The employees of Booking.com recently took the company's marketing into their own hands, quite literally. Armed with video cameras, the employees filmed their travels, their adventures and their stories of using their employer's service.
'Book Your Next Story' features films shot by 15,000 Booking.com employees and gives a glimpse into their passion for travel.
Created by Amsterdam-based creative studio Cloudfactory, the campaign shows people that when they travel, they are free to live the lives the want. The videos display different elements of travel, from love stories to adventure tales, thrilling experiences to travel explorations.
As the films show, the adventures by the employees are meant to serve as a reminder to people to bring home plenty of stories and memories from their travels using Booking.com. For its DIY ethos and sense of adventure that seems within reach to everyone, our readers voted this campaign the US Creative Work of the Week. See all the films by clicking the Creative Works box below.
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