce
Sr. Designer: Chena Stephens
Sr. Writer: Nick Panayotopoulos
Designer: Pedro Sampaio
Jr. Writer: Colin Frawley
Director of Strategy: Tim Jones
Strategy Director: Tom Callard
Junior Strategist: Neha Bhatia
Managing Director: James Townsend
Group Brand Director: Mabel Chin / Karla Stewart
Sr. Brand Manager: Ricardo Hieber
Brand Manager: Chelsea Kim
Director of Production: Lora Schulson
Senior Film Producer: Ryan Chong
Junior Film Producer: Emma Ogiens
Art Producer: Brigitte Bishop
Business Affairs Sr. Manager: Quentin Perry
Business Affairs Manager: Carla Curry
Business Affairs Coordinator: Emily Dalton
Partnership: Combs Wine & Spirits
President: Dia Simms
SVP: Andrea Sengara
Production: EPOCH
Managing Director/EP: Zachary Heinzerling
Executive Producer: Melissa Culligan
Producer: Mary Livingston
1st AD: Miles Johnstone
Director of Photography: Stuart Winecoff
Production Designer: Alexandra Schaller
Costume Designer: Jennifer Johnson
Key Grip: Charlie McGowan
Gaffer: Frank LaMaire
Editorial: WORK Editorial
Editor: Ben Jordan
Editor: Annie Perri
Sr. Assistant Editor: Trevor Myers
Sr. Assistant Editor: Zach Patten
Executive Producers: Erica Thompson
Producer: Sari Resnick
VFX: Blacksmith
Executive Creative Director:
Executive Producer: Charlotte Arnold
Senior VFX Producer: Megan Sweet
Production Coordinator:
Shoot Supervisor: Iwan Zwarts
CG Supervisor:
Animation Supervisor:
Compositing Supervisor: Daniel Morris
Nuke Supervisor:
Flame: Daniel Morris
3D Artist:
Color: Company 3 (Co3)
Senior Colorist: Tom Poole
Senior Color Producer: Clare Movshon
Sound Design/Mix: Heard City
Engineer: Phil Loeb
Executive Producer: Talia Rodgers/Sasha Awn/ Gloria Pitagorsky
Music Composition (Puff/ Brand Film):
Composer: Part A - WeAreTheodore / Paul-Étienne CÔTÉ
Composer: Part B - “Hustle” by Puff Daddy (licensed via BadBoy & Sony)
Tags: United States, Ciroc, 72andSunny
 
 
 
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Butler, Shine, Stern & Partners (BSSP) : Nature Made 'Herbal Wrap'

Agency: Butler, Shine, Stern & Partners (BSSP)
Client: Nature Made
Date: September 2016
 
Credits:
 
Tags: United States, Nature Made, BSSP
 
 
 
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Pop: Microsoft 'The Art of Words'

Agency: Pop
Client: Microsoft
Date: September 2016
 
Credits:
 
Tags: United States, Microsoft, Pop
 
 
 
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US Creative Works: Featuring Deutsch, RPA, Saatchi & Saatchi New York and more

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Welcome to The Drum's US Creative Works.

As always, this section is dedicated to showing the best creative work in North & South America and gives you, the reader, the chance to decide which work we feature as our US 'Creative Work of the Week.'

To vote for your favorite, make sure you click on the stars. The winner will be chosen based on the average rating and the number of votes cast. Voting closes on Wednesday, October 5.

To submit work for future publication, contact Minda Smiley.

Droga5: Pizza Hut 'No One Out Pizzas the Hut'

Agency: Droga5
Client: Pizza Hut
Date: September 2016
After winning Pizza Hut’s business earlier this year, Droga5 has launched its first campaign for the 58-year-old chain that’s become known for greasy concoctions like its Hot Dog Bites Pizza. The brand’s latest campaign, which is running under the new tagline ‘No One Out Pizzas the Hut,’ is for the chain’s Grilled Cheese Stuffed Crust Pizza, which became available earlier this week. In the ads, random Pizza Hut “bragspeople” shamelessly plug the chain so its employees don’t have to. In one spot, a homesick alien that has been stuck on Earth for years says that “Pizza Hut makes the best pizza in the entire universe, but they won’t tell you that.” He then goes onto compliment the many facets of planet Earth – including its “oceans that are not filled with lava” and “crimes that are not punishable by being crushed” – before once again praising Pizza Hut for creating pizza that is “astounding, even by the standards of the infinite.” Another ad features a “bragsperson” who recently survived a near-death experience yet is still determined to try the Grilled Cheese Stuffed Crust Pizza.
Credits:
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Creative Chairman: David Droga
Chief Creative Officer: Ted Royer
Group Creative Director: Scott Bell
Creative Directors: Jillian Goger, Matthew Swinburne
Copywriters: Conor Dooley, Craig Gerringer, Eric Johnson
Art Director: Conner Tobiason
Design Director: Rich Greco
Design Director: Devin Croda
Junior Designer: Jessica Trombatore
Chief Creation Officer: Sally-Ann Dale
Executive Broadcast Producer: Bryan Litman
Senior Broadcast Producer: Rebecca Wilmer
Associate Broadcast Producer: Jamil McGinnis
Dir. of Integrated Production Business Affairs: Dianne Richter
Integrated Production Business Manager: Bryan Cosgrove
Music Supervisor: Ryan Barkan
Music Supervisor: Mike Ladman
Global Chief Strategy Officer: Jonny Bauer
Group Strategy Director: Ramon Jimenez
Strategy Director: Ben Brown
Group Communications Strategist: Brian Nguyen
Senior Communications Strategist: Samantha Sutantio
Strategist: PJ Mongell
Data Strategy Director: Lily Ng
Data Strategist: Christina Fieni
Executive Group Director: Brett Edgar
Account Director: Megan Gokey
Account Manager: Lucie Kittel
Associate Account Manager: Jake Thelen
Project Manager : Andrea Verenes
Production Company (Live Action): Arts & Sciences
Director: Adam & Dave
DOP: Toby Irwin
Executive Producer: Marc Marrie
Managing Director: Mal Ward
Head of Production: Christa Skotland
Producer: Pat Harris
Production Company (Tabletop): Woodshop
Director: Trevor Shepard
Executive Producer: Sam Swisher
Producer: Dan Marcus
Editorial: Arcade Editorial
Editor: Greg Scruton
Assistant Editor: Fernando Raigoza Jr.
Executive Producer: Sila Soyer
Producer: Alexa Atkin
Post Production: MPC
Executive Producer, VFX: Camilla De Biaggi
Executive Producer, Color: Dani Zeitlin
Senior Producer: Elissa Norman
Music (The Homesick Alien): Pulse Music
Executive Producer: Dan Kuby
Composers: Danny Bensi and Saunder Jurriaans
Music: (A Near Death Experience): APM Music
Sound: Sonic Union
Mixer: Paul Weiss
Producer: Pat Sullivan
Tags: North America, pizza hut, droga5
 
 
 
 
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Pereira & O’Dell: Ignite National 'We All Belong Here'

Agency: Pereira & O’Dell
Client: Ignite National
Date: September 2016
Even as Hillary Clinton makes history by being the first woman to lead a major political party’s presidential ticket, women still have a long way to go when it comes to running for office. In fact, women only hold 22 per cent of elected positions despite making up more than half of the US population, according to political organization Ignite National. To try and change this, Ignite National – a group that works to encourage young women to run for office – has created a public service announcement to drive home its point that society plays a big role in shaping how girls view themselves and their capabilities. In the PSA, a young girl standing next to a teddy bear gives a mock stump speech while a boy holds up an American flag behind her. In her speech, she discusses how she won’t want to be president anymore by the time she’s 13 years old since by that point, too many people will have told her that’s she’s “bossy” and will instead encourage her to “be a good girl.” The campaign, which was created by Pereira & O’Dell and directed by Meena Singh, was created in partnership with Amy Poehler’s Smart Girls platform. According to Pereira & O’Dell, Smart Girls is serving as the main media support for the campaign.
Credits:
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Chief Creative Officer: PJ Pereira
Co-Executive Creative Director: Robert Lambrechts
Co-Executive Creative Director: Jason Apaliski
Associate Creative Director/Copywriter: Katie Brinkworth
Associate Creative Director/Art Director: Brett Beaty
VP Production: Jeff Ferro
Integrated Producer: Elisa Moore
Staff Editor: Marco Svizzero
Account Director: Mona Gonzalez
Senior Project Manager: Lindsey Anderson
Director of Business Affairs: Russ Nadler
Creatives: Jonathan Woytek, Elaine Cox, Leila Moussaoui, Sara Uhelski
Production Co: Legendary
Director: Meena Singh
VFX: Ntropic
Sound: Beacon Street Studios
Tags: United States, Pereira & O’Dell, Ignite National
 
 
 
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72andSunny: Xfinity 'Kevin Hart's Jacket'

Agency: 72andSunny
Client: Xfinity
Date: September 2016
Ahead of the premiere of Kevin Hart’s upcoming movie What Now?, which documents a stand-up routine that he performed at Philadelphia’s Lincoln Financial Field last summer, the comedian has linked up with Comcast to promote the film by letting anyone with an Xfinity X1 voice control remote “unlock” a collection of his content by simply ask the question “what now?” In a spot created by 72andSunny’s New York office, Hart plugs the new voice command while sitting in his living room with his wife Eniko Parris. In the commercial, Hart reveals to his wife that he wore her mother’s leather jacket during the filming of What Now?, which is set to hit theaters on Oct. 14. The spot will air from Sept. 26 through Oct. 17 on channels including ESPN, MTV, BET, Adult Swim and VH1. According to Xfinity, users who say “what now?” into the remote will be able to access Kevin Hart movies, extended clips, the What Now? Trailer, behind-the-scenes content and a “special welcome message” from the comedian himself. The company also said there are a few Easter egg voice controls that will make Hart talk back to viewers if they say the right search.
Credits:
 
Tags: United States, 72andSunny, Xfinity
 
 
 
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Walrus: Effies 'It's Effie Season'

Agency: Walrus
Client: Effies
Date: September 2016
In a clever pro bono campaign created by Walrus for the Effies, agency staffers are shown desperately trying to embellish their case studies to make their work look extra impressive for awards judges - even if it does mean fudging some numbers or exaggerating a few data points. 
Credits:
 
 
 
 
 
 
 
 
 
 
 
 
Chief Creative Officer: Deacon Webster
Art Director: Evan Vosburgh
Head of Integrated Production: Valerie Hope
Production Company: Whiteboard Pictures
Producer: Jonathan Yaniv
Director: Jacob Sillman
First Assistant Director: Nadia Fedchin
Director of Photography: Christopher Parente
First Assistant Camera: Cameron Femino
Gaffer: Forest Erwin
Grip: Justin Chen
Sound Mixer: Chris Scott
Art Director: Cory Nicholas
Hair & Makeup: Lani Barry
Production Assistant: Liz Bendelac
Production Assistant: Megan Brittan
Production Assistant: Mark Stepanov
Casting: Whiteboard Pictures
Actors: Anthony Michael Lopez, Rikki-Lee Millbank, Marc Levasseur, Morné Vogel, Carmen Mendoza, Andrew Colford, Mike Holt
Voiceover Artist: Kevin Cummings
Voiceover Casting: Carrie Faverty, The Sound Lounge
Locations donated by: Red Fuse Communications and The Sound Lounge
Tags: United States, walrus, Effies
 
 
 
 
 
 
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Deutsch: Green Giant 'The Giant Awakens'

Agency: Deutsch
Client: Green Giant
Date: September 2016
After winning the account earlier this year, Deutsch has rolled out its first work for canned and frozen vegetable brand Green Giant. In a one-minute teaser-style spot, people all across the country are shown spotting the brand's longtime mascot, the Green Giant - but viewers never catch a glimpse of him. The film ends with the message, '#The Giant Awakens, And He's Got Big Things In Store.' According to Deutsch, this is the agency's "first step in reinventing the Green Giant for a modern audience and making him just as culturally relevant to Americans now as he was in his glory days." The ad was directed by commercial and music video director Patrick Daughters. 
Credits:
 
Tags: United States, Green Giant, Deutsch
 
 
 
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Saatchi & Saatchi New York: Tecate 'The Wall'

Agency: Saatchi & Saatchi New York
Client: Tecate
Date: September 2016
During the presidential debate on Sept. 26, Heineken-owned Mexican beer brand Tecate mocked Donald Trump's 'wall' by airing a spot that featured a wall of its own - one that's three feet tall, making it perfect for friends to rest their beers on while relaxing and having fun. "This wall might be small, but it's going to be a huge," a voiceover says in the ad. The national commercial - which debuted on Fox News, Univision and Telemundo during the presidential debate - was "filmed just outside the border town of Tecate, Mexico, where the Mexican beer originated and gets its namesake from," according to the brand. In a statement, Tecate's vice president Felix Palau said that the spot acknowledges an ongoing conversation and raises a glass to "beer's uncanny ability to bring people together in a positive way."
Credits:
 
Tags: United States, Tecate, saatchi & saatchi new york
 
 
 
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Iris: Reebok 'Hunters Unite'

Agency: Iris
Client: Reebok
Date: September 2016
Reebok has released the third and final installment of its 'Hunt Greatness' campaign starring NFL player JJ Watt. The one-minute film "follows the path of Watt and a range of others joining the call as they pursue their own version of Greatness," according to Iris, the agency behind the campaign.
Credits:
 
 
 
 
 
 
Executive Creative Director: Simon Candy
Associate Creative Director: Lexi Corn
Senior Art Director: Santi Saucedo
Jr. Copywriter: Kellie Dickinson
Senior Producer: Laura Davis
Account Director: Dan McGuire
Sr. Account Executive: Jarrette White
Director: A Common Future
Simon Reichel
Unit 9: Production Studio
Executive Producer: Michelle Craig
Producer: Luca De Laurentiis
Producer: Cindy Lu
Post-Production: North Creative
Editor: Parker Davidson
Producer: Kristen Walter
Tags: United States, Iris, reebok
 
 
 
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RPA: Kids' Cancer Research Foundation 'Signs'

Agency: RPA
Client: Kids' Cancer Research Foundation
Date: September 2016
RPA created a PSA for the Kids' Cancer Research Foundation to help the organization spread its message during Childhood Cancer Awareness Month in September. The PSA features children playing in a park who all have signs that read "I have cancer." However, the children all end up crossing out the word "have" on their signs and replace it with words like "had,""beat" and "kicked." According to RPA, the goal of the campaign is to "expand support and raise money" by showing viewers that cancer treatments can, in fact, work. 
Credits:
 
 
 
 
President, CEO: Bill Hagelstein
EVP, CCO: Joe Baratelli
SVP, Chief Production Officer: Gary Paticoff
Creative Director/Copywriter: Dan Roberts
Associate Creative Director/Art: Bang Pham
Account Manager/Producer: Alyse Zigman
Producer: Elijah Jones
Production Company: Bo’s House of Visual Arts
Director: Dan Roberts
Director of Photography: Zach Osterhout
Producer: Alex Johnson
Editorial Company: Bo’s House of Visual Arts
Post Producer: Alex Johnson
Post Producer: Eddie Granado
Editor: Emelie Claxton
Tags: United States, RPA, Kids' Cancer Research Foundation
 
 
 
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US Creative Work of the Week: Larry Fitzgerald fulfills a promise in University of Phoenix Ad

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As a native Minnesotan, Arizona Cardinals wide receiver Larry Fitzgerald holds a special place in my heart. Growing up in St. Paul, Fitzgerald was (obviously) a fantastic athlete — but it’s his character that should be celebrated just as much as his athletic exploits. He was named as a finalist for the NFL’s “Man of the Year” (he was the Cardinals’ team “Man of the Year”) on 2012 and has plenty of well-earned accolades and honors. 

Fitzgerald’s private and public lives came together in 2003 after establishing the “Carol Fitzgerald Memorial Fund” after his mother, with whom he was very close, died of breast cancer in 2003. 

Fitzgerald promised his mother that he would complete his undergraduate degree (he left the University of Pittsburgh early to pursue his NFL career) — and did so in 2016, receiving his degree from the University of Phoenix. 180LA recently launched new creative celebrating this achievement and was voted as The Drum’s US Creative of the Week. 

In the TV spot “Voicemail”, Larry calls his mother’s home in St. Paul, and leaves a message, thanking her for inspiring him to rise: as a student, a son, and even now as a father. In the past, and in the years following his mother’s death, Fitzgerald revealed that he would call his childhood home to hear her voice recorded on the answering machine. The spot itself has a reverent yet hopeful texture that captures the story well.

In addition to the TV spot, the Los Angeles agency created five social media films where Fitzgerald calls out other influential people whom he credits with helping him achieve his college education, including his high school president, University of Phoenix academic advisors, and even a University of Phoenix “Focused to the Finish” scholarship recipient who desired to pursue her higher education dreams despite losing one of her children.

"When you listen to alumni from the University of Phoenix, you find amazing stories of determination,” said Rafael Rizuto and Eduardo Marques, executive creative directors of 180LA. “It’s in their DNA, and even in the veins of this awesome athlete, Larry Fitzgerald. His passion and commitment is everything. He wanted to keep the promise to his mom, and he did it beautifully.”

If you’d like to vote for next week’s US Creative Work of the Week, visit our US Creative Works. To keep up to date with all the advertising, design and creative projects from around the globe visit our Creative Works homepage.

US Creative Works: Featuring GS&P, Young & Laramore, Blackjet and more

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Welcome to The Drum's US Creative Works.

As always, this section is dedicated to showing the best creative work in North & South America and gives you, the reader, the chance to decide which work we feature as our US 'Creative Work of the Week.'

To vote for your favorite, make sure you click on the stars. The winner will be chosen based on the average rating and the number of votes cast. Voting closes on Wednesday, October 12.

To submit work for future publication, contact Minda Smiley.

Goodby Silverstein & Partners: Doritos 'No Choice'

Agency: Goodby Silverstein & Partners
Client: Doritos
Date: October 2016
Doritos is saying "no soup for you" to anyone who hasn't registered to vote yet. The brand has partnered with nonprofit Rock the Vote to bring vending machines full of Nacho Cheese and Cool Ranch Doritos to college campuses, but those who haven't registered to vote yet won't be getting the Dorito flavor of their choice. When students go up to the vending machine to buy some chips, they're asked whether or not they are registered to vote. Those who push the "no" button aren't given their choice of Nacho Cheese or Cool Ranch - instead, they receive a silver bag full of chips that pack "no taste" and "no crunch." According to Doritos, the limited-edition bag was created for those who haven't registered vote to yet to illustrate the point that "if you don't make a choice, you don't get a choice." Since 62 percent of those ages 18-24 didn't turn out to the polls in 2012, according to the US Census Bureau, both Doritos and Rock the Vote are hoping that the brand's stunt will encourage young people to "make the boldest choice" and register to vote. 
Credits:
 
Tags: United States, GS&P, Doritos
 
 
 
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Blackjet: Good Shepherd Ministries '#FastTurkey'

Agency: Blackjet
Client: Good Shepherd Ministries
Date: October 2016
Ahead of Canada's Thanksgiving on Oct. 10, Toronto-based creative shop Blackjet is helping charity Good Shepherd feed the city's homeless by encouraging people to skip out on buying lunch on Oct. 7 and donate the money instead. Called the #FastTurkey Challenge, the social media-driven campaign is asking people to share their support on social media and challenge their friends to take part in the fast as well. In three short videos, growling stomachs are shown forgoing their lunch to support the cause.
Credits:
 
Tags: Canada, Blackjet, Good Shepherd Ministries
 
 
 
 
 
 
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Grey New York: Downy 'Unstopables'

Agency: Grey New York
Client: Downy
Date: October 2016
Unbreakable Kimmy Schmidt star Titus Burgess is starring in a campaign for Downy to promote the brand's 'Unstopables' in-wash scent boosters. Created by Grey New York, the funny videos feature Burgess clad in a purple bowtie, polka dot shirt and patterned jacket as he explains how the Unstopables scent "lasts up to twelve weeks, which feels almost as long as those online ads that don't have a skip button." The videos will run on digital and social channels this winter. 
Credits:
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Chief Creative Officer, Grey New York: Andreas Dahlqvist
Executive Creative Director, Grey New York: Lisa Topol
Executive Creative Director, Grey New York: Derek Barnes
ACD/Art Director, Grey New York: Katie Jensen
ACD/Copywriter, Grey New York: Ani Munoz
Strategy Director, Grey New York: Justine Feron
Strategist, Grey New York: Toni Dawkins
EVP/Global Account Director, Grey New York: Caroline Winterton
SVP/Global Account Director, Grey New York: Stephanie O'Donnell
VP/Account Director, Grey New York: Kelly Norris
Account Executive, Grey New York: David Slifer
Assistant Account Executive, Grey New York, Alana Goldstein
Production Company: Townhouse
Townhouse President: Bennett McCarroll
Townhouse Head of Integrated Production: James McPherson
Townhouse Exec. Integrated Producer: Stacy Towle
Townhouse VP Integrated Producer: Angela Ong
Townhouse Music Producer: David Lapinsky
Production Company: Gravy Films
Executive Producer: Brent Stroller
Director: Cameron Harris
Director of Photography: German Lammers
Foreign Production Company: StoryWeProduce
Editor : Lindsey Houston, Townhouse Studios
Music/Sound Design: Audio Network & Extreme Reach
Principal Talent: Tituss Burgess, Carolina Bolina
Tags: United States, Unstopables, Grey New York
 
 
 
 
 
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David&Goliath: Jack in the Box 'Gamer'

Agency: David&Goliath
Client: Jack in the Box
Date: October 2016
Restaurant delivery app DoorDash has teamed up with Jack in the Box to deliver the fast food chain's grub to anyone living in the San Francisco Bay Area. With delivering lasting until three in the morning, the tie-up will "make it easier than ever for Jack in the Box fans and night owls to satisfy their cravings all day long and into the night," according to Jack in the Box. To kick off its partnership with the app, Jack in the Box is launching a TV ad this fall, which marks DoorDash's first commercial.  
Credits:
 
Tags: United States, David&Goliath, jack in the box
 
 
 
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Droga5: Google 'Life by You, Phone by Google'

Agency: Droga5
Client: Google
Date: October 2016
Undeterred by what could be considered the huge failure of Amazon’s ill-fated 2014 foray into the phone business, Google is stepping up to the plate with its own version, Pixel, and a no-holds-barred campaign from Droga5 meant to push the device as the next big thing — and perhaps steal a bit of the iPhone 7’s thunder. Calling it a “huge integrated campaign,” Droga5 said it tapped into Google's “most iconic visual asset” — the search bar — to launch Pixel.
Credits:
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Production Company (film/OLV): Anonymous Content
Production Company (film/OLV): Epoch Films
Production Company (film/OLV): The Director’s Bureau
Production Company (Print/OOH): D & V Management
Production Company (Digital/Social): Kiss & Kill
Editorial: Rock, Paper, Scissors
Post Production: Moving Picture Company
Sound: Sonic Union
Tags: United States, Google, droga5
 
 
 
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Young & Laramore: 'Champagne Velvet Reborn'

Agency: Young & Laramore
Client:
Date: October 2016
Indiana-based Young & Laramore has redesigned and repositioned Upland Brewing Company's Champagne Velvet beer, which was first brewed in 1902 and revived in 2013. According to the agency, the new design and campaign was "based on the aesthetic of a 1940’s Champagne Velvet can, a tribute to a time that was the peak of the brand’s popularity when it was a mainstay for numerous drinkers."
Credits:
 
 
 
 
 
 
 
 
 
 
 
 
Executive Creative Director: Carolyn Hadlock
Creative Director: Bryan Judkins
Associate Creative Director / Writer: Scott King
Associate Design Director / Designer: Zac Neulieb
Chief Strategy Officer / President: Tom Denari
Account Director / VP: Nick Prihoda
Account Manager: Sarah Davis
Photographers: Emmanuel Rosario, HEX
Tags: United States, Champagne Velvet, Young & Laramore
 
 
 
 
 
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Havas New York: TD Ameritrade 'Andrew Luck’s Greatest Returns'

Agency: Havas New York
Client: TD Ameritrade
Date: October 2016
Indianapolis Colts quarterback Andrew Luck is starring in TD Ameritrade's 'NFL's Greatest Returns' campaign, which is running through the end of football season on some of game day's biggest networks. Created in partnership with Havas New York, a 30-second TV spot shows "all the ways he is invested in the game," according to the agency. 
Credits:
 
 
 
 
 
 
 
 
 
 
Chief Creative Officer of the Americas: Toygar Bazarkaya
Executive Creative Director: Keith Scott
Executive Creative Director: Paul Johnson
Creative Director: Jon Vall
Creative Director: Christian Beckett
Creative Director: Kyle McDonald
Associate Creative Director: Kristine Salm
Associate Creative Director: Ashley Crandall
Global Chief Content Officer: Vin Farrell
Head of Content, North America: Sylvain Tron
Executive Producer: Arlene Steinwald
Junior Producer: Wendy Luong
Managing Director: Joe Maglio
Group Account Director: Casey Ritts
Management Supervisor: Mike Bongiovanni
Account Executive: Shayna Brant
Tags: United States, Havas New York, TD Ameritrade
 
 
 
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The Gate | New York: Garanimals 'Juice,''Crowd,''Forklift,' and 'Stampede'

Agency: The Gate | New York
Client: Garanimals
Date: October 2016
Kids clothing brand Garanimals has launched a campaign in partnership with The Gate | New York called 'Big on cute. Small on price' targeted towards millennial moms and dads. In the humorous ads, moms are shown going to great lengths to get their hands on some Garanimals clothes. 
Credits:
 
 
 
 
 
 
 
 
Chief Creative Officer/Copywriter: David Bernstein
Associate Creative Director/Art Director: Elinor Beltrone
Producer: Bob Shriber
Group Account Director: Natalie Kuss
Account Supervisor: Madeline LaRocca
Production company: JOJX
Director: Amit Mehta
Exec producer: Joe Care, Jackson Morton
Producer: Chris Gallagher
Editorial Company: Cut and Run
Editor: Joel Miller
Tags: United States, Garanimals, The Gate | New York
 
 
 
 
 
 
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Arnold Worldwide: Carnival 'Carnival's Vista Effect with Zach King'

Agency: Arnold Worldwide
Client: Carnival
Date: October 2016
Arnold Worldwide and VR production company Bipolar ID have created a 360-video campaign for Carnival Cruise Line to help it show off its newest ship, the Carnival Vista. In a series of 360-videos, YouTube star Zach King takes viewers on a tour of the cruise ship while showing off some of its features, like the Kaleid-O-Slide, a 455-foot water tube in the WaterWorks park. 
Credits:
 
 
 
 
 
 
Global Chief Creative Officer: Jim Elliott
Managing Partner ECD: Pete Johnson
SVP Group Creative Director: Jose Luis Martinez
VP Creative Director: Daniel Liss
Associate Creative Director/Copywriter: Nick Nelson
Sr. Art Director: Lindsay Zarczynski
Integrated Broadcast Producer: Tia DeMelis
Assistant Broadcast Producer: Jacob Williams
Managing Director: Elliott Seaborn
SVP Marketing Director: Cass Taylor
VP Marketing Director: Tia Taffer
Marketing Director: Angela Tisone
Marketing Manager: Sarah Dombrowski
Project Manager: Erich Berrett
SVP, CD/Director of User Experience: Jordan Clayton
VP Director of Digital Production: Sean Will
Digital Producer: Nicole Bazzinotti
Brand Strategy Director: Marissa Kelley
Brand Strategist: Kate Aspinwall
Associate Director Social and Content Systems: Kyle Beaudouin
Manager, Social and Content Systems: Cristin Barth
Sr. Broadcast Business Affairs Manager: Jaime Guild
Production Company: Bipolar Id
Post Production and VFX Company: Bipolar Id
Sound: Soundtrack
Engineer: Mike Secher
Tags: United States, Arnold Worldwide, Carnival
 
 
 
 
 
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TDA Boulder: FirstBank 'Puppet Business'

Agency: TDA Boulder
Client: FirstBank
Date: October 2016
During the first presidential debate this year, FirstBank aired a cheeky spot featuring two political puppets in their own debate as they pay lip service to the importance of job creation. The spot, which will run up until Election Day, ends with the message "They talk about jobs. You create them." 
Credits:
 
 
Creative Director/Copywriter: Jeremy Seibold
Associate Creative Director/Art Director: Barrett Brynestad
Exec. Creative Director: Jonathan Schoenberg
Director of Client Services: Christi Tucay Clark
Account Supervisor: Colleen Callahan
Director of Strategy: Constance DeCherney
Agency Producer: Susan Fisher
Prod. Co.: MJZ, Los Angeles
Director: Perlorian Brothers
D.P.: Sebastian Pfaffenbichler
Exec Producer: David Zander/Eriks Krumins
Line Producer: Jay Shapiro
Puppets Created by: Legacy Effects
Puppet Supervisor: Alan Scott
Shoot Location: Pasadena, CA
Editorial/Post: Cosmo Street, Santa Monica
Editor: Katz
Asst. Editor: Nellie Phillips
Exec Producer: Yvette Cobarrubias-Sears
Prod.: Marie Mangahas/Chelsea Spensley
Color Correct: Apache, Santa Monica
Telecine Operator: Steve Rodriguez
Mix/Sound Design: Lime Studios, Santa Monica
Engineer: Zach Fisher
Animation: Bernard Tan, Los Angeles
Business Mgr.: Tricia Krasnesk
Tags: United States, TDA Boulder, FirstBank
 
 
 
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US Creative Works: Featuring SapientNitro, Publicis Seattle, Mother New York & more

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Welcome to The Drum's US Creative Works.

As always, this section is dedicated to showing the best creative work in North & South America and gives you, the reader, the chance to decide which work we feature as our US 'Creative Work of the Week.'

To vote for your favorite, make sure you click on the stars. The winner will be chosen based on the average rating and the number of votes cast. Voting closes on Wednesday, October 19.

To submit work for future publication, contact Minda Smiley.

SapientNitro: ADT 'ADT Helps Mom Solve Son's Fear of Paranormal Activity'

Agency: SapientNitro
Client: ADT
Date: October 2016

SapientNitro has created a fun video for ADT ahead of Halloween to tout the security company's fake "Ghost detection services." According to ADT, the video was inspired by a real phone call that took place between a New Orleans mom named Katie and a customer service representative named Xavier. Since Katie's nine-year-old son is terrified of ghosts, Katie called ADT to see if they would reassure her son that their home security systems do in fact include "special ghost monitoring." Xaviar played along, and the recorded phone call is played during the video along with an animated reenactment. 

Credits:
 

Senior Account Director: Kristi Schneider
Account Director: Stephanie Carassco
Creative Director: James Allen
Creative Director: Andrew Goldstein
Associate Creative Director: Cesar Santos
Senior Copywriter: Kylin Johnson
Animator: Sofia Puerto
Sound Designer: Luis Giron
Post Supervisor: Ariel Bellumio
Social Media Lead: Andrew Choban
Producer: Robyn Nargosky

Tags: United States, ADT, SapientNitro
 
 
 
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Mother New York: Diamond Producers Association '#RealisRare'

Agency: Mother New York
Client: Diamond Producers Association
Date: October 2016
To help the Diamond Producers Association market diamonds to millennials, Mother New York has created a campaign called '#RealisRare' that positions diamonds as symbols of authenticity. According to Mother New York, the campaign is based off of research conducted by the agency that found that "millennials still love the authenticity of diamonds, but don't need to be sold a fairytale along with it." 
Credits:
 
Tags: United States, mother New York
 
 
 
 
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Droga5: Nature's Bounty 'Better Off Healthy'

Agency: Droga5
Client: Nature's Bounty
Date: October 2016
In Nature’s Bounty’s latest campaign, the vitamin and supplement brand doesn’t spend time any time running through a humdrum list of product health benefits. Instead, in three tongue-in-cheek spots created by Droga5, the company shows why your future self will thank you for taking Nature’s Bounty’s products. The campaign, which is Droga5’s first for Nature’s Bounty, is running on broadcast and online. Nature’s Bounty is owned by vitamin and nutrition company NBTY, which Droga5 won last year. Since the win, the agency has rolled out campaigns for a number of NBTY brands, including Sundown Naturals and Osteo Bi-Flex.
Credits:
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Creative Chairman: David Droga
Chief Creative Officer: Ted Royer
Group Creative Director: Matt Ian
Senior Copywriter (“Model”): Jim Curtis
Senior Art Director (“Model”): Ryan Fitzgerald
Copywriter (“Stuck” and “Treadmill”): Ulrika Karlberg
Art Director (“Stuck” and “Treadmill”): Felipe Mollica
Chief Creation Officer: Sally-Ann Dale
Senior Broadcast Producer: Brett Fisher
Broadcast Producer: Leah Donnenberg
Executive Design Director: Rob Trostle
Head of Art Production: Cliff Lewis
Global Chief Strategy Officer: Jonny Bauer
Group Strategy Director: Ramon Jimenez
Senior Strategist: Danielle Vasan
Strategist: PJ Mongell
Senior Communications Strategist: Elsa Stahura
Communications Strategist: Kevin Wilkerson
Data Strategist: Anthony Khaykin
Group Account Director: Kelsey Robertson
Account Director: Alex Budenberg
Associate Account Manager: Elizabeth Sova
Account Supervisor: Kristin Postill
Account Manager: Sophia Bernard
Project Manager : Claire Arendse, Dean Farella
Production Company (“Stuck” and “Treadmill”): WW7
Director: David Shafei
DoP: Damian Acevedo
Executive Producer: Josh Ferrazzano
Producer: Bo Clancey
Production Designer: Jerrod Littlejohn
Make-up: Dominie Till
Editorial (“Stuck” and “Treadmill”) : NO6
Editor: Jason MacDonald
Assistant Editor: Ling Chua
Executive Producer: Corina Dennison
Producer: Laura Molinaro
Post Production (“Stuck” and “Treadmill”): Eight VFX
Executive Producer: Juliet Tierney
Producer: Michael McCarthy
Creative Director: Jean-Marc Demmer
VFX Lead: Fabian Coupez, Joe Chiao
Color (“Stuck” and “Treadmill”): Company 3
Colorist: Tim Masick
Music (“Stuck” and “Treadmill”): Beacon Street
Sound (“Stuck” and “Treadmill”): Heard City
Managing Director: Gloria Pitagorsky
Executive Producer: Sasha Awn
Producer: Talia Rodgers
Mixer: Evan Mangiamele, Keith Reynaud
Production Company (“Model”): Biscuit
Director: Isaiah Seret
DoP: Thierry Poulet
Executive Producer: Rick Jarjoura
Producer: Jonathan Wang
Editorial (“Model”): NO6
Editor: Jason MacDonald, Nick Schneider
Assistant Editor: Ling Chua
Executive Producer: Corina Dennison
Producer: Malia Rose
Post Production (“Model”): MPC NY
Managing Director: Justin Brukman
Executive Producer: Camila De Biaggi
Senior Producer: Matthew Loranger
Visual Effect Supervisor: Vicky Osborn, Paul O’Shea
Lead Flame Artist: Luc Job
Flame Artist: Jami Ross, Mindy Dubin
Color Grade (“Model”): MPC NY
Colorist: Adrian Seery
Executive Producer: Dani Zeitlin
Producer: Adrienne McNeary
Music (“Model”): Found Objects
Executive Producer: Jennie Armon
Composer: Found Objects
Sound (“Model”): Heard City
Managing Director: Gloria Pitagorsky
Executive Producer: Sasha Awn
Producer: Talia Rodgers
Sound Design & Mix : Keith Reynaud
Tags: United States, droga5
 
 
 
 
 
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Office of Baby: Zocdoc 'Unsick Day'

Agency: Office of Baby
Client: Zocdoc
Date: October 2016
NYC agency Office of Baby has created a campaign for digital healthcare company Zocdoc to help it promote its Unsick Day initiative. Based off of a Zocdoc survey that found that 86% of working Americans say they have canceled or delayed a preventative care appointment due to workplace pressures, the campaign encourages people to take an "unsick" day off each year to attend routine doctor and dentist's appointments with their company's support. At unsickday.com, both employers and employees can apply to get or give an unsick day. Aside from the video and website, the campaign also includes posters and social media. 
Credits:
 
 
 
 
 
 
 
 
 
 
 
 
 
Art Director: Kesley Shang
Art Director: Esai Ramirez
Copywriter: Nechama Muchnik
Chief Creative Officer: Paul Caiozzo
Chief Creative Officer: Nathan Frank
Production Company: Gravy Films
Executive Producer: Brent Stoller
Producer: Francesco Soru
Director of Photography: Justin Derry
Production Designer: Nick Tong
Director: Crobin
Audio: youtoocanwoo
Logo + Titles: Franklyn
Design: Kenneth Lian
Animation: Maud Passini
Art Direction: Michael Freimuth
Post Production: MPC
Head of Production: Jesse Kurnit
VFX Supervisor: Aleksandar Sahsha Djordvecic
Editorial: Rock Paper Scissors
Editor: Alex Liu
Producer: Lisa Barnable
Tags: United States
 
 
 
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Saatchi & Saatchi New York: Tide 'If it’s got to be clean, It’s got to be Tide'

Agency: Saatchi & Saatchi New York
Client: Tide
Date: October 2016
Saatchi & Saatchi New York has created a series of humorous spots for Tide to position the 70-year-old brand as a trusted, high performance detergent. Running under the tagline 'If it’s got to be clean, It’s got to be Tide,' the ads show people who find themselves in situations where Tide is necessary. In one, a woman finds out that her Airbnb guests wore her bathrobe during their stay. In another, a man is forced to wear a stranger's bathing suit when his in-laws pressure him into taking a dip in their above ground pool. The spots are running on CBS, ABC, NBC, Bravo and others.
Credits:
 
 
 
 
 
 
 
 
 
 
 
Chief Creative Officer: Jay Benjamin
Executive Creative Director: Paul Bichler
Director of Film Production: John Doris
Producer: Jacob Vogt
Regional Business Director: Nick Miaritis
Account Director: Ryan Martin
Account Supervisor: Jen Brotman
Account Executive: Emily Hook
Senior Business Affairs Manager: Lisa Rimmer
Director: Max Sherman
Production Company: Anonymous Content
Executive Producer/Managing Director: Eric Stern
Executive Producer/Production: SueEllen Clair
Head of Production: Kerry Haynie
DP: Bobby Shore
Production Designer: Michael Walker
Line Producer: Isil Gilderdale
Editorial Company: Cosmo Street
Editors: Tom Scherma & Aaron Langley
Assistant Editor: Nellie Phillips & Chrissy Doughty
Executive Producer: Maura Woodward
Sr. Producer: Luiza Naritomi
Finishing Company: Switch FX
Lead Flame Artist: Jon Magel
Flame Artist: Andrew Rea
Executive Producer: Diana Dayrit
Producer: Cara Flynn
Color: Company 3
Colorist: Sofie Borup
Music Company: duotone audio group
Executive Producer: Ross Hopman
Producer: Gio Lobato
Audio Post: duotone audio post
Sound Design: Juan Aboites
Mixer: Andy Green
Executive Producer: Greg Tiefenbrun
Tags: United States, saatchi & saatchi new york
 
 
 
 
 
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Publicis Seattle: 'Road Trip'

Agency: Publicis Seattle
Client:
Date: October 2016
Ariana Grande is starring in T-Mobile's latest campaign to promote the brand's unlimited data plan. In the spot, Grande is sitting in the passenger's seat of a car with a young woman driving as the two jam out to her song 'Side To Side.' But when Verizon buzzes the woman's phone to let her know that 90% of her data has been used, she is forced to kick Grande out of the car - and stop the music - so she can use the rest of data to navigate her way home. 
Credits:
 
 
 
 
 
 
 
 
 
Chief Creative Officer: Andrew Christou
EVP, Executive Creative Director: Jason Lucas
SVP, Group Account Director: Adam Thomason
Director of Integrated Production: Corey Bartha
Head of Production: Adam Oliver
Creative Director: Earl Wallace IV
Creative Director: Rob Kleckner
Associate Creative Director: Kyle Cavanaugh
Senior Broadcast Producer: Wade Harpootlian
Account Supervisor: Victor Wise
Head of Business Affairs: Deb Groth
Business Affairs Manager: Maureen Doyle
Advertising and Brand Manager: Peter DeLuca
VP, National Brand Leader: Trish Cox
Advertising Director: Ronan O’Mahony
Production Company: Caviar
Director: Ruben Fleischer
Executive Producer, Managing Partner: Jasper Thomlinson
Executive Producer, Managing Partner: Michael Sagol
Producer: Omar Bustos
Head of Production: Kelly Bowen
Editorial Company: Arcade
Color Company: Company 3
Animation: Timber
Mix: Eleven Sound
Tags: United States, Publicis Seattle, t-mobile
 
 
 
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Hecho En 72: Flybrix 'See Flybrix in action and meet The Wrong Brothers'

Agency: Hecho En 72
Client: Flybrix
Date: October 2016
Hecho En 72, 72andSunny's maker lab and production studio, has created a campaign for recently-launched Lego drone making kit Flybrix. Aside from 'The Wrong Brothers' video, the lab has also created social images, GIFs, and shorts for Flybrix’s Facebook, Twitter and website. Flybrix is Hecho En 72's first direct client, and the maker lab will receive a revenue share of the profits from launch through the holiday season and to the end of the year.
Credits:
 
Tags: United States, 72andSunny
 
 
 
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Grey New York: Canon 'Rebel With A Cause '

Agency: Grey New York
Client: Canon
Date: October 2016
Canon has tapped YouTube star and anti-bullying advocate Anna Akana as its latest 'Rebel With A Cause,' the brand's yearlong campaign that aims to put a spotlight on modern day rebels who challenge the status quo in their own unique way. In a film created by Grey New York and shot on Canon EOS Rebel T6i DSLR cameras, Akana and The Groundlings comedy troupe are shown helping bullied teenagers use the power of comedy to face their fears. 
Credits:
 
 
 
Chief Creative Officer: Andreas Dahlqvist
Head Of Innovation: Darren Moran
Group Creative Director: Anthony DeCarolis
ACD/ Copywriter: Natalie Rose
ACD/ Art Director: Rodrigo Burdman
ACD/ Art Director: Andrew Barrett
ACD/ Copywriter: Pieter Melief
The Groundlings Writer: Jimmy Fowlie
The Groundlings Writer: Ariane Price
EVP, Global Account Director: Rick Reilly
SVP, Account Director: Nikki Maizel
VP, Account Director: Kate Kim
Account Executive: Abel Flint
Strategy Director: Steve House
Strategist: Sarika Patel
Grey Activation + PR
President, Grey Activation & PR: Amy Tunick
SVP, PR: Courtney Engel
VP, Activation: Nicole Feldman
Account Director, Talent, Licensing & Casting: Stacey Gersten
Account Director, PR: Ryan Hallett
Account Supervisor, Activation: Lindsey Wood
Account Supervisor, PR: Ashley Pultz
Account Executive, PR: Meaghan Murphy
Assistant Account Executive, Activation: Yael Herman
Lead Creative Director, Activation + PR: Elizabeth Valleau
Executive Production: Townhouse
Townhouse President: Bennett McCarroll
Townhouse Director of Integrated Production: James McPherson
Townhouse Producer: Lauren Tuttman
Townhouse Assistant Producer: Jacob Herman
Townhouse Music Producer: Zachary Pollakoff
Production Company: Townhouse Studios (New York, NY)
Director: Anthony DeCarolis
Director of Photography: David Vollrath
Editor: Jesus Sepulveda at Townhouse Studios
Music/Sound Design: Dante Desole at Townhouse Studios
Principal Talent: Anna Akana
Tags: United States, Grey New York
 
 
 
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US Creative Works: Featuring Eleven, Duncan/Channon, McCann New York & more

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Welcome to The Drum's US Creative Works.

As always, this section is dedicated to showing the best creative work in North & South America and gives you, the reader, the chance to decide which work we feature as our US 'Creative Work of the Week.'

To vote for your favorite, make sure you click on the stars. The winner will be chosen based on the average rating and the number of votes cast. Voting closes on Wednesday, October 26.

To submit work for future publication, contact Minda Smiley.

Duncan/Channon: Kettle 'Stir the Pot'

Agency: Duncan/Channon
Client: Kettle
Date: October 2016
To have a little bit of fun with both Oregon's legalization of weed and the upcoming election, San Francisco agency Duncan/Channon has created a campaign for Oregon-based Kettle Brand called 'Stir the Pot' that pokes fun at some of today's most hot-button issues. With slogans like "More cheddar than the 1 percent,""Oregon's second best edibles" and "Make barbeque great again," the campaign aims to bring some humor to what has been a tense election season. 
Credits:
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Executive creative director: Anne Elisco-Lemme
Associate creative director: Jessea Hankins
Art director: Jessica Wyatt
Studio designer: Coco Kendall
Senior art buyer and print producer: Diana Courcier
Senior digital producer: Eric Kozak
Integrated producer: Keenan Hemje
Communications planning supervisor: Paulo Delacruz
Group account director: Rachel Hermansader
Account supervisor: Suzanne Montgomery
Account coordinator: Sydney Paine
Project manager: Abby Brown
Tags: United States
 
 
 
 
 
 
 
 
 
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McCann New York: Brady Campaign to Prevent Gun Violence 'Toddlers Kill'

Agency: McCann New York
Client: Brady Campaign to Prevent Gun Violence
Date: October 2016
The Brady Campaign to Prevent Gun Violence has rolled out a satirical video to draw attention to the issue of gun control ahead of the election. Created by McCann New York, the video uses fear-mongering to warn viewers that "more people were shot and killed in America by toddlers than in attacks inspired by foreign terror groups" last year, according to the Brady Campaign. In the ad, a voiceover states that toddlers should be put behind bars since locking up the guns themselves would be "unAmerican." Dan Gross, president of the Brady Campaign, said in a statement that although the PSA is satire, "the public health crisis it calls attention to is anything but. Whether the trigger is pulled by a toddler, a convicted felon, domestic abuser, or terrorist, we have a problem in America with guns too easily falling into the wrong hands."
Credits:
 
Tags: United States, mccann new york
 
 
 
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Eleven: Virgin America 'First Class Shoe'

Agency: Eleven
Client: Virgin America
Date: October 2016
To show off the many bells and whistles of its First Class cabin, Virgin America has teamed up with its agency of record Eleven to create a "First Class Shoe" that gives people a glimpse of what flying first class is like. The white leather shoe includes a phone charger, video display, WiFi enabled hotspot and mood lighting - all of which can also be enjoyed when flying first class with Virgin America. One pair of these shoes is currently being auctioned on eBay, and proceeds will be given to nonprofit Soles4Souls, a charity that fights poverty through the distribution of shoes & clothing. 
Credits:
 
 
 
 
 
 
 
 
 
 
Chief Creative Officer: Mike McKay
Creative Director: Ricard Valero, Rob Heppler
Design and Manufacturing: Searchndesign
Sr. Copywriter: Jon Korn
Sr. Art Director: Jeremy Diessner
Social Copywriter: Julie Blakley
Social Art Director: Jacob Hellstrom
Producer: Calvin Wan
Creative Technologist: Anderson Oliveira
Editor: Chris Caceres
Activation Strategy Director: Fiona Su
Social Media Strategist: Jessica Gast
Account Management: Lily Byrne, Lizzie Imboden
Tags: United States
 
 
 
 
 
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RTO+P: Peach Street Distillers 'Hoppy Plum'

Agency: RTO+P
Client: Peach Street Distillers
Date: October 2016
RTO+P has created the branding, bottling and logos for TuB Gin's "Hoppy Plum" variety, the first in a series of limited edition seasonal gins created by Colorado-based Peach Street Distillers in partnership with the agency. 
Credits:
 
Tags: United States
 
 
 
 
 
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Haberman: Gold’n Plump 'Shakers'

Agency: Haberman
Client: Gold’n Plump
Date: October 2016
To promote Gold'n Plump's new Shakers chicken, Minnesota-based Haberman has created a campaign that features an overly enthusiastic, '80s style fitness instructor named Jimmy Shaker who touts the brand's chicken strips by reminding viewers that "you've gotta shake it to make it." 
Credits:
 
Tags: United States
 
 
 
 
 
 
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MullenLowe: JetBlue 'Elevator Pitch for Curaçao'

Agency: MullenLowe
Client: JetBlue
Date: October 2016
To promote its nonstop service from New York City's JFK airport to the Caribbean island Curaçao, JetBlue has rolled out three funny videos that show a Curaçao pitchman in an elevator as he tries to convince jaded New Yorkers to take a break from work and go on vacation. In the videos, which are running on JetBlue's social channels, he touts the island's cactus soup, Dolphin Academy and ostrich riding to bewildered New Yorkers. 
Credits:
 
 
 
 
 
 
 
 
Chief Creative Officer: Mark Wenneker
Executive Creative Director: Tim Vaccarino
Executive Creative Director: Dave Weist
VP, Creative Director: Julia Neumann
VP, Creative Director: Amy Ferguson
Senior Copywriter: Patrick Regan
Senior Art Director: Evan Ortolani
SVP, Executive Director Integrated Production: Liza Near
SVP, Director of Broadcast Production: Zeke Bowman
Project Manager: Christina Gratton
Business Affairs Manager: Kara Estow
Executive Producer: Marlene Winder
Production Company: DECON
Director: JEAN
Executive Producer: Misha Louy
Head of Production: Brian Turner
Producer: Mark Miner
Editorial: Nomad Editing Company
Editor: Jim Ulbrich
Executive Producer: Jennifer Lederman
Music: Extreme Music
SVP, Group Account Director: Emily Brooks
Account Director: Molly Bluhm
Account Supervisor: Matthew Duerr
Senior Account Executive: Grace Clemow
Group Strategy Director: Ellie Gogan-Tilstone
Senior Strategist: Mike Patrick
SVP, Group Digital Director: Jade Watts
Associate Digital Media Director: Tracy Barahona
Associate Media Director: Kelly McGowan
Media Supervisor: Shoshana Levine
Senior Media Planner: Lauren Meyers
Digital Media Planner: Alice Williams
SVP, Account Director PR: Jaclyn Ruelle
Account Supervisor PR: Becky Brand
Account Supervisor PR: Brittany Topham
Account Executive PR: Kelsey Labrot
Tags: United States
 
 
 
 
 
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72andSunny: 'Dinobird,''Steakhead,''Brooke/Felicia'

Agency: 72andSunny
Client:
Date: October 2016
To promote the new Skylanders Imaginators game that lets kids create their own characters, Activision and 72andSunny have released a campaign that features kids describing what their ultimate Skylander would look like. 
Credits:
 
Tags: United States, 72andSunny, activision
 
 
 
 
 
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The Garden: Let's Tell America It's Great 'Tell America It's Great'

Agency: The Garden
Client: Let's Tell America It's Great
Date: October 2016
 
Credits:
 
Tags: North America
 
 
 
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Grey San Francisco: Norton 'Raise Your Voice Against Cyberbullying'

Agency: Grey San Francisco
Client: Norton
Date: October 2016

In conjunction with October's National Bullying Prevention Month, Grey San Francisco has rolled out a video for Norton called 'Raise Your Voice Against Cyberbullying' that encourages parents to talk to their kids about bullying. At the end of the short film, viewers are encouraged to use the hashtag '#RaiseOurVoices' to keep the conversation going on social media. Norton has also released an e-book that features illustrations created by children who have personally experienced cyberbullying and tips to help parents recognize the signs of cyberbullying. 

"Cyberbullying has become prevalent in schools today, but it doesn’t stop there — it is affecting our children 24/7, and as a mother of two daughters, I am acutely aware of the magnitude of this issue,” said Kathryn Kane, senior director-global brand and campaigns at Norton by Symantec, in a statement. “Norton by Symantec is the world’s leading consumer cyber security brand, and we want to use our leadership position to not only shed light on these very real and culturally-relevant topics, but also present people with solutions and a way to affect change. Inspiring parents to raise their voices is a simple solution that can have a massive impact."

Credits:
 

Chief Creative Officer: Curt Detweiler
Creative Director: E Slody
Art Director: Bryan Evans
Creative Support: Kate Murphy, Marcus Pettersson, Tracy Silagi
Director of Integrated Producer: Daniel Tuggle
SVP, Acct. Director: Will Egan
Management Supervisor: Christine Cote
Acct. Supervisor: Genevieve Gray
Assistant Acct. Executive: David Hay
Production Company: Chelsea Pictures
Director: Peyton Wilson
Executive Producer: Jonathan Gribetz
Partner/Executive Producer: Lisa Mehling
Partner/Executive Producer: Allison Amon
Line Producer: Jessica Wise
Production Supervisor: Tamika Miller
Cinematographer: Stoeps Langensteiner

Tags: United States
 
 
 
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